Taboola Helps Brands Optimize Ad Spend Via Native Ads

Taboola Helps Brands Optimize Ad Spend Via Native Ads

This article provides an in-depth analysis of Taboola's CPC billing model, offering practical budget setting recommendations and cost optimization techniques. By clarifying marketing objectives, analyzing data, and continuously monitoring performance, advertisers can maximize budget efficiency and master native advertising on the Taboola platform. The focus is on achieving optimal ROI through strategic budget allocation and continuous refinement of campaigns based on performance metrics.

01/23/2026 Logistics Industry Insights
Read More
Tiktoks GMV Max Boosts Ad Performance With Creative Strategies

Tiktoks GMV Max Boosts Ad Performance With Creative Strategies

In TikTok GMV Max advertising, Creative Acceleration speeds up the system's learning of creative conversion value. This helps with the cold start of new creatives and the discovery of high-potential creatives, ultimately improving ad performance. It allows for faster identification of winning creatives and efficient allocation of budget towards the most effective assets, leading to increased GMV and optimized return on ad spend.

01/27/2026 Logistics Industry Insights
Read More
Freight Demand Holds Strong Despite Excess Capacity

Freight Demand Holds Strong Despite Excess Capacity

The September Cass Freight Index report reveals continued strong freight demand in the US, but overcapacity is putting pressure on freight rates. The report analyzes key drivers of freight demand and forecasts future market trends. Logistics companies should closely monitor market dynamics, optimize capacity allocation, strengthen customer relationship management, expand diversified services, and embrace digital transformation to adapt to market changes and secure future success.

01/26/2026 Logistics Industry Insights
Read More
Global Trade Relies on Clarity of Incoterms

Global Trade Relies on Clarity of Incoterms

This article delves into the core functions and significance of international commercial terms (Incoterms®), including the allocation of costs and responsibilities, the clarification of risk transfer, and guidance for participants in transportation. Commonly used Incoterms® such as FCA, FOB, FAS, and EXW, along with the slight differences between the 2010 and 2020 versions, help buyers and sellers clearly understand their respective obligations and risks in transactions.

08/07/2025 Logistics Encyclopedia
Read More
Exporters Guide to Managing FOB Trade Costs and Risks

Exporters Guide to Managing FOB Trade Costs and Risks

This article provides an in-depth analysis of key aspects of FOB trade, including cost allocation, risks associated with nominated freight forwarders, and prevention of delivery without original bills of lading. The aim is to help exporters gain a comprehensive understanding of FOB terms, effectively control costs and risks, and ultimately improve trade profits. It explores practical strategies for mitigating potential issues and ensuring smooth transactions under FOB Incoterms.

08/23/2025 Logistics Encyclopedia
Read More
Analysis of Container Issuance and Handover Process in International Shipping

Analysis of Container Issuance and Handover Process in International Shipping

This article provides a detailed analysis of the issuance and handover process of international shipping containers. It elaborates on the basis for responsibility allocation, the processes for retrieving and handing over import and export full containers, as well as the procedures for issuing and handing over empty containers. Understanding these processes is crucial for relevant entities involved in international trade, as it helps ensure smooth and efficient logistics.

07/18/2025 Logistics Encyclopedia
Read More
Walmart Offers Free Inventory Transfers to Sellers Temporarily

Walmart Offers Free Inventory Transfers to Sellers Temporarily

Walmart WFS is launching an Inventory Allocation Selection service, free until June 5th. This service optimizes product distribution across US warehouses through inventory transfers, aiming to improve delivery speed and search ranking. The initiative seeks to enhance customer experience and drive traffic and sales growth for sellers. This is an unmissable opportunity for cross-border e-commerce sellers to strategically position their inventory for optimal performance within the Walmart ecosystem.

01/04/2026 Logistics
Read More
Amazon Sellers Adopt New Strategies to Boost Sales Visibility

Amazon Sellers Adopt New Strategies to Boost Sales Visibility

This article provides four key Amazon Advertising strategies: define clear goals, precise targeting, reasonable budget allocation, and continuous optimization. These strategies help brands increase sales, improve profitability, and solidify market share. It emphasizes personalized strategies and continuous optimization, encouraging businesses to embrace change and win in the future. By focusing on these core principles, businesses can leverage Amazon Advertising to achieve significant growth and success in the competitive e-commerce landscape.

12/29/2025 Logistics Industry Insights
Read More
Amazon Launches Precision Ad Spend Tool for Advertisers

Amazon Launches Precision Ad Spend Tool for Advertisers

Struggling with Amazon advertising cost accounting? Lingxing ERP offers a smart solution, automatically generating ad reports with YoY and MoM analysis for quick anomaly detection. Multiple allocation methods automatically distribute advertising costs, and profit reports are automatically generated, helping you accurately calculate every penny invested and improve advertising efficiency. It streamlines ad spend management and provides clear insights into profitability, allowing for data-driven decisions and optimized campaign performance.

12/30/2025 Logistics Encyclopedia
Read More
Chengduchongqing Economic Circle Boosts Chinas Smart Manufacturing

Chengduchongqing Economic Circle Boosts Chinas Smart Manufacturing

The "Chengdu-Chongqing Economic Circle Collaborative Development Index Report (2025)" reveals significant progress in Chengdu-Chongqing collaborative innovation. Experts suggest establishing a "Science and Technology Innovation Golden Triangle" encompassing Chongqing, Chengdu, and Mianyang to optimize the allocation of innovation resources. This aims to create an innovation landscape led by the dual cores of Chengdu and Chongqing, with the participation of multiple cities, driving a new hub for "Intelligent Manufacturing" in China.

12/28/2025 Logistics Industry Insights
Read More