Guide to Optimizing Facebook Ads for International Markets

Guide to Optimizing Facebook Ads for International Markets

This article delves into the advantages of Facebook overseas advertising accounts, including higher ROI, more flexible promotion, and greater creative freedom. It also details common pitfalls in Facebook overseas account sub-account review, helping advertisers avoid these mistakes and choose the appropriate account type to improve advertising effectiveness. The guide aims to provide insights on navigating the complexities of Facebook's overseas advertising platform and maximizing campaign performance.

01/26/2026 Logistics Industry Insights
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Global Customs Reforms Streamline International Trade

Global Customs Reforms Streamline International Trade

This article introduces several tools and services provided by the World Customs Organization (WCO), including trade tools, a publication store, customs enforcement networks, an online learning platform, and a single window interactive map. These resources aim to promote the standardization and efficiency of international trade, enhance the capabilities of customs professionals, and ultimately contribute to the sustainable development of the global economy.

08/08/2025 Customs Knowledge
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Comprehensive Analysis Classification of Knives with Blade Edges and Their HS Codes

Comprehensive Analysis Classification of Knives with Blade Edges and Their HS Codes

This article explores the HS code classification of cutting tools and blades, primarily belonging to Chapter 82 under item 82.11. It details the definition of item 82.08 and its distinction from mechanical cutting tools. The paper further breaks down the different codes within the 8211 series to assist businesses in accurately categorizing their products during customs declaration, ensuring smooth trade operations.

07/28/2025 HS Code Query
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LCL Shipping Guide for Hazardous Methyl Obenzoylbenzoate

LCL Shipping Guide for Hazardous Methyl Obenzoylbenzoate

This article uses the LCL export of Methyl o-benzoylbenzoate as an example to analyze in detail the key aspects of dangerous goods export, including booking preparation, document review, warehousing operations, packaging requirements, data consistency, customs clearance timeliness, and bill of lading processing. It aims to provide foreign trade companies with a practical and professional compliance operation guide, helping them avoid risks and ensure the smooth export of goods.

08/08/2024 Logistics Encyclopedia
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Beijing Air Freight Advance Transfer Declaration Guide

Beijing Air Freight Advance Transfer Declaration Guide

This article provides a detailed overview of important considerations for advance customs declaration for air freight in Beijing, including necessary customs documentation, key details for submission entry, and steps after declaration release. It emphasizes the importance of accurately filling out the port of export and mode of transport, as well as critical steps in the review process. By following these guidelines, the smooth progression of air freight operations can be ensured.

07/21/2025 Logistics Encyclopedia
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Enhanced Customs Scrutiny on FBA Shipments to the U.S.

Enhanced Customs Scrutiny on FBA Shipments to the U.S.

The US government has intensified the customs clearance review of FBA goods, enhancing management under the 321 Act. Shipments exceeding one package on the same day are considered split shipments and require formal customs clearance, along with an Employer Identification Number. Amazon does not support this type of clearance, increasing the risk of denied entry for goods. Sellers should actively monitor these changes to avoid potential financial losses.

07/18/2025 Logistics
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Comprehensive Guide to Customs Declaration Elements and Inquiry Methods

Comprehensive Guide to Customs Declaration Elements and Inquiry Methods

In foreign trade customs declarations, the essential elements of declaration must be filled out when reporting to customs. These elements are categorized into three main types: classification, pricing, and document review. Information can be obtained by consulting customs documents, using clearance websites, historical declaration sites, and regional customs official websites. These methods of inquiry help improve customs clearance efficiency and ensure the accuracy and completeness of the declaration information.

07/28/2025 Customs Knowledge
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US Tightens Import Rules on Xinjiang Cotton Impacting Textile Trade

US Tightens Import Rules on Xinjiang Cotton Impacting Textile Trade

Increased scrutiny of Xinjiang cotton products by US Customs presents challenges for cross-border e-commerce sellers. This analysis examines the background and intensity of the review, offering guidance on export compliance, product selection adjustments, and risk mitigation strategies to capitalize on peak season opportunities. The importance of diversifying supply chains, building strong brands, and selecting reliable logistics partners is emphasized to navigate the evolving landscape and maintain business continuity.

01/04/2026 Customs Knowledge
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Amazon Warns Sellers of Account Risks Ahead of Peak Season

Amazon Warns Sellers of Account Risks Ahead of Peak Season

Ahead of the Amazon peak season, a "clean-up" action reminds sellers to prioritize compliant operations. Recent exposure of incentivized review groups has drawn platform attention, highlighting compliance as the mainstream. Sellers should deeply understand platform policies, avoid false advertising, build genuine customer relationships, and strengthen risk control to ensure the legitimate rights and interests of their stores. Avoiding violations is crucial to prevent account damage due to non-compliant practices.

01/04/2026 Logistics Industry Insights
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South China Ecommerce Adopts Supersonic Logistics for Crossborder Trade

South China Ecommerce Adopts Supersonic Logistics for Crossborder Trade

This article provides an in-depth review of Shenzhen Lightspeed International Logistics Co., Ltd., a South China-based company specializing in cross-border e-commerce logistics. The analysis covers various aspects, including the company's background, service advantages, dedicated line and overseas warehouse network, delivery time efficiency, and domestic pickup capabilities. The aim is to evaluate its reliability and service quality, offering valuable insights for cross-border e-commerce sellers.

01/07/2026 Logistics
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