Google Algorithm Update Impacts Crossborder Ecommerce SEO

Google Algorithm Update Impacts Crossborder Ecommerce SEO

Google algorithm updates significantly impact cross-border e-commerce SEO. To mitigate negative effects, prioritize user experience, optimize SEO fundamentals, stay updated with official Google announcements, and leverage data analysis. A long-term approach is crucial. Focus on matching user intent by understanding their needs and providing relevant content. Continuous monitoring and adaptation are key to maintaining and improving Google rankings in the face of algorithm changes. Adapting to these changes requires a holistic strategy encompassing technical SEO, content quality, and user engagement.

01/04/2026 Logistics Industry Insights
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SE Asia Ecommerce Shifts Shopee Fees SIM Rules Vietnam Regulations

SE Asia Ecommerce Shifts Shopee Fees SIM Rules Vietnam Regulations

This article focuses on Shopee's Singapore shipping fee adjustments, the Philippines' SIM card registration deadline, and new e-commerce regulations in Vietnam. It provides an in-depth analysis of how these policy changes impact cross-border e-commerce sellers. The article also offers practical advice and strategies to help sellers adapt their approaches, mitigate risks, and ultimately achieve success in the Southeast Asian market. By understanding these changes, sellers can proactively adjust their strategies and navigate the evolving e-commerce landscape effectively.

01/07/2026 Logistics
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Ozon Shifts Focus from Rapid Growth to Strategic Operations

Ozon Shifts Focus from Rapid Growth to Strategic Operations

OZON is moving away from extensive growth to precise operations. Sellers face challenges like strict brand qualification reviews, upgraded advertising optimization, faster logistics, and changes in payment rules. Sustainable development can be achieved by focusing on advantageous product categories, building differentiated brands, accurately targeting advertising, optimizing supply chains, and improving customer service. The deepening Sino-Russian cooperation brings more opportunities to the OZON platform. To succeed, sellers must adapt to these changes and implement detailed strategies for growth and efficiency.

01/07/2026 Logistics Industry Insights
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Amazon Raises FBA Thresholds Adds Oversize Storage Rules

Amazon Raises FBA Thresholds Adds Oversize Storage Rules

Amazon FBA policies are undergoing significant changes, including raising the eligibility threshold for the Small and Light program to $10 and introducing a new oversized storage type. These changes impact sellers' operating costs and inventory management. This article provides an in-depth analysis of these adjustments and offers corresponding strategies to help FBA sellers adapt to the new regulations, optimize operational efficiency, and improve profitability. It aims to guide sellers through the complexities of the updated policies and provide actionable insights for success.

12/31/2025 Logistics
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Amazon Japan Ends Select Brand Analytics Reports for Sellers

Amazon Japan Ends Select Brand Analytics Reports for Sellers

Amazon Japan's Brand Analytics tool is undergoing changes, with the discontinuation of Product Comparison and Alternative Purchase reports. Sellers need to reassess their data analysis strategies, focusing on other available Brand Analytics reports or exploring third-party tools. Adapting to these changes is crucial for optimizing operations and improving sales performance. Sellers should proactively seek alternative data sources to maintain a competitive edge in the Amazon Japan marketplace. This adjustment requires flexibility and a strategic approach to data interpretation and decision-making.

12/31/2025 Logistics Industry Insights
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Ebay Expands Seller Control Over Return Policies

Ebay Expands Seller Control Over Return Policies

eBay's return policy is undergoing significant changes, granting sellers greater autonomy. The new policy allows sellers to customize return preferences, automate return requests, and even permit buyers to keep items while receiving a refund. This article provides an in-depth analysis of the new eBay regulations, guiding sellers on how to flexibly address return challenges and enhance store competitiveness. It explores the implications of these changes and offers strategies for sellers to optimize their return processes under the revised policy.

12/30/2025 Logistics Encyclopedia
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Transforming Customs Declarations Enhancing Trade Efficiency and Regulation in China

Transforming Customs Declarations Enhancing Trade Efficiency and Regulation in China

This article provides a detailed analysis of the key changes between the old and new customs declarations, emphasizing the impact of removed and added content on businesses. The removal of items like the original approval number and settlement certificate aims to simplify the declaration process. The addition of special relationship confirmation and a unified social credit code further enhances tax management and trade transparency. Changes in naming and optimization of product categories improve overall operational convenience, contributing to the continuous improvement of the trade environment.

07/28/2025 Customs Knowledge
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US De Minimis Tariff Policy Challenges Crossborder Ecommerce

US De Minimis Tariff Policy Challenges Crossborder Ecommerce

Recent fluctuations in the US de minimis tariff policy have created uncertainty for cross-border e-commerce businesses exporting to the US market. This article analyzes the impact of these policy changes and proposes strategies such as leveraging window periods, diversifying markets, and optimizing logistics. The aim is to help cross-border e-commerce sellers proactively adapt to market changes and seize opportunities amidst the evolving landscape. By understanding and implementing these strategies, sellers can mitigate risks and maintain competitiveness in the US market.

12/30/2025 Customs Knowledge
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