Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

01/05/2026 Logistics Industry Insights
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Moldova Simplifies Customs to Boost Trade Emergency Aid

Moldova Simplifies Customs to Boost Trade Emergency Aid

Supported by the SECO-WCO Global Trade Facilitation Programme, the Moldovan Customs Service has completed follow-up tasks to optimize SOPs, aiming to enhance emergency response capabilities and expedite the clearance of relief goods. By aligning with WCO standards, a national emergency framework is being built, laying the foundation for trade facilitation. Continuous improvement and collaboration will help Moldova become a model for trade facilitation. This initiative strengthens the country's ability to handle crises and ensures the smooth flow of essential goods during emergencies.

01/05/2026 Customs Knowledge
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Outdated Supply Chains Drive Costs Amid Automation Push

Outdated Supply Chains Drive Costs Amid Automation Push

This paper argues that traditional, manual supply chain processes cause businesses to miss out on profits and growth opportunities, emphasizing the importance of automation upgrades. By analyzing the drawbacks of manual processes and the cost of maintaining the status quo, it illustrates how automation and data visibility solutions can help companies eliminate errors, make better decisions, and recover revenue. Ultimately, these solutions enable businesses to gain a competitive edge and transform the supply chain from a cost center into a growth engine.

01/08/2026 Logistics Industry Insights
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Logistics Firms Compete for Talent Amid Industry Labor Shortage

Logistics Firms Compete for Talent Amid Industry Labor Shortage

The logistics industry faces a severe talent shortage. Experts suggest companies shift their recruitment strategies, expand talent pools, prioritize employee training and career development, and build a positive employer brand. Only by doing so can they break through in the talent war and win the future. Addressing this shortage requires a multi-faceted approach focusing on attracting, developing, and retaining skilled personnel. Companies need to invest in their workforce and create an environment where employees feel valued and have opportunities for growth.

01/08/2026 Logistics Industry Insights
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Conagra Brands Rebounds from Supply Chain Challenges

Conagra Brands Rebounds from Supply Chain Challenges

Conagra Brands is working to restore production and combat inflation after experiencing supply chain challenges. The company is focusing on improving service levels, increasing inventory, and making strategic investments. Efforts are underway to enhance supply chain resilience, modernize production lines, and optimize the manufacturing footprint. These initiatives aim to address future challenges and opportunities, ultimately providing consumers with a more reliable supply of products. The company is prioritizing long-term solutions to navigate the current economic climate and ensure consistent product availability.

01/08/2026 Logistics Industry Insights
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Freight Logistics Faces Challenges and Opportunities Alixpartners

Freight Logistics Faces Challenges and Opportunities Alixpartners

In an interview, AlixPartners' Marc Iampieri delves into critical factors impacting the freight logistics industry, including peak season challenges, last-mile delivery investigations, port labor issues, interest rate fluctuations, freight rates, and tariffs. He emphasizes the need for companies to closely monitor market dynamics, flexibly adjust strategies, and continuously innovate to navigate challenges and seize opportunities. Adaptability and a proactive approach are crucial for success in this evolving landscape.

01/07/2026 Logistics Industry Insights
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Alixpartners Advises on Freight Logistics Amid Supply Chain Strains

Alixpartners Advises on Freight Logistics Amid Supply Chain Strains

AlixPartners expert Marc Iampieri provides insights into key factors impacting freight and logistics, including peak season challenges, consumer expectations, port labor dynamics, potential Fed rate cuts, rate pricing, and tariff policies. He emphasizes the importance of proactive planning, inventory optimization, monitoring policy changes, and fostering strong partner relationships to navigate the complex environment and achieve sustainable growth. Businesses should prepare in advance to mitigate risks and capitalize on opportunities within the evolving landscape.

01/07/2026 Logistics Industry Insights
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Trucking Industry Grapples With Green Rules and Rising Costs

Trucking Industry Grapples With Green Rules and Rising Costs

The U.S. EPA's reassessment of the Clean Trucks Plan highlights the tension between environmental protection and cost. While the Ports of Los Angeles and Long Beach maintain their zero-emission goals, technological feasibility remains a challenge. The logistics industry faces multiple pressures, including market volatility, policy changes, and uneven demand. Balancing environmental concerns, costs, and efficiency is crucial, requiring technological innovation for sustainable development. The industry needs to find solutions that are both environmentally sound and economically viable to navigate the evolving landscape.

01/07/2026 Logistics Industry Insights
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Amazon Sellers Face IPI Penalties Key Strategies to Avoid Fees

Amazon Sellers Face IPI Penalties Key Strategies to Avoid Fees

This article provides an in-depth analysis of Amazon's Inventory Performance Index (IPI), explaining its calculation logic, influencing factors, and consequences of low scores. It offers practical strategies to help sellers effectively manage their inventory, avoid storage limitations and high fees, improve operational efficiency, and achieve sustainable growth. The focus is on understanding the IPI and implementing actionable steps to optimize inventory performance within the Amazon ecosystem.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Guide to FIFO Vs Weighted Average Costs

Amazon Sellers Guide to FIFO Vs Weighted Average Costs

This article delves into the challenges Amazon sellers face in cost accounting. It compares the advantages and disadvantages of three methods: FIFO (First-In, First-Out), weighted-average, and moving weighted-average. Practical advice is provided to help sellers choose the most suitable cost accounting strategy for their specific business needs. By optimizing cost accounting, sellers can improve operational efficiency and profitability on the Amazon platform. The analysis focuses on practical application and offers actionable insights for immediate implementation.

01/04/2026 Logistics Encyclopedia
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