Meta Ends Live Shopping in US and Europe Amid Low Engagement

Meta Ends Live Shopping in US and Europe Amid Low Engagement

Following Facebook, Instagram also announced the closure of its live e-commerce feature, marking Meta's complete abandonment of the live e-commerce sector. Although the live e-commerce market in Europe and America continues to grow, it still lags far behind the Chinese market. Meta's failure reflects the unsuitability of the live e-commerce model in the European and American markets, as well as the challenges of corporate strategic adjustments. This highlights the differences in consumer behavior and market dynamics between China and the West in the context of live e-commerce.

Live Streamer Dong Yuhuis Lingerie Row Sparks IP and Platform Debate

Live Streamer Dong Yuhuis Lingerie Row Sparks IP and Platform Debate

The "underwear controversy" surrounding Dong Yuhui has sparked deep reflections on live streaming product selection, IP positioning, platform responsibility, and the social media ecosystem. The incident exposed shortcomings in the product selection process, highlighted the conflict between intellectual integrity and commercial value, and warned against the alienation of the social media environment. New Oriental should strengthen its corporate brand and achieve a win-win situation for both personal IP and the platform. The live streaming industry needs to be cautious in product selection, respect its hosts, and adhere to ethical bottom lines. Platforms should strengthen governance and create a healthy ecosystem.

Tiktok Shop Expands to Spain Targeting Iberian and Latin American Markets

Tiktok Shop Expands to Spain Targeting Iberian and Latin American Markets

TikTok Shop is accelerating its global expansion, targeting the Spanish e-commerce market. It plans to leverage localized operations and tap into the Spanish-speaking market to unlock new e-commerce opportunities in Europe and Latin America. Facing challenges such as localization, competitive pressure, and regulatory compliance, the question remains whether TikTok Shop can create a new wave in the Spanish e-commerce landscape. Its success in navigating these hurdles will determine its impact on the market and its ability to capitalize on the potential.

Chinese DTC Brands Expand Globally Via New Markets and Digital Tactics

Chinese DTC Brands Expand Globally Via New Markets and Digital Tactics

Chinese DTC brands face significant opportunities going global. This paper explores how to capture new export trends from three dimensions: new markets, new categories, and new traffic. Expanding into emerging markets, leveraging social media conversations, and tapping into the product selection advantages of China's industrial clusters are key for Chinese companies to succeed in the global market. By focusing on these areas, DTC brands can effectively navigate the challenges and capitalize on the growing demand for high-quality, innovative products worldwide.

Amazon Fresh and Prime Pantry Compete for Online Grocery Market Share

Amazon Fresh and Prime Pantry Compete for Online Grocery Market Share

This article delves into Amazon Fresh and Pantry, two major online grocery platforms, analyzing their differences, membership requirements, product offerings, delivery methods, and the impact of the pandemic. It explores how retailers should choose the right platform and how to sell on Amazon Fresh and Pantry. The aim is to help retailers seize opportunities in the online grocery market. It compares the two platforms, providing insights into their strengths and weaknesses, and ultimately guiding retailers in making informed decisions about their online grocery strategy.

Ebay Expands Seller Tools with Open Apis and New Sales Models

Ebay Expands Seller Tools with Open Apis and New Sales Models

eBay empowers developers through open APIs, enhancing the shopping experience and offering diverse sales models like auctions and fixed prices. Sellers should leverage these tools and choose appropriate sales strategies based on their circumstances. Success hinges on navigating the opportunities and challenges within emerging markets, effectively utilizing the available resources and adapting to the evolving landscape of online commerce.

West and Central African Customs Officials Boost Skills Via WCO Training

West and Central African Customs Officials Boost Skills Via WCO Training

Customs trainees from French-speaking West, Central, and parts of African countries visited the WCO Secretariat. Through thematic lectures and exchange visits, they gained in-depth understanding of the WCO's operational mechanisms, strategic planning, and capacity building projects. The training aims to enhance the professional level of customs officers in developing countries, promote international customs cooperation, and build a safer and more efficient global trade system. The visit fostered knowledge sharing and strengthened relationships within the global customs community.

FBA Sellers Turn to Air Freight Amid Cost and Speed Pressures

FBA Sellers Turn to Air Freight Amid Cost and Speed Pressures

This article delves into a detailed comparison of FBA air freight line and traditional air freight, highlighting key differences in service scope, transportation entity, timeliness, tracking, target audience, and cost structure. FBA air freight line offers a one-stop service with stable delivery times, making it suitable for FBA sellers. Traditional air freight is more affordable but requires self-handling of customs clearance and delivery. Sellers should make informed decisions based on their specific needs and budget, carefully weighing the benefits and drawbacks of each option.

01/08/2026 Logistics
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Live Shopping Gains Traction on Social Platforms in US and Europe

Live Shopping Gains Traction on Social Platforms in US and Europe

The European and American live commerce market has enormous potential and is on the verge of explosive growth. This article focuses on five major platforms: Instagram Live, NTWRK, Whatnot, Shopshops, and Popshop Live, analyzing their characteristics and advantages. It provides sellers with strategies to seize the first-mover advantage in the European and American live commerce market. This includes understanding platform nuances and tailoring content for specific audiences to maximize engagement and sales.

Wcos WACAM Project Modernizes Customs HRM in West and Central Africa

Wcos WACAM Project Modernizes Customs HRM in West and Central Africa

The World Customs Organization (WCO) - West and Central Africa Capacity Building Working Group (WACAM) project expanded to Central Africa, aiming to enhance customs human resource management in the region. Through regional workshops and on-site support to Gabon Customs, the project has made significant progress in areas such as competency models and job management. This project will continue to support the modernization of human resource management in West and Central African customs administrations, contributing to regional development.