Amazon Launches Shortvideo Shopping Feature inspire

Amazon Launches Shortvideo Shopping Feature inspire

Amazon quietly launched "Inspire," a short video app embedded within its main app, aiming to create a "browse-and-buy" shopping experience. This move has sparked industry-wide reflection on the traffic allocation mechanisms of e-commerce platforms. Whether Amazon can strike a balance between user experience, seller interests, and platform development will determine its success in pioneering a new era of short video e-commerce. The key lies in optimizing the algorithm to ensure fair exposure and engaging content that drives conversions.

Brands Turn to Tiktok for Shortform Video Marketing Growth

Brands Turn to Tiktok for Shortform Video Marketing Growth

Brands like Newme are leveraging TikTok for growth, highlighting its unique user characteristics and traffic advantages. Brands need to understand the algorithm, effectively utilize UGC/KOL collaborations, and remain true to their core values. TikTok is poised to become a must-have platform for brands in the future. It offers a unique opportunity to connect with a younger audience and build brand awareness through engaging short-form video content. Mastering TikTok marketing is becoming increasingly crucial for sustained brand growth and market presence.

WCO Updates Audit Guidelines to Strengthen Trade Security

WCO Updates Audit Guidelines to Strengthen Trade Security

A WCO expert group seminar focused on revising the Post Clearance Audit (PCA) Guidelines to address evolving international trade rules, combat tax fraud, and enhance customs efficiency. The revised guidelines will optimize PCA processes, strengthen international cooperation, and improve the professional capabilities of PCA personnel, ultimately promoting trade facilitation, strengthening border security, and increasing revenue collection. Technological advancements will further drive the intelligence and efficiency of PCA. This update ensures PCA remains a vital tool for modern customs administrations in a dynamic global trade environment.

Revised Kyoto Convention Boosts Global Trade Efficiency

Revised Kyoto Convention Boosts Global Trade Efficiency

The 23rd session of the World Customs Organization's (WCO) Revised Kyoto Convention (RKC) Management Committee marked a crucial second phase in the RKC review. The meeting approved the WGRKC's final report and discussed the business case for the RKC review, laying the groundwork for subsequent revisions. The RKC's revision will streamline customs procedures, enhance transparency, and promote global trade facilitation, significantly impacting businesses. This update aims to modernize customs practices and adapt to evolving global trade patterns, ultimately reducing costs and delays for international trade.

Global Customs Survey Aims to Fasttrack Tech Adoption

Global Customs Survey Aims to Fasttrack Tech Adoption

The World Customs Organization (WCO) has launched a global survey to assess the application of disruptive technologies in customs, identify capacity-building needs, and promote the exchange of experiences. The survey results will update the 'WCO/WTO Study Report on Disruptive Technologies,' providing guidance for customs' digital transformation. The WCO encourages member administrations to actively participate and collectively shape the future of customs. This initiative aims to understand the impact of emerging technologies and help customs administrations leverage them effectively for improved efficiency and security.

Amazon Tightens Seller Verification Amid Compliance Crackdown

Amazon Tightens Seller Verification Amid Compliance Crackdown

Amazon has initiated a large-scale account review, focusing on older accounts, accounts registered with personal IDs, and accounts purchased from service providers. Following the enactment of the Inform Consumers Act, Amazon will conduct annual information verification for high-volume sellers. Sellers need to self-inspect and rectify any issues, update their information promptly, and standardize operations to avoid account suspension due to non-compliance. Staying compliant with Amazon's policies and the new regulations is crucial for maintaining a healthy and active selling account.

Ebay Introduces Multiattribute Listings to Boost Inventory Efficiency

Ebay Introduces Multiattribute Listings to Boost Inventory Efficiency

eBay Fulfillment has launched a new multi-attribute listing feature in the UK, allowing sellers to display SKUs with different shipping locations, delivery times, and prices on a single page. This aims to simplify the listing process, consolidate product reviews, and improve conversion rates. The feature integrates various fulfillment methods, including overseas warehousing, direct shipping from China, and seller-managed warehousing. It is planned for rollout in more countries in the future. This update provides more options for buyers and sellers and streamlines the eBay purchasing experience.

01/04/2026 Logistics
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Matson Shipping Offers Guide to Efficient Booking Risk Management

Matson Shipping Offers Guide to Efficient Booking Risk Management

This article provides an in-depth analysis of Matson Navigation's vessel schedule inquiry process. It offers a multi-channel inquiry guide, analyzes schedule update frequency, introduces the global route network, highlights key port operations, provides booking strategies, suggests platform selection, explains ETD/ETA interpretations, and answers frequently asked questions. This helps users efficiently inquire, accurately book, and effectively respond to potential risks. The guide aims to optimize the use of Matson's services for cross-border logistics by offering practical advice and insights into their vessel schedules.

WCO Upgrades Gender Equality Tool for Customs Agencies

WCO Upgrades Gender Equality Tool for Customs Agencies

The World Customs Organization (WCO) has released an updated Gender Equality Organizational Assessment Tool (GEOAT) to assist member customs and tax administrations in assessing the integration of gender equality and diversity within their internal policies, practices, and external relations. The 2023 update focuses on security, action, and user experience. It includes a new security and safety chapter, strengthens action-oriented templates, and optimizes user experience design. This aims to promote gender equality within the customs domain and improve organizational performance through a more inclusive and equitable environment.