Amazon Sellers Face Pressure As Return Rates Rise

Amazon Sellers Face Pressure As Return Rates Rise

Amazon's planned introduction of a 'High Return Rate' label may negatively impact sellers, leading to trust issues, ranking drops, and profit erosion. Sellers should focus on quality control, optimize product descriptions, improve customer service, and be wary of malicious competition. It's crucial to stay informed about policy changes and proactively respond to them. This label could significantly affect seller performance, requiring adjustments to operational strategies to mitigate potential damage and maintain a positive standing within the Amazon marketplace.

12/29/2025 Logistics Industry Insights
Read More
Guide to Using Screaming Frog for SEO Optimization

Guide to Using Screaming Frog for SEO Optimization

This article provides an in-depth introduction to the SEO tool Screaming Frog, detailing its core functions, user interface, installation methods, and operational guidelines. It aims to help independent station sellers and webmasters utilize this tool for website SEO technical audits, ultimately improving website ranking and traffic. The guide covers key features for identifying technical SEO issues and provides practical steps for implementation. By leveraging Screaming Frog, users can gain valuable insights into their website's health and performance.

12/29/2025 Logistics Encyclopedia
Read More
Amazon Adds Oneclick Cart Feature to Boost BSR Sales

Amazon Adds Oneclick Cart Feature to Boost BSR Sales

Amazon's BSR (Best Seller Rank) has been updated, allowing desktop users to directly add products to their cart from the BSR list page without navigating to the product detail page. This aims to improve user experience and boost conversion rates. Sellers should pay attention to their BSR ranking and optimize their listings and keywords to adapt to these platform changes and capitalize on new sales opportunities. Focusing on BSR performance remains crucial for success on Amazon.

12/31/2025 Logistics Industry Insights
Read More
Amazon Seller Tops Rankings with Strategic PPC Optimization

Amazon Seller Tops Rankings with Strategic PPC Optimization

An Amazon seller successfully broke through in the high-priced product category through refined operations. Avoiding price wars, the seller optimized advertising strategies and implemented precise targeting, ultimately pushing the new product to the top. This demonstrates that high-priced products can achieve explosive sales on Amazon through careful planning and execution. The focus was on value proposition and reaching the right customer, rather than simply competing on price, resulting in significant success and a top-ranking product.

12/30/2025 Logistics Industry Insights
Read More
Amazon Ads Brand and Display Strategies Drive Growth

Amazon Ads Brand and Display Strategies Drive Growth

This article delves into the value of Amazon Sponsored Brands and Display Ads, providing practical strategies for products with varying average order values. It emphasizes the use of keyword expansion, ranking optimization, brand video ads, automatic campaigns, and Display Ads, along with data analysis of brand tools. The aim is to help sellers overcome traffic bottlenecks and achieve sales growth. It covers a comprehensive approach to leveraging Amazon's advertising platform for brand building and increased visibility.

12/30/2025 Logistics Industry Insights
Read More
Tiktok Shop Aims for 100B GMV by 2025 Driving Ecommerce Growth

Tiktok Shop Aims for 100B GMV by 2025 Driving Ecommerce Growth

TikTok Shop's GMV is projected to approach $100 billion by 2025, potentially ranking it as the fifth largest overseas e-commerce platform with the highest growth rate globally. With 400 million active consumers, the platform benefits from a content-driven transaction loop and a multi-market strategy. Sellers have significant market expansion opportunities, but also face competition, compliance requirements, and fulfillment challenges. This rapid growth presents both immense potential and demanding hurdles for businesses navigating the TikTok Shop ecosystem.

02/04/2026 Logistics Industry Insights
Read More
Hong Kong Passport Ranks Higher Globally Mainland China Advances

Hong Kong Passport Ranks Higher Globally Mainland China Advances

The Henley Passport Index 2026 has been released, with the Hong Kong passport's visa-free access rising to 15th globally. The mainland China passport also saw a slight improvement in its ranking. This index measures the international travel freedom of passports by counting the number of countries and territories their holders can access visa-free or with visa-on-arrival. Singapore, Japan, and South Korea continue to hold top positions, reflecting their citizens' ease of international travel.

02/05/2026 Logistics Industry Insights
Read More
Amazon Sellers Adapt to Cosmo Algorithm for Keyword Recovery

Amazon Sellers Adapt to Cosmo Algorithm for Keyword Recovery

This article delves into the Amazon Cosmo algorithm, designed to enhance the user shopping experience through personalized and contextualized recommendations. It analyzes the reasons for keyword ranking decline and provides Cosmo algorithm-based keyword optimization strategies. These include contextualized Listing optimization, long-tail keyword expansion, competitor analysis, and continuous monitoring and adjustment. The aim is to help sellers recover keyword rankings and prepare for major promotional events by understanding and leveraging the nuances of the Cosmo algorithm.

02/05/2026 Logistics Industry Insights
Read More
Amazon Sellers Adopt New Strategies to Overcome Traffic Challenges

Amazon Sellers Adopt New Strategies to Overcome Traffic Challenges

This paper delves into the traffic bottleneck issues faced by Amazon sellers, analyzing potential traffic balancing mechanisms within the platform and proposing corresponding strategies. It emphasizes that sellers should focus on individual products, build a growth flywheel, and capitalize on the promotional advantages of new product launches, avoiding spreading resources too thin. By concentrating efforts and optimizing product performance, sellers can overcome traffic bottlenecks and achieve sustainable store growth. This approach helps to improve BSR ranking and overall visibility.

02/05/2026 Logistics Industry Insights
Read More
Amazon Tightens Fake Review Policies Ahead of 2026 Deadline

Amazon Tightens Fake Review Policies Ahead of 2026 Deadline

Amazon's review cleansing storm is back, challenging sellers with review removals and ranking drops. This article delves into Amazon's review audit logic and proposes compliance testing strategies under the 2026 new regulations. It emphasizes the importance of high-quality, genuine buyer resources to help sellers improve listing competitiveness while remaining compliant. The goal is to enable sustainable business growth amidst Amazon's evolving review policies and ensure sellers are equipped to navigate the complexities of maintaining positive reviews ethically.

02/05/2026 Logistics Industry Insights
Read More