Amazon Ads Launches Skulevel Profitability Tools for Sellers

Amazon Ads Launches Skulevel Profitability Tools for Sellers

Amazon Advertising launched a new "Products" page, integrating SKU-level advertising data to help sellers analyze profitability and avoid blind optimization. This feature provides optimization suggestions without relying on third-party tools, although it currently excludes Sponsored Brands campaign data. It's a valuable tool for profit-driven operators, enabling them to understand the performance of individual products and make informed decisions to improve their bottom line.

12/29/2025 Logistics Industry Insights
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Global Trade Boosted by Customs Modernization Logistics Partnerships

Global Trade Boosted by Customs Modernization Logistics Partnerships

The 15th International Congress of the Federation of International Trade and Logistics Operators of Colombia (FITAC) focused on the role of logistics and customs in global economic competitiveness. The conference highlighted the importance of customs-business partnerships and explored customs modernization priorities, including technological innovation, international cooperation, and capacity building. These efforts aim to build a new pattern of efficient, secure, and convenient global trade.

01/26/2026 Logistics Industry Insights
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Bing Ads Enhances Targeting for Higher Conversions

Bing Ads Enhances Targeting for Higher Conversions

This article delves into the importance of Bing Ads search term optimization. It details the difference between search terms and keywords, and how analyzing search term reports can improve ad targeting accuracy and conversion rates. The article provides specific steps for adding keywords and excluding irrelevant ones. It recommends a weekly data-driven search term review process to avoid inadvertently excluding potentially valuable keywords. Regular optimization ensures that your Bing Ads campaigns are reaching the right audience and maximizing your return on investment.

01/06/2026 Logistics Encyclopedia
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Google SEO Evolves with AI Key Strategies for 2025

Google SEO Evolves with AI Key Strategies for 2025

Key Google SEO updates for July 2025: spotlighting the Asia-Pacific conference, AI upgrades, and Search Console updates. This provides a guide to navigating the AI search era, offering strategies for success and adaptation. Stay ahead of the curve with insights into the evolving landscape of search engine optimization and content strategies powered by artificial intelligence.

08/01/2025 Logistics Industry Insights
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Six SEO Tactics to Boost Traffic and User Experience

Six SEO Tactics to Boost Traffic and User Experience

This article introduces six methods for optimizing website content, including using meta description tags, heading tags, and structured data markup. It emphasizes maintaining consistency between user and search engine views, creating unique and accurate page titles, and controlling the title links and snippets displayed in search engine results pages (SERPs). By implementing these strategies, you can enhance user experience and improve search engine rankings. The focus is on practical techniques to make your website more visible and appealing to both users and search engines.

01/06/2026 Logistics Encyclopedia
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Gwangju Airport Enhances Air Cargo Efficiency with Updated Codes and Customs

Gwangju Airport Enhances Air Cargo Efficiency with Updated Codes and Customs

This article provides detailed air freight information for Gwangju Airport (KWJ), including its airport code, geographical location, time zone, and its status as a non-customs airport. It also introduces the West Coast Cargo's three-letter code query system, which contains global airport information and offers features such as customs clearance requirements lookup. The system aims to provide air freight operators with a convenient and authoritative tool for their operations.

09/29/2025 Airport Codes
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Air Cargo Industry Boosts Efficiency Through Optimal Palletization

Air Cargo Industry Boosts Efficiency Through Optimal Palletization

This article provides an accessible introduction to the concept of “air palletization” in air logistics, explaining its definition, advantages, operators, and height restrictions. Through palletization, scattered goods are efficiently consolidated and securely fixed, optimizing space utilization and reducing transportation costs. Blocked Space Agreements (BSA) further symbolize the strength of freight forwarding companies, ultimately benefiting air freight customers. This process ensures efficient handling and transportation of goods in air cargo.

09/26/2025 Logistics Encyclopedia
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New Challenges and Measures for US and UK Ports Facing Mandatory Container Weight Verification

New Challenges and Measures for US and UK Ports Facing Mandatory Container Weight Verification

The mandatory weighing of containers is being implemented in various countries, presenting new challenges for supply chains. Port operators in the UK and the US are taking measures to address these issues by establishing weighing facilities and requiring shippers to submit information in advance to ensure smooth export processes. Despite the diverse challenges faced, ports are dedicated to optimizing workflows to guarantee the safe loading of containers and seamless logistics.

07/18/2025 Logistics
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Tiktok Growth Boosted by Datadriven Duet Strategies

Tiktok Growth Boosted by Datadriven Duet Strategies

This article delves into five key optimization strategies for TikTok Duet videos, including leveraging trending hashtags, providing professional commentary, offering genuine reactions, fostering collaborative partnerships, and engaging with fans. It emphasizes the importance of data-driven decision-making, establishing a closed-loop system for data collection, analysis, strategy development, execution optimization, and performance evaluation. This approach empowers operators to enhance content quality and achieve traffic growth on the platform.

01/06/2026 Logistics Industry Insights
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Tiktok Zero Views Troubleshooting and Optimization Guide

Tiktok Zero Views Troubleshooting and Optimization Guide

This article delves into the common causes and solutions for zero views on TikTok videos, covering three dimensions: environment, device, and account content. It emphasizes key aspects such as avoiding "blacklist" IPs, detailed device settings, simulating genuine human behavior, and improving content quality. The aim is to help operators overcome the zero-view predicament and increase video exposure. By addressing these factors, users can optimize their TikTok presence and drive engagement.

01/04/2026 Logistics Encyclopedia
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