Retailers Optimize Supply Chains for Valentines Day Demand
Holidays like Valentine's Day present significant challenges for supply chain management. This article explores the impact of seasonal holidays on supply chains, proposing strategies such as accurate forecasting, flexible design, efficient management, collaborative partnerships, and technological applications. Using Albertsons as a case study, it analyzes their supply chain management practices, highlighting the importance of supply chain design, forecasting, collaboration, and risk management. The aim is to help businesses succeed in the holiday economy by optimizing their supply chain operations and meeting fluctuating demand effectively.









