Factories Boost Exports with Short Video Strategies

Factories Boost Exports with Short Video Strategies

This article addresses the challenges faced by foreign trade factories in short video marketing. It proposes four key strategies: focusing on completion rate by optimizing "hook" design; utilizing four video types including production line footage, product testing, application scenarios, and customer testimonials; and providing case analysis and refined operational recommendations. The aim is to help foreign trade businesses accurately attract traffic and drive significant order growth, potentially unlocking millions in orders.

01/26/2026 Logistics Industry Insights
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Expand Group Dashu Seek Sales Pros in Bengbu

Expand Group Dashu Seek Sales Pros in Bengbu

Expand Group, in collaboration with DaShu Cross-border E-commerce, is recruiting Booth Sales elites in Bengbu. Candidates should possess sales experience and strong communication skills. We offer a competitive package including a base salary without performance pressure, commission, and annual bonuses. Comprehensive professional training and team-building activities are also provided. The work location is on the 29th floor of Greenland Everest Tower A, Bengshan District, Bengbu City.

01/26/2026 Logistics
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US Ports See Import Rush Amid Labor Strike Concerns

US Ports See Import Rush Amid Labor Strike Concerns

The risk of port strikes on the US East and West Coasts remains, yet import volumes are surprisingly increasing. Retailers are stockpiling goods in anticipation of potential strikes, driving up import figures. A combination of factors, including stalled labor negotiations and tariff changes, is exacerbating supply chain uncertainty. Retailers should be vigilant about risks and optimize their supply chain management. Consumers should also plan their purchases in advance.

01/29/2026 Logistics
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Guide to Navigating Hidden LCL Shipping Costs

Guide to Navigating Hidden LCL Shipping Costs

LCL (Less than Container Load) shipping costs are complex and prone to hidden charges. This article delves into LCL pricing rules, exposing common traps like volumetric/weight surcharges, storage fees, and amendment fees. It provides practical advice on avoiding these risks, helping shippers effectively control costs and ensure the safe arrival of their goods. Understanding these hidden fees is crucial for accurate budgeting and preventing unexpected expenses in international LCL shipments.

01/29/2026 Logistics Encyclopedia
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Air Freight Costs Understanding Billable Weight for Savings

Air Freight Costs Understanding Billable Weight for Savings

Air freight chargeable weight is not solely based on the actual weight. It's determined by taking the greater value between the actual weight and the dimensional weight. This article provides a detailed analysis of how air freight chargeable weight is calculated. Through illustrative examples, it helps shippers understand how to reduce logistics costs by optimizing packaging and other methods. This enables them to select more economical air freight options.

01/29/2026 Logistics Encyclopedia
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Everstream Tackles Tech Supply Chain Challenges Amid Trade Tensions

Everstream Tackles Tech Supply Chain Challenges Amid Trade Tensions

An Everstream Analytics report provides an in-depth analysis of the impact of US-China trade friction on the global technology supply chain, revealing challenges such as rising costs and delivery delays. The report emphasizes the need for companies to establish risk monitoring systems and enhance supply chain resilience through diversified sourcing, optimized inventory management, and other strategies. This approach allows businesses to navigate uncertain environments and achieve sustainable growth.

01/29/2026 Logistics Industry Insights
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XPO Logistics Expands European Lastmile Ecommerce Services

XPO Logistics Expands European Lastmile Ecommerce Services

XPO Logistics has announced the expansion of its last mile delivery services to Europe, aiming to capitalize on the rapid growth of e-commerce. Recognizing the fragmented nature and cultural diversity of the European market, XPO intends to leverage its technological and service advantages to achieve a leading position in the heavy goods last mile delivery sector. The company aims to drive transformation within the European last mile delivery industry.

01/29/2026 Logistics
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Under Armour Shifts to Leaner Strategy in Apparel Market

Under Armour Shifts to Leaner Strategy in Apparel Market

Under Armour is undergoing a transformation aimed at overcoming challenges after rapid expansion by streamlining operations, optimizing its supply chain, developing direct-to-consumer (DTC) channels, and refining financial management. The company is working to reduce costs, improve efficiency, and reshape brand competitiveness with a data-driven and consumer-centric strategy to achieve sustainable growth. This involves focusing on consumer insights and leveraging data to inform product development and marketing efforts.

01/29/2026 Logistics Industry Insights
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Honest One Revamps Brand to Revive Pet Food Sector

Honest One Revamps Brand to Revive Pet Food Sector

Honest One has successfully broken through the fiercely competitive pet food market through strategic initiatives such as building its own factory, technological innovation, value chain integration, social welfare, and standard output. This case demonstrates that the pet food industry has entered an era of all-round competition, requiring companies to possess systemic capabilities to reconstruct competitive dimensions on the path of long-termism, ultimately returning to a reverence for life.

01/28/2026 Logistics Industry Insights
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US Freight Market Shows Signs of Recovery Amid Downturn

US Freight Market Shows Signs of Recovery Amid Downturn

The Bank of America Freight Payment Index indicates a continued decline in both freight volumes and spending in the US freight market, though the rate of decrease is slowing, suggesting a potential market bottom. Regional market performance is diverging, with shifts in consumer spending patterns and cost pressures being key factors. Experts recommend focusing on changes in consumer structure, cost control, technological innovation, and the policy environment to navigate market challenges.

01/28/2026 Logistics Industry Insights
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