Amazon France Enforces Electronics Compliance by September

Amazon France Enforces Electronics Compliance by September

Amazon France is implementing new regulations starting in September, strictly reviewing the compliance of electronic and smart products. Non-compliant products risk being removed from the platform. This new rule stems from the French law regarding parental control on internet access devices, requiring relevant products to provide a Declaration of Conformity (DoC). Sellers need to promptly check their products, prepare compliance documents, and ensure the information is accurate and complete to avoid impacting sales on Amazon France.

02/04/2026 Customs Knowledge
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Warner Bros Cracks Down on Harry Potter Trademark Violations

Warner Bros Cracks Down on Harry Potter Trademark Violations

TME Law Firm, representing Warner Bros. Entertainment, has filed a lawsuit (case number 25-cv-00142) regarding trademark infringement related to Harry Potter. Sellers are advised to conduct a self-check of their store inventory to ensure all Harry Potter-related products for sale are officially licensed, thus avoiding potential infringement risks. This action aims to protect the Harry Potter brand and its intellectual property rights. Sellers should verify the authenticity of their products and licensing agreements.

02/05/2026 Customs Knowledge
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Amazon Sellers Boost Sales with Fourpart Ad Strategy

Amazon Sellers Boost Sales with Fourpart Ad Strategy

This article delves into four key dimensions of Amazon advertising optimization: budget, ASIN, keywords, and bids. By clarifying advertising goals, meticulously reviewing spending, optimizing ASIN selection, refining keyword management, and flexibly adjusting bidding strategies, sellers can enhance advertising performance and achieve a higher return on investment. The ultimate goal is to drive significant sales growth.

01/06/2026 Logistics Encyclopedia
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Alibaba Sellers Adopt Costcutting Strategies for Highvalue Keywords

Alibaba Sellers Adopt Costcutting Strategies for Highvalue Keywords

This article delves into the causes of high-cost keywords on Alibaba.com and offers five optimization strategies: improving keyword-product relevance, optimizing product selection, precisely targeting the target market, analyzing popular search countries and traffic sources, and enhancing promotion scores. The aim is to help operators effectively control their budget and improve promotion efficiency.

01/04/2026 Customs Knowledge
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Walmart Boosts Holiday Sales With Targeted Ad Strategies

Walmart Boosts Holiday Sales With Targeted Ad Strategies

This article aims to help Walmart sellers boost sales during the Christmas and New Year shopping season through effective advertising strategies. It emphasizes keyword optimization, bid strategy adjustments, and the synergistic combination of search ads and on-site display ads. By focusing on these tactics, sellers can accurately capture customer demand and achieve sales growth.

02/03/2026 Logistics Industry Insights
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Amazon Sellers Advised to Avoid PPC Misspelling Waste

Amazon Sellers Advised to Avoid PPC Misspelling Waste

Amazon PPC automatically corrects misspellings, reducing the need for excessive focus on them. Its limited differentiation between singular and plural forms suggests that optimization efforts should prioritize more impactful strategies to improve overall PPC performance. Focus on higher-level tactics and keyword relevance rather than dwelling on minor spelling variations to maximize advertising ROI on Amazon.

01/06/2026 Logistics Encyclopedia
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Ecommerce Brands Boost Sales With Fourstep SEO Strategy

Ecommerce Brands Boost Sales With Fourstep SEO Strategy

Four key steps for on-page SEO optimization for independent websites: keyword optimization, URL optimization, internal link optimization, and comment Schema implementation. These strategies aim to improve search engine rankings, attract organic traffic, and reduce reliance on paid advertising. By focusing on these elements, website owners can enhance their online visibility and drive sustainable growth through free traffic sources.

12/31/2025 Logistics Encyclopedia
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Strategies to Overcome Stagnant Amazon Ad Performance

Strategies to Overcome Stagnant Amazon Ad Performance

Poor Amazon advertising performance is a common problem for sellers. This article provides multi-dimensional solutions, including expanding ad types (product targeting, brand, video ads), precisely targeting competitors, optimizing keyword selection, flexibly adjusting bidding strategies (such as rule-based bidding), and continuous data analysis and optimization. These strategies help sellers overcome advertising challenges and increase product sales.

12/29/2025 Logistics Industry Insights
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Amazon Affiliate Marketing Boosts Global Ecommerce Traffic

Amazon Affiliate Marketing Boosts Global Ecommerce Traffic

This article focuses on using Amazon Affiliate to drive traffic to foreign trade independent websites through content marketing. It emphasizes key aspects such as product selection strategies, keyword selection, content creation, and traffic conversion. By incorporating case studies, it provides practical guidance for operators of foreign trade independent websites, offering actionable advice to improve their online presence and sales.

12/29/2025 Logistics Encyclopedia
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Douyin Sellers Boost Sales with Optimized Product Cards

Douyin Sellers Boost Sales with Optimized Product Cards

This article details how to acquire product card traffic for TikTok Shop. It focuses on key steps such as keyword optimization, product inclusion in the traffic pool, click-through rate and conversion rate optimization, and precise product selection. By mastering these techniques, merchants can effectively increase product exposure and achieve zero-cost traffic acquisition, thereby boosting store performance.

12/31/2025 Logistics
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