US Trademark Guide for Ecommerce Sellers

US Trademark Guide for Ecommerce Sellers

This article details the key considerations for cross-border e-commerce sellers when purchasing a US trademark, including trademark security assessment, assignment process and timelines, required document preparation, and Amazon Brand Registry after the transfer. It aims to help sellers avoid risks and efficiently and safely acquire a US trademark, providing security for their cross-border business. This includes evaluating the trademark's strength, understanding the legal procedures, and ensuring proper documentation for a smooth transition and successful brand registration on Amazon.

01/05/2026 Customs Knowledge
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Douyin Ecommerce Key Strategies for Product Selection

Douyin Ecommerce Key Strategies for Product Selection

This article delves into product selection strategies for TikTok Shop bestsellers, highlighting the feedback effect from traditional e-commerce platform trending products. It details how to leverage official TikTok Shop product selection channels like "Blue Ocean Opportunities" and "Industry Rankings" to help sellers accurately select products and create high-traffic stores. The article also emphasizes that product selection is an ongoing and essential daily task requiring consistent effort and attention. It's a continuous process, not a one-time event, for sustained success.

01/05/2026 Logistics Industry Insights
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Ihealth Wins Major US Contracts During COVID19 Testing Surge

Ihealth Wins Major US Contracts During COVID19 Testing Surge

Andon Health experienced a sales surge during Black Friday with its iHealth test kits and secured a 1.367 billion RMB order from the US government. Its success is attributed to cultivating the local market, capitalizing on the pandemic, compliant operations, and brand building. Andon Health's experience offers valuable lessons for cross-border e-commerce sellers. Key takeaways include product selection, localization, compliance, branding, and seizing opportunities. By focusing on these areas, other businesses can potentially replicate similar success in the global market.

01/05/2026 Logistics Industry Insights
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Data Reveals Key Strategies for Amazon Bestseller Success

Data Reveals Key Strategies for Amazon Bestseller Success

Cross-border e-commerce sellers face growth bottlenecks, including blind product expansion, inefficient advertising, and inventory backlog. This article proposes focusing on the "80/20 rule" to redefine bestsellers, emphasizing product quality. It shares key strategies for selecting products, leveraging data-driven insights, and fostering team collaboration to help sellers create consistently profitable, top-performing products within their categories. By concentrating efforts on high-potential items, sellers can optimize resources and achieve sustainable growth in the competitive cross-border market.

01/05/2026 Logistics Industry Insights
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Matson Maintains Stable Chinaus Shipping Amid Trade Tensions

Matson Maintains Stable Chinaus Shipping Amid Trade Tensions

This article compiles the Matson Navigation CLX and MAX service schedules from January to June 2025. It details the vessel names and voyages departing from Ningbo and Shanghai Waigaoqiao, arriving at Long Beach, USA, for each month. Given the complex and volatile global trade landscape, the stability of Matson's schedules is valuable for cross-border e-commerce. The article also includes information about service suspensions by other shipping companies in April due to tariff impacts, providing additional context for readers.

05/31/2025 Logistics
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New Sellers Guide to Launching and Scaling an Ebay Business

New Sellers Guide to Launching and Scaling an Ebay Business

This report details the process of opening a store on eBay, covering account registration, product listing, and order fulfillment. It provides practical advice for new sellers on product selection, pricing, and logistics to help them quickly get started and tap into the cross-border e-commerce market. The guide offers a comprehensive overview of the key steps involved in establishing an eBay presence and successfully managing a business on the platform, aiming to empower sellers with the knowledge and tools needed for success.

01/05/2026 Logistics Encyclopedia
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Ebay Sellers Key Strategies to Secure Your First Sale

Ebay Sellers Key Strategies to Secure Your First Sale

New eBay sellers are often concerned about the time it takes to make their first sale. This article analyzes the factors influencing sales speed and provides quick strategies for product selection, shipping, pricing, and listing optimization. The aim is to help new sellers achieve sales quickly and overcome the challenge of zero sales. It offers practical advice to accelerate the process and improve the chances of success on the eBay platform for those just starting out in cross-border e-commerce.

01/05/2026 Logistics
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Amazon Sellers Boost Sales with Influencer Video Marketing

Amazon Sellers Boost Sales with Influencer Video Marketing

Amazon sellers can boost product visibility and sales by collaborating with influencers, leveraging associated videos and main image videos. Key strategies include selecting suitable influencers, customizing content, optimizing video quality, monitoring data, actively engaging with the audience, and utilizing the Inspire feature. As short videos and live-stream e-commerce become more prevalent, the importance of branded promotional videos will continue to grow. This approach allows sellers to reach a wider audience, build trust, and ultimately drive conversions on the Amazon platform.

01/05/2026 Logistics Industry Insights
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Ecommerce Firm Hires Specialist for Datadriven User Growth

Ecommerce Firm Hires Specialist for Datadriven User Growth

Big Data Cross-border Recruitment is seeking user growth talent to enhance user scale, activate user stickiness, and ultimately convert it into actual sales through refined operations and data-driven strategies. Responsibilities include developing user growth strategies, designing user incentive mechanisms, promoting products, managing communities, and conducting data analysis. Candidates should possess a growth mindset, data analysis skills, and innovative spirit. We aim to leverage data insights to optimize user acquisition and retention within the cross-border e-commerce landscape.

01/07/2026 Logistics Industry Insights
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Guide to Lazada Vietnam Logistics for Crossborder Sellers

Guide to Lazada Vietnam Logistics for Crossborder Sellers

This article provides an in-depth analysis of Lazada Vietnam's logistics services, covering LGS direct shipping, secondary sales, return policies, and fee settlements. It emphasizes the importance of accurately maintaining product information to avoid shipping cost discrepancies. Practical information such as COD payment options and package tracking is also provided to help sellers operate efficiently and tap into the Vietnamese e-commerce market. The guide aims to empower sellers with the knowledge needed for successful cross-border operations on Lazada Vietnam.

01/07/2026 Logistics
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