Global Marketers Cut Facebook Ad Costs with Efficiency Strategies

Global Marketers Cut Facebook Ad Costs with Efficiency Strategies

High Facebook ad costs for overseas campaigns are a common challenge for businesses. This article delves into the reasons behind these elevated costs and provides optimization strategies to help businesses reduce expenses and improve efficiency. These strategies include new account optimization, creative optimization, landing page optimization, leveraging Facebook tools, and refined audience targeting. By implementing these techniques, businesses can effectively manage their Facebook ad spend and achieve better results in their international marketing efforts.

Amazon Sellers Guide to Cutting US Marketplace Fees

Amazon Sellers Guide to Cutting US Marketplace Fees

This article provides a detailed analysis of Amazon US platform fees, including monthly subscription fees, sales commissions, FBA fees, and advertising costs. It offers optimization strategies such as refined inventory management, optimized ad campaigns, and improved product quality. The goal is to help sellers reduce costs, increase efficiency, and achieve success on Amazon US. By understanding and managing these fees effectively, sellers can improve their profitability and competitiveness within the Amazon marketplace.

Guide to Decoding Ocean Freight Costs for Businesses

Guide to Decoding Ocean Freight Costs for Businesses

This article exposes common pitfalls in sea freight quotations, such as underreporting and overcharging, ambiguous port fees, and false promises regarding transit times. It provides practical methods for identification, including comparing prices across multiple channels, meticulously reviewing quotations, verifying supplier qualifications and reputation, and focusing on reliable transit times. The aim is to help foreign trade enterprises effectively control sea freight costs and improve profitability.

US Customs Tips to Speed Up International Shipments

US Customs Tips to Speed Up International Shipments

This article provides an in-depth analysis of the timeline and process of US customs clearance. It compares the differences between sea and air freight clearance, reveals the advantages of “early clearance,” and highlights the potential for customs inspections and detentions. Furthermore, it offers practical advice to expedite the clearance process, helping you successfully receive your overseas shopping parcels. Understanding these factors can significantly impact the speed and ease of receiving your goods.

Study Reveals Best Times to Post on Tiktok for Virality

Study Reveals Best Times to Post on Tiktok for Virality

This article delves into the optimal posting times on TikTok, emphasizing the importance of personalized data analysis. It guides users through four steps: switching accounts, identifying the target audience, understanding active hours, and tracking content performance, to discover the best posting strategy. Furthermore, it offers a guide to avoid common pitfalls and reveals secrets to boost traffic, helping TikTok content creators increase exposure and engagement. By understanding these insights, creators can optimize their posting schedule for maximum impact.

Enhancing Port Competitiveness in Container Transshipment Business

Enhancing Port Competitiveness in Container Transshipment Business

In recent years, port cities have regarded container transshipment as a key competitive advantage by enhancing economic and geographic conditions as well as both hardware and software facilities to attract transshipment cargo. Ports like Singapore and Hong Kong have become global transshipment hubs due to their unique advantages. The transshipment business not only increases port throughput but also promotes the long-term development of the ports.

07/21/2025 Logistics
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MSC Ship Pumba Contains Fire in Red Sea

MSC Ship Pumba Contains Fire in Red Sea

On the evening of the 29th, the MSC cargo ship 'Pumba' caught fire while sailing in the Red Sea. Thanks to the swift response of relevant Egyptian authorities, the fire was brought under control, preventing any casualties. The affected vessel has been safely towed to an anchorage, ensuring order in the surrounding maritime area.

07/31/2025 Logistics
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Maritime Exporters Adopt Efficient Container Handling Practices

Maritime Exporters Adopt Efficient Container Handling Practices

This article provides a detailed analysis of three key stages in ocean freight exports: container pick-up, loading, and return. It covers specific operating procedures, critical points to consider, and associated costs. Understanding this knowledge helps improve the efficiency and safety of cargo transportation, offering practical operational guidance for exporters.

Portla Nouvelle Becomes Mediterranean Energy Transition Hub

Portla Nouvelle Becomes Mediterranean Energy Transition Hub

Port-la Nouvelle, located in southern France, handles an annual cargo throughput of 2 million tons, primarily dealing with raw materials and semi-finished products. The port is upgrading its infrastructure to accommodate larger vessels while focusing on energy transition and renewable energy, aiming to become a significant environmental and commercial hub in the Mediterranean region.

Feederlines DMCC Expands Asian Routes with Updated FAX Service

Feederlines DMCC Expands Asian Routes with Updated FAX Service

Feederlines DMCC has adjusted its internal FAX service in Asia, replacing the Port of Merak in Indonesia with Jakarta and Surabaya. This optimization aims to enhance connectivity of regional freight hubs. The changes will improve service efficiency, providing better logistics options for import and export businesses, and will promote the prosperity of regional trade.

06/16/2025 Logistics
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