Amazon Sellers Optimize ACOS to Boost Profits

Amazon Sellers Optimize ACOS to Boost Profits

This article delves into the Amazon Advertising ACOS metric, explaining its calculation formula, influencing factors, and relationship with gross profit margin. It provides practical techniques for reducing ACOS, including keyword optimization, negative targeting strategies, and the combination of manual and automatic campaigns. The aim is to help sellers move away from excessive spending and achieve precise profitability by optimizing their advertising campaigns and improving their ACOS.

01/05/2026 Logistics Encyclopedia
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US Import Drop in October Points to Economic Slowdown

US Import Drop in October Points to Economic Slowdown

S&P Global reported a 3.4% year-over-year decrease in US imports for October, marking several consecutive months of decline. This suggests a potential slowdown in US consumer demand. Factors such as high inflation, inventory adjustments, and global economic complexities are likely contributing to this trend. The import volume trends in the coming months will be closely monitored for further indications of economic health.

01/08/2026 Logistics
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Amazon Sellers Face IPI Penalties Key Strategies to Avoid Fees

Amazon Sellers Face IPI Penalties Key Strategies to Avoid Fees

This article provides an in-depth analysis of Amazon's Inventory Performance Index (IPI), explaining its calculation logic, influencing factors, and consequences of low scores. It offers practical strategies to help sellers effectively manage their inventory, avoid storage limitations and high fees, improve operational efficiency, and achieve sustainable growth. The focus is on understanding the IPI and implementing actionable steps to optimize inventory performance within the Amazon ecosystem.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Urged to Adopt Store Management Tools

Ebay Sellers Urged to Adopt Store Management Tools

This article introduces several eBay store management software and tools, including inkFrog, WowLister, Jazva, Skubana, and Supreme Lister. It also analyzes the key factors in choosing store management tools, aiming to help eBay sellers improve operational efficiency and optimize store management. The focus is on streamlining processes and maximizing productivity through the use of these platforms, ultimately contributing to a more successful and manageable eBay business.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Guide to A9 A10 Algorithm Success

Amazon Sellers Guide to A9 A10 Algorithm Success

This article provides an in-depth analysis of Amazon's A9 algorithm, revealing key factors influencing product ranking, such as keyword relevance, conversion rate, and sales history. It also introduces updates from the A10 algorithm, highlighting the importance of organic sales, geographic ranking, and off-site traffic. By offering practical optimization strategies, this guide aims to help sellers improve their product ranking and achieve significant sales growth.

12/29/2025 Logistics Encyclopedia
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Ihealths Pandemic Profit Margin Hits 70

Ihealths Pandemic Profit Margin Hits 70

Andon Health experienced a surge in performance and soaring net profits due to the high sales of its iHealth products in the United States during the pandemic. Its success was driven by a combination of favorable timing, advantageous location, and strong internal factors. Cross-border e-commerce businesses can learn from Andon Health's experience, particularly in identifying market opportunities and scaling operations to meet unexpected demand.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Urged to Target Niches Over Bestsellers

Amazon Sellers Urged to Target Niches Over Bestsellers

This article provides a comprehensive product selection guide for new Amazon sellers, covering selection principles, strategies, and common pitfalls. It emphasizes a consumer-centric approach, considering factors like pricing, size, and risk. The guide suggests leveraging tools, platforms, and trade shows to uncover potential bestsellers and proposes strategies for creating a competitive edge through differentiation. Ultimately, it aims to empower sellers to succeed in the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Trucking Executives Wary of Uncertain 2024 Freight Demand

Trucking Executives Wary of Uncertain 2024 Freight Demand

US trucking executives are optimistic about 2026, anticipating a rebound in freight demand and improved profitability. However, macroeconomic factors, supply chain transformations, and operating costs create significant uncertainty for the industry's outlook. Companies are actively seeking strategies to navigate these challenges and gain a competitive edge in the market. The future remains complex, requiring adaptability and innovative approaches to succeed in the evolving trucking landscape.

01/15/2026 Logistics Industry Insights
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South Carolina Port Volumes Decline Hinting at Retail Slowdown

South Carolina Port Volumes Decline Hinting at Retail Slowdown

South Carolina's port throughput declined by 12% year-over-year in September, signaling a potential cooling of holiday season consumption in the US retail sector. Reduced consumer spending, retailers' inventory returning to normal levels, and optimized supply chains are key contributing factors. Expect increased promotional efforts during the holiday season, with rational consumption becoming the dominant trend. Ports need to actively transform to meet these challenges.

01/16/2026 Logistics
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US Container Imports Rise in June As Chinas Share Dips

US Container Imports Rise in June As Chinas Share Dips

A Descartes report indicates a slight month-over-month increase but a year-over-year decrease in US container imports for June. China's share continues to decline. Key factors include trade policy adjustments, supply chain diversification, and evolving port dynamics. Southeast Asian countries are gaining prominence, while West Coast ports are rebounding. US importers need to adapt to these shifts and adjust their supply chain strategies accordingly.

01/15/2026 Logistics
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