Amazon Tests Direct Brand Links in Search Results

Amazon Tests Direct Brand Links in Search Results

Amazon US is testing a new feature that allows users to jump directly to a brand's official website when a product search yields no results. This initiative aims to improve user experience, increase brand exposure, and strengthen Amazon's market position. The feature doesn't involve commission fees, potentially exploring new business models. This direct link provides an alternative path for customers, enhancing their shopping journey even when specific products aren't readily available on Amazon.

Lazada Enhances Fulfillment for 8th Anniversary Sale

Lazada Enhances Fulfillment for 8th Anniversary Sale

After Lazada's 8th Anniversary Sale, sellers need to focus on shipping efficiency to ensure SOT (Ship On Time) compliance and avoid order cancellations. This article provides a detailed shipping guide, including adhering to the Latest Ship Date (LSD), allowing sufficient processing time at the sorting center, and optimizing logistics processes. Practical tips are offered to help sellers improve the buyer's shopping experience and maintain a high SOT score on the Lazada platform.

01/30/2026 Logistics
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Chinas Convenience Stores Adopt Digital Tools to Boost Sales

Chinas Convenience Stores Adopt Digital Tools to Boost Sales

This paper explores the digital transformation of the convenience store industry under the wave of instant retail. By analyzing policy drivers, consumer demands, and corporate practices, it reveals how convenience stores leverage online platforms to expand business, optimize operations, and ultimately reshape the new ecosystem of community commerce. Digital transformation not only improves the efficiency and profitability of convenience stores but also provides consumers with a more convenient shopping experience. The study highlights the key strategies and challenges faced by convenience stores in adapting to the evolving retail landscape.

Crossborder Ecommerce Sellers Gear Up for Holiday Sales

Crossborder Ecommerce Sellers Gear Up for Holiday Sales

Cross-border e-commerce year-end sales surge strategy: comprehensive improvement in inventory preparation, marketing, and pricing. Optimize listings, capture traffic, and pay attention to risks to win the peak sales season. Prepare for increased demand and shipping challenges. Implement targeted advertising campaigns and promotions. Adjust pricing strategies to remain competitive while maximizing profit margins. Address potential supply chain disruptions and ensure efficient order fulfillment. By focusing on these key areas, businesses can capitalize on the opportunities presented by the holiday shopping season and achieve significant sales growth.

Google Ads Guide to Ad Types and Strategies

Google Ads Guide to Ad Types and Strategies

This article provides an in-depth analysis of the various ad types offered by Google Ads, including Search Ads, Display Ads, Video Ads, App Ads, Shopping Ads, Dynamic Search Ads, and Ad Extensions. For each ad type, it details its operating principles, applicable scenarios, and optimization recommendations. The aim is to help advertisers choose the most suitable ad format for their business and develop effective campaign strategies, thereby improving ad performance and achieving marketing goals. This includes understanding the nuances of each ad type and how to leverage them strategically.

USPS Raises Holiday Shipping Rates Affecting Ecommerce

USPS Raises Holiday Shipping Rates Affecting Ecommerce

The United States Postal Service (USPS) plans to temporarily increase prices for certain parcel services during the 2025 holiday season. This action is intended to address rising operating costs and market competition. E-commerce businesses should consider diversifying logistics channels and optimizing inventory management to mitigate costs. Consumers may face higher shopping expenses. Experts suggest this move could trigger a new round of price adjustments in the logistics market. The impact on overall shipping volume remains to be seen, but businesses need to prepare for potential cost increases.

01/08/2026 Logistics
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Tiktok Shop Seasia Gains on Double 11 As ERP Aids Crossborder Sales

Tiktok Shop Seasia Gains on Double 11 As ERP Aids Crossborder Sales

TikTok Shop's GMV in Southeast Asia increased by 2.3 times during the Double 11 shopping festival, highlighting the monetization potential of live-streaming e-commerce and short videos. Echain ERP is deeply adapted to the characteristics of TikTok Shop, providing accurate data analysis, intelligent advertising placement, refined influencer operations, efficient order management, and precise settlement profit calculation. It helps cross-border e-commerce sellers seize market opportunities and achieve business growth. Echain ERP empowers sellers to optimize their TikTok Shop performance and capitalize on the booming Southeast Asian market.

Walmart Opens Florida Fulfillment Center to Rival Amazon

Walmart Opens Florida Fulfillment Center to Rival Amazon

Walmart has opened a massive e-commerce fulfillment center in Florida, aiming to improve order processing speed and delivery efficiency to meet growing online demand. This move is a key strategic initiative for Walmart to catch up with e-commerce giant Amazon. By optimizing logistics, expanding online product selection, and offering flexible pickup options, Walmart is striving to enhance its e-commerce competitiveness and provide consumers with a better shopping experience. The new facility will allow for faster shipping times and a wider range of available products online.

01/28/2026 Logistics
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Amazon Expands Crossborder Selling Opportunities

Amazon Expands Crossborder Selling Opportunities

Amazon's Toss-up Offers mechanism presents new sales opportunities for sellers who haven't won the Buy Box, particularly benefiting Chinese cross-border sellers in shared shopping cart scenarios. Sellers should view it as a complement to existing strategies. By optimizing products and improving services, they can seize this opportunity to achieve business growth. It allows multiple sellers to potentially win the sale even if they are not the primary Buy Box holder, creating a more competitive and dynamic marketplace. This is especially relevant for sellers offering similar products at comparable prices.

US Ports Overcome Labor Issues Retailers Optimistic for Holidays

US Ports Overcome Labor Issues Retailers Optimistic for Holidays

Despite brief strikes at US East Coast and Gulf Coast ports, US import volumes are projected to remain strong. Retailers' proactive stockpiling and flexible supply chain adjustments mitigated the impact of the strikes. The Port Tracker report indicates continued import growth and strong retailer confidence, anticipating sufficient supply for the holiday shopping season. A long-term agreement between labor and management is crucial to ensure supply chain stability. The ability of retailers to forecast and adapt to disruptions is a key factor in maintaining a steady flow of goods.

02/04/2026 Logistics
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