Douyin Ecommerce Expands Growth in 29 Key Categories

Douyin Ecommerce Expands Growth in 29 Key Categories

Douyin E-commerce Growth Drivers in 2026: Precisely targeting life scenarios and providing solutions. This includes precision in color cosmetics and skincare, personalized food and beverage, comfortable mother and baby products, emotional connection in home furnishings, focus on sports scenarios, and content-driven digital products. The strategy aims to leverage Douyin's platform to offer tailored solutions within these specific areas, driving category growth through targeted marketing and addressing consumer needs in relevant life contexts.

OZON Reports Top Holiday Season Sales in Russia

OZON Reports Top Holiday Season Sales in Russia

Winter is a peak season for sales on the Russian OZON platform, especially from New Year's to the Spring Festival. This article provides OZON winter product selection strategies, including categories such as holiday decorations, gifts, warm clothing, home goods, entertainment products, beauty and skincare products, and food. It emphasizes the importance of following trends, focusing on product quality, optimizing product listings, and providing excellent customer service to maximize sales during this profitable period.