Amazon Ads Introduces Advanced Features for Precision Targeting

Amazon Ads Introduces Advanced Features for Precision Targeting

This article delves into three practical features of the Amazon Advertising backend: data statistics, product targeting expansion, and budget rule settings. It helps sellers precisely target their audience, broaden their reach, and flexibly control their budget. By leveraging these features, sellers can significantly improve their advertising efficiency and boost sales performance on the Amazon platform. The focus is on providing actionable insights for optimizing campaigns and maximizing return on ad spend.

01/05/2026 Logistics Industry Insights
Read More
Toolkit Helps Ecommerce Firms Manage Currency Risks

Toolkit Helps Ecommerce Firms Manage Currency Risks

Dashu Cross-border Toolbox provides a one-stop service for cross-border e-commerce sellers, covering currency conversion, AI assistant, operation tools, and information inquiry. It offers real-time updates on the Canadian Dollar to Chinese Yuan exchange rate, providing convenient currency conversion and comprehensive cross-border information. This helps sellers improve operational efficiency and expand into overseas markets. It is designed to streamline processes and make international selling easier.

01/20/2026 Exchange Rate Query
Read More
Baiyun Network Launches US Air Freight Service for Ecommerce

Baiyun Network Launches US Air Freight Service for Ecommerce

Buyun.com's US Air Freight self-operated line offers stable, fast, economical, and secure air freight services to US for cross-border e-commerce sellers through a full-link self-operated model. By cooperating with multiple airlines and optimizing customs clearance processes, it provides full-process visual tracking and a delay compensation commitment, helping sellers improve order fulfillment rates, reduce logistics costs, and seize the first opportunity in the North American market.

02/12/2026 Logistics
Read More
Guide to Simplifying Crossborder Ecommerce Customs Clearance

Guide to Simplifying Crossborder Ecommerce Customs Clearance

This article provides a clear and concise explanation of customs declaration, customs clearance, and DDP (Delivered Duty Paid) in international logistics, offering a practical guide for cross-border e-commerce sellers. Understanding these crucial processes can effectively reduce logistics costs, improve operational efficiency, and help sellers succeed in the global market. It clarifies the concepts and differences between these key elements, empowering businesses to navigate international trade with greater confidence.

01/04/2026 Customs Knowledge
Read More
Ozon Revamps Store Design Amid Paid Growth Push in Russia

Ozon Revamps Store Design Amid Paid Growth Push in Russia

OZON platform introduces paid store design services, offering Free, Premium subscription, and customized options. Paid design enhances brand image, optimizes user experience, and improves conversion rates. Sellers can apply via "Promotions" -> "Templates" or "Search Results Promotion" -> "Marketing Application" pages. This move signifies OZON's platform regularization, encouraging sellers to join early and leverage professional store design for better performance and brand visibility in the competitive Russian e-commerce landscape.

01/04/2026 Logistics Industry Insights
Read More
Tiktok Shop Narrows Focus to Niche Product Categories

Tiktok Shop Narrows Focus to Niche Product Categories

TikTok Shop's tightened category control signals a shift towards detailed operations. Sellers must focus on vertical categories, deeply cultivating products and services to adapt to the new regulations and enhance store competitiveness. This article provides a detailed interpretation of the key points of the new policy to help sellers transform and thrive in the evolving TikTok Shop landscape. Focusing on a niche and providing excellent service are now crucial for success.

12/31/2025 Logistics Industry Insights
Read More
Amazons NARF Program Expands Seller Access to North American Ecommerce

Amazons NARF Program Expands Seller Access to North American Ecommerce

Amazon's NARF (North America Remote Fulfillment) program offers sellers a convenient way to expand into Canada and Mexico. This article provides an in-depth analysis of the NARF program, covering its registration process, advantages, and disadvantages. Furthermore, it offers advanced strategies to boost sales and capitalize on new opportunities in the North American cross-border e-commerce market, helping sellers tap into this growing market and maximize their profits.

12/30/2025 Logistics Encyclopedia
Read More
Flexport Introduces Shopify App for Ecommerce Logistics

Flexport Introduces Shopify App for Ecommerce Logistics

The Flexport Shopify app empowers cross-border e-commerce sellers to streamline supply chain management with one-stop quoting, booking, tracking, and replenishment. Seamlessly integrated with Shopify stores, it optimizes inventory management, provides end-to-end transparent tracking, and accelerates global trade, helping sellers gain a competitive edge. By simplifying complex logistics processes, Flexport enables businesses to focus on growth and customer satisfaction in the dynamic world of international commerce.

01/05/2026 Logistics Encyclopedia
Read More
Crossborder Logistics Firms Face Scrutiny Over Blacklist Risks

Crossborder Logistics Firms Face Scrutiny Over Blacklist Risks

A cross-border logistics "blacklist" exposes industry malpractices, including tax compliance risks, channel fraud, and poor service quality. Sellers should enhance risk awareness by selecting reputable freight forwarders, signing detailed contracts, and tracking shipments throughout the process. Utilizing data analysis to optimize logistics choices is also crucial. By taking these precautions, sellers can effectively avoid risks and safeguard their own interests in the complex landscape of international shipping.

01/05/2026 Logistics Industry Insights
Read More
Amazon Sponsored Brands Key Strategies to Increase Conversions

Amazon Sponsored Brands Key Strategies to Increase Conversions

This article provides an in-depth analysis of Amazon Branded Ads, offering seven key strategies to help sellers optimize their campaigns, boost brand awareness, and increase sales. These strategies encompass search term refinement, keyword optimization, bid adjustments, ad copy enhancements, A/B testing, data analysis, and prioritizing first-page visibility. By mastering these techniques, sellers can effectively improve ad performance and achieve significant business growth on the Amazon platform.

01/05/2026 Logistics Encyclopedia
Read More