Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon updated its video ad features, allowing Sponsored Brand Video (SBV) ads to link directly to Brand Stores, facilitating brand promotion. Meanwhile, four European countries will implement an automatic removal policy for aged inventory. Sellers need to adjust their advertising strategies and check inventory settings promptly to avoid unnecessary losses and seize peak season opportunities. This includes optimizing SBV campaigns to leverage the direct-to-store functionality and proactively managing inventory levels to comply with the new European policy.

01/05/2026 Logistics
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Guide to Streamlining International Shipping to the US

Guide to Streamlining International Shipping to the US

This article provides a detailed guide on international express shipping to the United States. It covers key aspects such as choosing a courier company, preparing the package, necessary documentation, completing the waybill, paying for shipping, and tracking logistics. The aim is to offer a practical and efficient shipping guide for cross-border e-commerce sellers and individuals, helping to improve international logistics efficiency. It serves as a helpful resource for navigating the complexities of shipping goods to the US.

01/08/2026 Logistics Encyclopedia
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FBA LCL Shipping Cuts Costs for Crossborder Ecommerce

FBA LCL Shipping Cuts Costs for Crossborder Ecommerce

FBA LCL (Less than Container Load) is an effective way for cross-border e-commerce to reduce costs and improve efficiency, especially the direct consolidation mode, which has significant advantages in timeliness and safety. This article provides an in-depth analysis of the concept, operation process, precautions, advantages, and disadvantages of FBA LCL, specifically focusing on the direct consolidation approach. It also offers advice on choosing a service provider, helping sellers navigate cross-border logistics effectively.

01/26/2026 Logistics Encyclopedia
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Shipping Costs Volume Vs Actual Weight Explained

Shipping Costs Volume Vs Actual Weight Explained

This article delves into the impact of volumetric weight and actual weight on international express shipping costs. It explains that cargo density is the key determining factor. We present differentiated cost-reduction strategies for lightweight (bulky) goods, heavyweight goods, and goods with critical density, helping cross-border e-commerce sellers effectively control their logistics costs. The core idea is to understand how density influences pricing and to adopt specific strategies tailored to different cargo types to minimize expenses.

01/26/2026 Logistics Encyclopedia
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Smart Pet Tech Market Expands Globally

Smart Pet Tech Market Expands Globally

The smart pet supplies market is booming, with the Furbo smart pet camera exceeding 20,000 units in monthly sales, becoming a global hit. This article analyzes the reasons for its success and proposes strategies such as multi-channel marketing, product differentiation, and personalized customization to help sellers tap into the overseas market. The growing demand for connected pet products presents significant opportunities for businesses looking to expand internationally. Understanding consumer preferences and adapting strategies accordingly are crucial for success.

01/28/2026 Logistics Industry Insights
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Mercadolibre Earnings Boost Latin American Crossborder Ecommerce

Mercadolibre Earnings Boost Latin American Crossborder Ecommerce

MercadoLibre's latest earnings report exceeded expectations, revealing the immense potential of the Latin American e-commerce market. This article analyzes the reasons for MercadoLibre's performance growth, its strategic layout in the Latin American market, and the challenges it faces. It provides cross-border sellers with strategies and advice for tapping into the Latin American market. Latin America is poised to become the next growth engine for cross-border e-commerce, presenting significant opportunities for expansion and revenue generation.

02/11/2026 Logistics Industry Insights
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Amazon Overhauls Tax Reporting for Crossborder Ecommerce

Amazon Overhauls Tax Reporting for Crossborder Ecommerce

The release of Amazon's tax reports signals a new era of "data reconciliation" for cross-border e-commerce. These reports encompass business operating data directly linked to tax declarations. Sellers should promptly download and verify the data, reconcile discrepancies, and adjust their declaration logic to embrace the "accrual basis" accounting. Pilot programs in multiple regions offering "tax exemption without invoices" send positive signals. Only by proactively adapting to regulations can businesses thrive in compliant competition and achieve sustainable growth.

02/11/2026 Customs Knowledge
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Plussize Swimwear Demand Boosts Maternity Ecommerce Growth

Plussize Swimwear Demand Boosts Maternity Ecommerce Growth

The plus size swimwear market holds immense potential, especially with the significant purchasing power of pregnant women. Cross-border e-commerce sellers should precisely target this niche, focusing on comfort and functional designs. Building brand confidence through compelling brand stories and employing multi-channel marketing strategies are crucial for success in this promising market. Focusing on fit, support, and stylish designs tailored to the needs of pregnant women will help capture a significant share of this growing segment.

02/12/2026 Logistics Industry Insights
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Google Search Ad Rankings Key Factors Beyond Bidding

Google Search Ad Rankings Key Factors Beyond Bidding

This article delves into the key factors influencing Google Search Ads ranking, highlighting that high bids alone don't guarantee top positions. It emphasizes the importance of Quality Score, historical performance, ad extensions, landing page quality, ad group structure, and competitor analysis. This provides guidance for independent website sellers to optimize their advertising strategies and improve ad performance, ultimately driving more relevant traffic and conversions. Understanding these factors is crucial for achieving a competitive edge in the Google Ads landscape.

02/12/2026 Logistics Industry Insights
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Malaysias Cosmetics Ecommerce Faces Customs and Platform Challenges

Malaysias Cosmetics Ecommerce Faces Customs and Platform Challenges

This article provides a comprehensive analysis of key customs clearance considerations for cross-border e-commerce businesses shipping cosmetics to Malaysia. It covers product compliance, customs declaration, express delivery options, platform selection, and tax management. Practical advice and case studies are offered to help sellers successfully enter the Malaysian market. The guide aims to equip businesses with the necessary knowledge for navigating the complexities of shipping cosmetics to Malaysia and maximizing their potential in this growing market.

02/02/2026 Logistics
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