Tiktok Shop Pivots to Brand Building Over Mass Marketing

Tiktok Shop Pivots to Brand Building Over Mass Marketing

TikTok Shop is officially moving away from a broad distribution approach and shifting towards detailed operation. Through category management and store inspections, the platform aims to attract high-quality brand sellers and improve product quality and user experience. In the future, branding will be key to TikTok Shop's success in the highly competitive e-commerce market. The platform is focusing on attracting established brands and helping them thrive within the TikTok ecosystem.

12/31/2025 Logistics Industry Insights
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Ebay Sellers Gain Key Customer Support Insights

Ebay Sellers Gain Key Customer Support Insights

This article comprehensively introduces various channels for eBay sellers to contact official customer service, including online chat, phone support, email, and third-party platforms. It analyzes the advantages and disadvantages of each method and their suitable scenarios. Furthermore, it provides practical tips for contacting customer service, helping sellers efficiently resolve operational issues and ensure smooth store operation. The guide aims to empower sellers with the knowledge to navigate eBay's support system effectively.

12/31/2025 Logistics Encyclopedia
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Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

01/05/2026 Logistics Industry Insights
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Ebay Sellers Urged to Optimize Global Market Strategies

Ebay Sellers Urged to Optimize Global Market Strategies

This article provides an in-depth analysis of the key eBay marketplaces, including the US, UK, Australia, and Germany, offering professional advice on marketplace selection and store operation. It also introduces practical tips for improving seller ratings and outlines the procedures and precautions for eBay marketplace migration, aiming to help sellers accurately position themselves in the global market and achieve business growth. The focus is on strategic decision-making and operational efficiency for maximizing success on eBay.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Boost Efficiency with Listing Software

Ebay Sellers Boost Efficiency with Listing Software

This article provides a comprehensive analysis of eBay listing software, covering its definition, function, popular software options, and selection techniques. It highlights the features of several software solutions, including Sellbrite, Digital Chief, and Pushauction. Furthermore, it offers practical listing tips to improve product visibility. The aim is to assist eBay sellers in choosing the right tools for efficient store management and operation, ultimately helping them to streamline their processes and increase sales on the eBay platform.

01/06/2026 Logistics Encyclopedia
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Ebay Sellers Warned Over Fee Missteps Leading to Suspensions

Ebay Sellers Warned Over Fee Missteps Leading to Suspensions

This article delves into the serious consequences of unpaid eBay fees, including account suspension, credit damage, and PayPal restrictions. It provides a detailed guide on eBay bill inquiry, helping sellers mitigate risks and ensure healthy store operation. Furthermore, it offers relevant advice on handling bill disputes and account decisions in special circumstances, empowering sellers to navigate complex situations and maintain a thriving presence on the eBay platform. The goal is to prevent negative impacts and promote sustainable business practices.

01/06/2026 Customs Knowledge
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Ebay Updates Seller Rules for Enhanced Marketplace Success

Ebay Updates Seller Rules for Enhanced Marketplace Success

This article provides an in-depth analysis of eBay's core rules, covering order fulfillment, logistics tracking, anti-counterfeiting measures, multi-account operation restrictions, the risks of manipulating store metrics, the ineffectiveness of duplicate listings, and other crucial guidelines. It aims to help sellers avoid operational pitfalls, ensure compliance, and achieve long-term profitable growth in cross-border e-commerce. By understanding and adhering to these rules, sellers can mitigate risks and optimize their performance on the eBay platform.

01/06/2026 Logistics Encyclopedia
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Amazon Tightens Brand Registry Rules Removes Unverified Sellers

Amazon Tightens Brand Registry Rules Removes Unverified Sellers

Recently, a large number of Amazon sellers have had their brand registries removed, causing industry shock. The reason may be related to the inconsistency between the store entity and the brand owner, but the official explanation is a new round of brand verification. Sellers need to prepare trademark certificates, authorization letters, production certificates, product pictures, business licenses and other materials for appeal. This event serves as a warning to sellers about the importance of compliant operation on Amazon.

01/04/2026 Logistics Industry Insights
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Amazon Seller Guide Tips for Beginners to Avoid Pitfalls

Amazon Seller Guide Tips for Beginners to Avoid Pitfalls

This article provides a comprehensive operational learning guide for new Amazon sellers, covering key aspects such as Listing optimization, advertising, FBA fulfillment, product selection strategies, and off-Amazon promotion. It emphasizes the importance of foundational knowledge and advocates for a learning approach based on broad study, critical thinking, and hands-on practice. The guide aims to help sellers avoid common pitfalls and achieve successful store operation on Amazon by providing a solid starting point and actionable advice.

12/29/2025 Logistics Industry Insights
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Ebay Sellers Boost Sales with Optimized Product Titles

Ebay Sellers Boost Sales with Optimized Product Titles

This article delves into eBay product title character limits, optimization principles, and practical techniques. It emphasizes title uniqueness, brevity, accuracy, and relevance, providing strategies such as keyword selection and A/B testing. The article also looks forward to future trends in automated title generation, aiming to help sellers enhance their eBay store competitiveness. The focus is on creating compelling and effective titles that improve search visibility and drive sales through optimized product listings and efficient e-commerce operation.

12/29/2025 Logistics Encyclopedia
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