Amazon Sellers Hit by Black Friday Chaos Deals Axed Brands Dropped

Amazon Sellers Hit by Black Friday Chaos Deals Axed Brands Dropped

During the Amazon Black Friday promotion, sellers encountered issues such as Lightning Deal cancellations and suspension of brand authorization, impacting sales. This article analyzes the reasons behind the Lightning Deal cancellations and explores the impact and potential causes of the brand authorization program's suspension. It emphasizes the importance of compliant operations for sellers on the Amazon platform to avoid such disruptions and maintain stable sales performance during peak seasons.

01/06/2026 Logistics Industry Insights
Read More
Amazons Account Health Assurance Sparks Seller Debate

Amazons Account Health Assurance Sparks Seller Debate

Amazon launched the "Account Health Assurance" program, promising account protection from suspension upon enrollment. However, seller opinions are mixed, citing high entry barriers and Amazon retaining the final interpretation. While the program can reduce the risk of account suspension, sellers still need to continuously optimize their operations and proactively respond to platform policy changes. It's not a guaranteed 'get out of jail free' card, but rather a tool requiring ongoing effort.

01/16/2026 Logistics Industry Insights
Read More
Ebay Suspensions Steps to Restore Your Account

Ebay Suspensions Steps to Restore Your Account

eBay account suspension is a common problem for cross-border e-commerce sellers. This article delves into the common reasons for eBay account suspension, such as outstanding payments, infringement, and illegal sales. It provides a detailed guide to account reinstatement, including preparing appeal materials, responding to emails, and contacting customer service, to help you resolve the crisis and regain control of your e-commerce business. Remember that compliant operation is key to long-term success.

01/05/2026 Logistics Encyclopedia
Read More
Amazon Enhances Video Ads to Boost Brand Store Traffic

Amazon Enhances Video Ads to Boost Brand Store Traffic

Amazon's Brand Video Ads have a major update, now directly driving traffic to Brand Stores and sub-pages. This article analyzes how to leverage this new feature, using strategies like granular sub-pages, consistent brand tone, and brand storytelling to precisely drive traffic and improve conversion rates. It also reminds sellers to check for feature availability and seize the opportunity to get ahead.

01/04/2026 Logistics Encyclopedia
Read More
General Store Model Boon or Bane for Online Retailers

General Store Model Boon or Bane for Online Retailers

This article delves into the pros and cons of the 'general merchandise store' model for independent websites, aiming to assist novice sellers in selecting a suitable business model. The advantages of this model lie in its product variety, flexibility, and quick order generation. The disadvantages include difficulty in specialization, audience targeting challenges, and poor customer loyalty. It is recommended that beginners use it as a stepping stone to test the market before transitioning to a niche website.

01/04/2026 Logistics Encyclopedia
Read More
Douyin Sellers Guide to Store Activation and Customer Engagement

Douyin Sellers Guide to Store Activation and Customer Engagement

This article deeply analyzes new strategies for Douyin Shop's overall sales activation, emphasizing the shift from single product promotion to store-wide promotion. It details the upgrade of sales activation strategies based on the product card traffic logic. By sharing strategic entry points and combining product, logistics, and regional control, it achieves efficient zero-breakthrough and pool entry, improves the store's experience score. Verified by hundreds of stores, this provides merchants with actionable practical guidance. The focus is on leveraging product cards for increased visibility and sales.

01/07/2026 Logistics Industry Insights
Read More
Ebay Guide Steps to Start Your First Online Store

Ebay Guide Steps to Start Your First Online Store

This article provides a detailed guide on setting up a basic eBay store, covering store tier levels, registration process, operational advice, and common pitfalls to avoid. It aims to help new sellers quickly get started on eBay and embark on their cross-border e-commerce journey. The guide offers practical tips and essential information for beginners looking to establish a presence on the eBay platform and navigate the initial challenges of selling internationally.

01/06/2026 Customs Knowledge
Read More
Guide to Optimizing App Store Payouts for Apple Developers

Guide to Optimizing App Store Payouts for Apple Developers

This article provides an in-depth analysis of how Apple developers can safely and efficiently withdraw App Store Connect earnings back to their home country. It contrasts the limitations of traditional bank transfers with the advantages of third-party payment platforms like GeeWallet. The benefits highlighted include easy account opening, reduced exchange rate losses, multi-currency conversion, and dedicated customer service. This helps developers maximize their revenue by providing a more convenient and cost-effective solution for cross-border payments and revenue withdrawal.

01/06/2026 International Settlement
Read More
Shopees Operational Models and Store Strategies in Southeast Asia

Shopees Operational Models and Store Strategies in Southeast Asia

This article deeply analyzes the advantages and disadvantages of three Shopee operation models (boutique, mass-market, and store cluster), focusing on the feasibility and cost of the store cluster model to help you choose the most suitable approach for Southeast Asian e-commerce. Understanding the market, mastering the strategies, and emphasizing differentiation are key to the success of store clusters. The article provides insights into navigating the complexities of Shopee and optimizing your store strategy for maximum profitability.

01/06/2026 Logistics Industry Insights
Read More