Strategic Trademarks Strengthen Brand Identity

Strategic Trademarks Strengthen Brand Identity

Trademark registration is crucial for brand protection. This article delves into the differences and selection strategies for word marks, logo marks, and combination marks, emphasizing how to weigh the pros and cons in different situations to choose the most suitable trademark type. It also advises businesses to seek assistance from professional trademark service agencies and proposes a global trademark strategy tailored to the specific needs of cross-border e-commerce, ensuring brand security in the global market. This includes considering international trademark filings and monitoring for infringement worldwide.

01/06/2026 Customs Knowledge
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Tianjin Airport Zone Boosts Air Logistics with New Postal Partnership

Tianjin Airport Zone Boosts Air Logistics with New Postal Partnership

The Airport Economic Zone has signed a framework agreement with the postal administration department to promote the development of air logistics and express services, creating a logistics hub across the Sanbei region. The agreement focuses on optimizing the networks of large express companies, driving the collaborative development of manufacturing, services, and e-commerce, enhancing service quality and competitiveness in the industry, and supporting the comprehensive upgrade of the regional economy.

07/28/2025 Logistics
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UPS and USPS Consider New Delivery Partnership As Ecommerce Grows

UPS and USPS Consider New Delivery Partnership As Ecommerce Grows

UPS is in discussions with USPS to revamp their Ground Saver service partnership, aiming to reduce costs and expand coverage. This move stems from increased cost pressures on UPS after taking over delivery responsibilities and the USPS's new leadership seeking to optimize capacity. If the collaboration succeeds, Ground Saver could potentially extend to PO Boxes and locations like Alaska and Hawaii, offering merchants a more competitive logistics solution. The renewed partnership focuses on leveraging each other's strengths for mutual benefit and improved service offerings.

01/08/2026 Logistics
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IATA ARC Extend Data Partnership to Enhance Air Travel Analytics

IATA ARC Extend Data Partnership to Enhance Air Travel Analytics

IATA and ARC extend their DDS partnership to provide more comprehensive aviation data, empowering airlines to optimize revenue and enhance customer experience. Data security remains a key focus. Future plans include expanding application scenarios for the enhanced data service, aiming to further improve airline operations and customer satisfaction through data-driven insights. This collaboration signifies a commitment to providing the industry with valuable tools for navigating the evolving aviation landscape.

01/28/2026 Logistics Industry Insights
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South Koreas Daiso Ends Japanese Partnership to Prioritize Domestic Expansion

South Koreas Daiso Ends Japanese Partnership to Prioritize Domestic Expansion

South Korean AsungHMP invested ₩500 billion to repurchase shares held by Japan's Daiso Industries Co., Ltd., achieving full control of Asungdaiso Corp. This move aims to strengthen local control, eliminate Japanese capital influence, accelerate its localization strategy, and lay the foundation for deepening the Korean market and expanding overseas. Daiso's strong performance growth in recent years has provided the confidence for this strategic transformation. The acquisition signifies a shift towards a more independent and domestically focused approach for the retail chain.

01/27/2026 Logistics Industry Insights
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ADB and WCO Boost Global Trade Efficiency in New Partnership

ADB and WCO Boost Global Trade Efficiency in New Partnership

The Asian Development Bank (ADB) and the World Customs Organization (WCO) are strengthening their collaboration to enhance customs efficiency in developing countries. This partnership focuses on capacity building, technical assistance, information sharing, and policy dialogue. The goal is to promote trade facilitation and regional integration, jointly address global trade challenges, and build a more efficient and interconnected global trade landscape. The cooperation aims to improve customs procedures, reduce trade costs, and support sustainable economic growth across the Asia-Pacific region.

02/02/2026 Customs Knowledge
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PITT OHIO Expands Nextday Delivery to New England

PITT OHIO Expands Nextday Delivery to New England

PITT OHIO is expanding its next-day delivery service to New England, partnering with Ross Express to optimize its network and improve efficiency. This strategic collaboration involves a phased implementation, leveraging successful experiences to enhance service capabilities. The partnership aims to provide faster and more reliable LTL shipping solutions within the region. This approach offers valuable insights into how logistics companies can improve their networks through strategic alliances and phased rollouts to meet evolving customer demands for expedited delivery.

01/28/2026 Logistics
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Perboosts Trade Efficiency with Global Facilitation Project

Perboosts Trade Efficiency with Global Facilitation Project

The Global Program for Trade Facilitation (PMFE) is deepening its collaboration with Peruvian Customs (SUNAT) by supporting its strategic upgrade through remote workshops, aiming to build a more efficient customs control system. The PMFE expert team is tailoring a strategic map and key performance indicator (KPI) system for SUNAT, injecting new vitality into the modernization of Peruvian Customs and jointly promoting global trade facilitation. This partnership focuses on enhancing SUNAT's capabilities and contributing to smoother international trade flows.

02/02/2026 Customs Knowledge
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Jetblue United Form Blue Sky Pact to Broaden Flight Networks

Jetblue United Form Blue Sky Pact to Broaden Flight Networks

JetBlue and United Airlines have announced a strategic partnership centered around northeast routes. Starting in 2027, they plan to provide United with flight slots at JFK and schedule times at Newark Airport. This collaboration will expand their flight network and enhance travel options, with revenue generation expected to gradually begin in the fourth quarter.

08/07/2025 Airlines
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GXO Blue Yonder Partner to Enhance Supply Chain Solutions

GXO Blue Yonder Partner to Enhance Supply Chain Solutions

GXO and Blue Yonder have entered into a global strategic partnership, making Blue Yonder the preferred software supplier for GXO's warehouse management systems. This collaboration aims to enhance the flexibility of the supply chain and improve market responsiveness. The agreement provides GXO with optimized operational solutions, helping clients achieve more efficient logistics management in uncertain market conditions.

08/06/2025 Logistics
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