Amazon Sellers Struggle with Rising Ad Costs Amid Price Competition

Amazon Sellers Struggle with Rising Ad Costs Amid Price Competition

This article analyzes a successful Amazon advertising case study of a low AOV product. Through detailed operations and data-driven strategies, advertiser Frank successfully transformed a product with an AOV of only $8 into a bestseller, achieving improved rankings and increased order volume, which in turn boosted organic traffic. The case highlights the importance of understanding product strengths, implementing granular operational strategies, and continuously learning to optimize performance.

12/29/2025 Logistics Industry Insights
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Ebay Tightens Image Rules to Improve Listings Sales

Ebay Tightens Image Rules to Improve Listings Sales

eBay has strict requirements for product image quality and content, prohibiting inaccurate, low-quality, or marketing-oriented images. Sellers should adhere to principles such as simple backgrounds, compliance with platform requirements, mobile optimization, multiple angles, and close-up shots to improve image quality. By doing so, they can attract buyers and increase sales. Optimizing images according to eBay's policies is crucial for a successful listing and avoiding penalties.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Key Tips for Selecting Profitable Products

Amazon Sellers Key Tips for Selecting Profitable Products

This article distills 12 golden rules for Amazon product selection, aimed at new sellers. It covers pricing, competition, logistics, quality, optimization, profitability, market size, sourcing, improvement, seasonality, and new product performance. The goal is to help sellers avoid common pitfalls in product selection, accurately identify potential bestsellers, and achieve sales growth. By following these guidelines, new sellers can increase their chances of finding profitable and successful products on the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Facebook Unveils Stepbystep Guide for Social Commerce Success

Facebook Unveils Stepbystep Guide for Social Commerce Success

This article provides a detailed guide on creating a Facebook Shop, breaking it down into three core phases: preliminary preparation, shop creation, and shop optimization. Through clear step-by-step instructions, it helps readers quickly get started and build a successful social e-commerce presence. The guide emphasizes leveraging the advantages of Facebook Shop, such as its integration with Instagram and connection with third-party platforms, to maximize reach and sales.

12/30/2025 Logistics Encyclopedia
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Ecommerce Firms Urged to Comply With Global Shipping Label Rules

Ecommerce Firms Urged to Comply With Global Shipping Label Rules

This article provides an in-depth analysis of compliance requirements for shipping labels in cross-border e-commerce, covering both general cargo and dangerous goods. It details specifications for label materials, information marking, placement, and special symbols. This guide helps cross-border e-commerce sellers mitigate risks, ensure smooth customs clearance, and avoid penalties by adhering to label regulations. Understanding and implementing these guidelines is crucial for successful international shipping operations.

01/15/2026 Logistics Encyclopedia
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Guide to Mastering Ocean Freight Container Logistics

Guide to Mastering Ocean Freight Container Logistics

This article provides a comprehensive analysis of shipping container knowledge, covering container specifications, the choice between full container load (FCL) and less than container load (LCL), operational terminology, bills of lading, shipping precautions, and more. It aims to help you move from beginner to expert, enabling you to confidently handle ocean freight operations. Learn the essentials for successful international trade and efficient logistics management when dealing with sea freight containers.

01/16/2026 Logistics Encyclopedia
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Guide to Coupangs Return Policy for Daigou Buyers

Guide to Coupangs Return Policy for Daigou Buyers

This article details the application process for return compensation for Coupang purchase agent products, covering automated collection integration, application portals, and important considerations. It reminds merchants to apply within the specified timeframe and provide accurate information and supporting evidence to avoid unnecessary financial losses. The guide outlines specific steps and key points to ensure a smooth and successful compensation claim for returned Coupang goods purchased through a third-party agent.

01/16/2026 Logistics
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Facebook Eases Ad Restrictions for Businesses

Facebook Eases Ad Restrictions for Businesses

Facebook has upgraded its appeal process. Meta Support Pros (CC) now fully supports appeals for non-direct clients, shortening the appeal time. This article details the requirements, application process, and contact steps for accessing CC support. It also provides key tips for a successful appeal, helping advertisers regain the freedom to advertise on Facebook. Learn how to leverage CC support to resolve account issues and get your Facebook ads running again.

01/16/2026 Logistics Industry Insights
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OAG Partners to Transform Aviation Industry with Data

OAG Partners to Transform Aviation Industry with Data

OAG offers both resale and integration partnership models, helping partners expand revenue and enhance product capabilities. With reliable data and professional support, OAG provides a variety of datasets and looks forward to mutually beneficial collaborations. These partnerships empower businesses to leverage OAG's extensive aviation data for their own solutions, creating new revenue streams and improving existing offerings. The comprehensive data and dedicated support ensure a seamless integration process and successful partnership.

01/15/2026 Logistics Industry Insights
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Bipartisan Bill Proposes Stricter US Trucking Safety Rules

Bipartisan Bill Proposes Stricter US Trucking Safety Rules

A bipartisan bill, the "Motor Carrier Safety Selection Act," has been introduced in the U.S. Congress. It aims to improve road transportation safety by establishing a safety rating system and strengthening carrier qualification reviews. The bill has garnered broad support from industry associations and professionals. However, its successful passage and effective implementation face challenges. If implemented effectively, the act promises to reduce road accidents and safeguard public life and property.

01/19/2026 Logistics
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