Kraft Heinz Names Janelle Orozco North America Procurement Chief

Kraft Heinz Names Janelle Orozco North America Procurement Chief

Kraft Heinz has appointed Orozco as the Chief Procurement Officer for North America, reshaping procurement to address costs and risks. She will focus on optimizing supplier relationships, improving efficiency, and driving sustainability initiatives. This appointment signals a shift towards a more strategic and resilient procurement approach within the company. Orozco's leadership is expected to enhance the supply chain's responsiveness to market dynamics and contribute to long-term value creation for Kraft Heinz.

01/16/2026 Logistics Industry Insights
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UPS Expands Logisticsasaservice to Boost Revenue

UPS Expands Logisticsasaservice to Boost Revenue

UPS is actively building a 'Logistics-as-a-Service' (LaaS) ecosystem, integrating its digital services. This strategy, built on five pillars – delivery density, end-to-end visibility, financial solutions, advanced capabilities, and reverse logistics – aims to provide customers with more comprehensive and personalized logistics solutions. This addresses the challenge of declining parcel volumes and unlocks new revenue streams. Competitor FedEx is also investing in LaaS, indicating an accelerated digital transformation within the logistics industry.

01/16/2026 Logistics Industry Insights
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Air Cargo Giants Leverage Innovation to Lead Global Freight Market

Air Cargo Giants Leverage Innovation to Lead Global Freight Market

A leading global air cargo company, US Air Freight provides efficient and reliable freight solutions through its extensive network, modern fleet, and customized services. The company continuously innovates and is committed to sustainable development, playing a crucial role in global trade. They offer comprehensive logistics solutions including express shipping, specialized cargo handling, and real-time tracking, ensuring seamless delivery across the globe. Their dedication to customer satisfaction and operational excellence makes them a trusted partner for businesses worldwide.

01/16/2026 Airlines
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VLCC Market Investment Opportunities Analyzed

VLCC Market Investment Opportunities Analyzed

Drewry's independent analysis of the VLCC market provides investors with essential market insights, including supply and demand conditions, market dynamics, and future trends, helping clients better assess investment opportunities in the shipping sector.

08/06/2025 Logistics
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Amazon Adjusts Broad Match Sellers Report ACOS Spikes

Amazon Adjusts Broad Match Sellers Report ACOS Spikes

Amazon's broad match rule changes in advertising potentially impact seller ACOS. This article analyzes the differences between the old and new rules, reveals the impact, and provides strategies such as negative keywords, optimized keyword structure, and effective use of modifiers. It also explores Amazon's traffic challenges and future prospects, emphasizing the need for sellers to embrace change and strive for excellence. Sellers need to adapt to the changes to maintain and improve their ACOS in the long run.

01/04/2026 Logistics Industry Insights
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Ecommerce SEO Guide Managing URL Changes Effectively

Ecommerce SEO Guide Managing URL Changes Effectively

Modifying URLs can impact Google SEO, but is sometimes necessary for optimization. Proceed with caution and develop a plan to mitigate risks. Implement 301 redirects to guide users and search engines to the new URLs. Update internal and external links to reflect the changes. Monitor your website's performance and rankings closely after the URL modifications. By taking these steps, you can minimize the negative impact on SEO and potentially improve your website's overall performance and search visibility.

01/07/2026 Logistics Encyclopedia
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