Amazon Display Ads Drive High Conversion Rates

Amazon Display Ads Drive High Conversion Rates

The calculation method for Amazon Display Ads conversion rate has changed, now including view-through conversions, potentially inflating data. Sellers should interpret data cautiously, distinguishing between click-through and view-through conversions. Optimize audience targeting and ad creatives, and continuously test and refine strategies for more effective marketing. Focus on understanding the true impact of your campaigns by analyzing the specific types of conversions generated.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Gain Sales Edge with Transparency Programs Blue T Badge

Amazon Sellers Gain Sales Edge with Transparency Programs Blue T Badge

This article delves into the impact of Amazon's Transparency program's blue badge on improving listing conversion rates. It highlights the advantages of building consumer trust, preventing counterfeit products, and accumulating private domain traffic. Simultaneously, it reminds sellers to pay attention to VAT compliance issues in Poland and the Czech Republic to ensure safe store operation. Seize the opportunity, operate in compliance, and help boost sales.

12/31/2025 Logistics
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Ebay Sellers Advised on Managing Negative Feedback

Ebay Sellers Advised on Managing Negative Feedback

This article provides an in-depth analysis of eBay's feedback management system, offering practical guidance for sellers on handling negative feedback and requesting revisions. It covers the feedback revision process, key considerations, the impact of negative feedback, and corresponding strategies. Furthermore, it outlines daily operational measures to prevent negative feedback. The aim is to help sellers improve their store reputation and operational efficiency on eBay.

12/31/2025 Customs Knowledge
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Amazon Reviews How to Identify Fakes and Stay Safe

Amazon Reviews How to Identify Fakes and Stay Safe

Amazon reviews significantly impact purchasing decisions, but the problem of fake reviews is growing. This article reveals the truth behind Amazon reviews, analyzes the causes and harms of fake reviews, and provides practical tips for identifying fake positive reviews and malicious negative reviews. It aims to help consumers and sellers make informed decisions on the Amazon platform, avoiding potential pitfalls and ensuring a more trustworthy shopping experience.

12/30/2025 Logistics Industry Insights
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Air Waybill Amendment Fees and Procedures Explained

Air Waybill Amendment Fees and Procedures Explained

This article delves into the feasibility, cost composition, operation process, and precautions of international air freight amendment. It emphasizes the impact of cargo status on the difficulty of amendment, details the cost differences between voluntary and involuntary amendments, and provides practical tips to avoid pitfalls. This guide aims to help you efficiently handle air freight amendment issues, offering a comprehensive understanding of the process and associated costs.

02/04/2026 Logistics Encyclopedia
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Amazon Targets Fake Reviews Warns Sellers of Penalties

Amazon Targets Fake Reviews Warns Sellers of Penalties

Amazon is cracking down on fake reviews, impacting sellers' "seed link" strategies and causing review sharing to fail or even be deleted. Top sellers are responding with "real person reviews + link merging," emphasizing buyer authenticity and account weight. However, risks remain. Sellers need to closely monitor platform policies and adjust their operational strategies accordingly to mitigate the impact of the crackdown and maintain compliant review practices.

02/05/2026 Logistics Industry Insights
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EU Slaps Antidumping Duties on Chinese Candles

EU Slaps Antidumping Duties on Chinese Candles

The European Union has announced anti-dumping duties on candles imported from China. The tax rates vary among companies depending on their level of cooperation with the investigation. Following the implementation of these new duties, Chinese candle exporters face significant challenges. They may need to respond through technological innovation and market diversification to mitigate the impact of the duties on their export business to the EU.

02/05/2026 Customs Knowledge
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Trucking Industry Faces Downturn Expert Outlines Recovery Path

Trucking Industry Faces Downturn Expert Outlines Recovery Path

The trucking market is facing slowing demand and excess capacity. Companies should prioritize logistics strategies, fostering win-win collaborations between shippers and carriers. A cautiously optimistic approach to the 2024 peak season is advised, along with embracing technological innovation. Navigating the current freight recession requires strategic partnerships and a focus on efficiency to mitigate the impact of reduced demand and oversupply in the market.

01/15/2026 Logistics Industry Insights
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Faux Fur Gains Traction As Ethical Alternative in Luxury Fashion

Faux Fur Gains Traction As Ethical Alternative in Luxury Fashion

This article compares natural and artificial fur, analyzing the classification, application, and ethical considerations of fur under Chapter 43 of the Harmonized System (HS) Code. It aims to empower consumers to make informed choices and embrace sustainable fashion practices. The comparison highlights the differences in production, environmental impact, and animal welfare concerns associated with each type of fur, providing a comprehensive overview for responsible purchasing decisions.

01/19/2026 HS Code Query
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Argentina Cuts Flights Sparks Travel Chaos and Protests

Argentina Cuts Flights Sparks Travel Chaos and Protests

IATA urgently calls for talks with the Argentinian government following significant cuts to international flight quotas, potentially stranding thousands of Argentinian citizens abroad. IATA believes this action will severely impact travelers, airline operations, and Argentina's international image. They urge the government to adopt measures such as transparent allocation and gradual relaxation of restrictions, advocating for scientific decision-making that balances public health security with economic development.

01/19/2026 Logistics Industry Insights
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