Neweggs Decline Lessons for Crossborder Ecommerce Sellers

Neweggs Decline Lessons for Crossborder Ecommerce Sellers

This article provides an in-depth analysis of the delisting crisis faced by the e-commerce platform Newegg. It examines the financial difficulties of its parent company, Liaison Interactive. Considering the current state of the cross-border e-commerce industry, the article offers practical advice for sellers on platform selection and risk mitigation. The aim is to assist sellers in achieving stable growth amidst fierce market competition by understanding potential platform risks and developing effective strategies to navigate the evolving landscape.

01/04/2026 Logistics Industry Insights
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Mastering Mercado Libre Ads Boosts Ecommerce Growth

Mastering Mercado Libre Ads Boosts Ecommerce Growth

This article delves into the importance and advantages of Mercado Libre product ads, emphasizing their value as a traffic generation tool for sellers. It details three advertising strategies and highlights the significance of the Mercado Libre Product Ads Performance Certification in enhancing the advertising capabilities of operations personnel. This certification helps sellers achieve sales growth on the Mercado Libre platform by improving ad performance and demonstrating expertise. Mastering these strategies and achieving certification can significantly boost a seller's success on Mercado Libre.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Gain Tools to Fix Ratings Listings

Amazon Sellers Gain Tools to Fix Ratings Listings

This article recounts the author's experience of successfully refreshing and merging variant ratings through multiple contacts with Amazon customer service. It highlights the varying levels of competence among Amazon customer service representatives and shares practical tips on effectively utilizing customer service resources to solve operational problems. These tips include persistence, exploring different contact channels, clearly describing the issue, and making reasonable use of available resources. The author reminds sellers to focus on improving product quality while seeking customer service assistance.

01/04/2026 Logistics Industry Insights
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Independent Ecommerce Stores Boost Sales With SEO SEM Strategies

Independent Ecommerce Stores Boost Sales With SEO SEM Strategies

This article delves into traffic sources for foreign trade independent websites, focusing on the differences and applications of Google SEO and SEM. It emphasizes the importance of organic and paid traffic, comparing the costs, goals, and effects of SEO and SEM. The article suggests that businesses develop suitable traffic strategies based on their business objectives and market characteristics, prioritizing long-term SEO accumulation complemented by SEM for rapid breakthroughs. Ultimately, the goal is to achieve traffic growth and brand enhancement.

01/04/2026 Logistics Encyclopedia
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Amazon Europe Streamlines Business Account Transfers

Amazon Europe Streamlines Business Account Transfers

Amazon's European Station Seller Central has added a new "Account Business Transfer" feature, designed to simplify the process of changing store information, particularly addressing the challenges of legal entity information updates. Sellers can more easily update their store information, but should be aware of review risks, potential fees, and information security. It is recommended to prepare materials in advance, consult with professionals, and pay attention to Amazon's subsequent updates. This new feature aims to streamline account transitions within the European marketplace.

01/04/2026 Logistics Industry Insights
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Chinas Crossborder Ecommerce Faces Embezzlement Allegations

Chinas Crossborder Ecommerce Faces Embezzlement Allegations

The alleged embezzlement case involving the former chairman of the once-leading cross-border e-commerce company has shocked the industry, exposing underlying issues in its development. This article analyzes the legal definition and potential impact of embezzlement, emphasizing the importance of upholding business ethics and legal boundaries while pursuing growth. It offers the industry's practitioners the three-character motto 'Up, Stop, Right' as inspiration, advocating for a regulated, healthy, and sustainable future for the cross-border e-commerce sector.

01/04/2026 Logistics Industry Insights
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Google Ads Tightens Rules on Original Content to Avoid Disapproval

Google Ads Tightens Rules on Original Content to Avoid Disapproval

This article provides an in-depth interpretation of the latest Google Ads policies, emphasizing the importance of original content. It analyzes common reasons for ad disapproval, including access experience, content quality, page relevance, and display issues. Furthermore, it offers targeted correction suggestions and coping strategies to help cross-border e-commerce sellers avoid risks, create high-quality ads, and improve marketing effectiveness. The focus is on understanding the nuances of the policy and practical steps to ensure ad compliance and optimal performance.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales Through KOL Marketing Strategies

Amazon Sellers Boost Sales Through KOL Marketing Strategies

This article provides an in-depth analysis of how Amazon sellers can leverage KOL (Key Opinion Leader) marketing to enhance brand awareness and boost sales. It elaborates on the definition of KOL marketing, key factors in selecting KOLs, marketing strategy development, and the importance of compliant operations. Furthermore, it recommends four practical platforms for finding KOLs, helping sellers stand out in a competitive market. The article aims to provide actionable insights for Amazon sellers looking to effectively utilize KOL marketing for business growth.

01/04/2026 Logistics Industry Insights
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Ebay Sellers Boost Sales with Optimized Listings Guide

Ebay Sellers Boost Sales with Optimized Listings Guide

This article provides a detailed overview of the components and creation techniques for eBay listing pages, covering product posters, parameters, detail displays, advantage highlighting, and after-sales service. It also explores the application of HTML code in customizing listing pages and the importance of image processing. The aim is to help sellers create high-conversion eBay listing pages by optimizing their product presentation and providing comprehensive information to potential buyers. Ultimately, this leads to improved sales performance and customer satisfaction.

01/04/2026 Logistics Encyclopedia
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Coupang Surpasses Amazon in South Koreas Ecommerce Market

Coupang Surpasses Amazon in South Koreas Ecommerce Market

Coupang has become the fastest-growing retail company globally with a 66% average annual growth rate, surpassing Amazon. Its success is attributed to its large user base, efficient logistics system, and proactive exploration of profitable business models. Coupang's rise reflects the changing landscape of global e-commerce competition and provides valuable lessons for other companies. The company's focus on customer experience and innovative delivery solutions have been key drivers of its rapid expansion in the South Korean market and beyond.

01/04/2026 Logistics Industry Insights
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