Amazon Expands Video Ad Tools for Brands

Amazon Expands Video Ad Tools for Brands

Amazon Advertising has launched a suite of video advertising solutions, including Sponsored Display video ads, video creation tools, ad creative services, and streaming TV reach incrementality measurement. This aims to help sellers more effectively build brand awareness through video, reach target audiences, and optimize ad performance, ultimately driving sales growth. The new tools and services empower brands to create engaging video content, target specific customer segments, and measure the impact of their video campaigns across various channels within the Amazon ecosystem.

01/04/2026 Logistics Industry Insights
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Ebay Australia Introduces Seller Protections During Rail Delays

Ebay Australia Introduces Seller Protections During Rail Delays

Australian railways were disrupted due to extreme weather. In response, eBay has introduced a seller protection policy to mitigate the impact of logistics disruptions and safeguard seller rights. This policy covers late shipment rate, defects, 'item not received' disputes, negative and neutral feedback, and seller standards defects. To be eligible, sellers need to upload valid tracking information promptly. This measure aims to alleviate the burden on sellers affected by the weather-related logistical challenges and ensure fair treatment during this period.

01/06/2026 Logistics
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Amazon Brand Registry Aids Business Growth and Protection

Amazon Brand Registry Aids Business Growth and Protection

Amazon Brand Registry is a crucial protection measure for brands on the Amazon platform, offering brand control, search tools, proactive protection, and brand-building benefits. Registration requires a valid trademark, and the process involves eligibility verification, account login, and brand enrollment. Furthermore, Amazon provides Transparency and Project Zero to combat counterfeit products and safeguard brand rights. These initiatives empower brands to maintain control over their listings, report infringements, and ultimately protect their intellectual property and customer trust within the Amazon marketplace.

01/06/2026 Logistics Encyclopedia
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Amazons Transparency Program Cuts Counterfeits Effectively

Amazons Transparency Program Cuts Counterfeits Effectively

Amazon's Transparency Program combats counterfeit products by assigning unique "Transparency codes" to items, enabling brands and consumers to verify authenticity. Registered brands apply these codes to their products, which can be scanned and verified by Amazon fulfillment centers and consumers. While the program incurs costs, it effectively protects brand reputation and consumer rights, serving as a crucial anti-counterfeiting measure. It provides a traceability system that ensures product authenticity throughout the supply chain, fostering trust and preventing the sale of fake goods.

12/30/2025 Logistics Encyclopedia
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Amazon Halts Thirdparty Delivery Expansion Amid Industry Shifts

Amazon Halts Thirdparty Delivery Expansion Amid Industry Shifts

Amazon has suspended its third-party delivery service for non-Amazon packages to manage a surge in its own orders and optimize resource allocation. This reflects a strategic adjustment that may alleviate logistical pressure. The move potentially creates opportunities for UPS and FedEx and could accelerate logistics innovation. Amazon will continue investing in logistics infrastructure, driving technological innovation, and expanding its global network in the future. The suspension is a temporary measure to ensure timely delivery of Amazon customer orders during peak demand.

01/15/2026 Logistics
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Global Port Quality Awards Elevate Trade Standards

Global Port Quality Awards Elevate Trade Standards

The Quest for Quality Awards, recognizing port excellence, has significantly upgraded its port selection criteria. The new assessment system focuses on five core dimensions: ease of doing business, value, ocean network, intermodal network, and equipment & operations. This aims to provide a more comprehensive and objective measure of service quality at U.S. ports, offering valuable insights for shippers. The updated criteria are designed to better reflect the multifaceted aspects of port performance and provide a more accurate gauge of overall quality.

01/20/2026 Port Encyclopedia
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Kazakhstan Adopts WCO Method to Boost Trade Efficiency

Kazakhstan Adopts WCO Method to Boost Trade Efficiency

The World Customs Organization (WCO) conducted a Time Release Study (TRS) workshop for the Kazakhstan Customs Service to help measure cargo clearance times, identify bottlenecks, and optimize processes. Kazakhstan has established a Single Window platform and plans further digitalization. Despite pandemic challenges, the country intends to implement the TRS to improve trade efficiency. Recommendations include establishing a project team, strengthening training, developing a data quality control system, and enhancing international cooperation. The TRS aims to streamline customs procedures and boost Kazakhstan's trade competitiveness.

01/27/2026 Customs Knowledge
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US Lawsuit Targets Acoustic Frog Pottery Copyright Infringement

US Lawsuit Targets Acoustic Frog Pottery Copyright Infringement

Attention cross-border e-commerce sellers! MudWorks Pottery LLC has initiated copyright enforcement litigation regarding its copyrighted work, "Acoustic Frog," case number 2025-cv-02593. Sellers are advised to immediately inspect their stores for related products and promptly remove high-risk items to avoid the risk of a Temporary Restraining Order (TRO). This proactive measure can help mitigate potential legal issues and financial losses associated with copyright infringement claims. Taking swift action is crucial in protecting your business from legal repercussions.

01/27/2026 Customs Knowledge
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Long Beach Port Extends Free Storage to Reduce Congestion

Long Beach Port Extends Free Storage to Reduce Congestion

The Port of Long Beach extended the free demurrage period for import containers to 7 days, aiming to alleviate port congestion caused by the holiday shopping season and larger vessels. This measure is expected to reduce detention charges for shippers, but chassis shortages remain a challenge. Port congestion impacts the supply chain, increasing costs and delaying deliveries. The Port of Long Beach is actively exploring solutions, such as upgrading the PierPass program, to improve operational efficiency and address global trade challenges.

01/29/2026 Logistics
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US Trucking Industry Debates Speed Limiter Mandate

US Trucking Industry Debates Speed Limiter Mandate

The U.S. Department of Transportation's proposed truck speed limiter mandate is generating controversy. The American Trucking Associations (ATA) questions its safety implications and underlying data, urging further evaluation. While some companies support the measure, business owners should actively participate in the ongoing discussion. Concerns revolve around potential unintended consequences and the need for comprehensive research to ensure the mandate enhances, rather than hinders, truck safety and overall transportation efficiency. A balanced approach that considers diverse perspectives is crucial for effective policy development.

01/29/2026 Logistics
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