Amazon Sellers Gain New Tools to Boost Holiday Sales

Amazon Sellers Gain New Tools to Boost Holiday Sales

With the Amazon year-end promotion approaching, how can sellers seize the opportunity to double sales? This article focuses on Amazon's two major traffic engines: the "Brand Recommendation" feature on product detail pages and the Climate Pledge Friendly program, helping sellers attract targeted traffic and increase conversions. Simultaneously, leverage Halloween promotions, using email marketing to precisely reach potential customers and explode sales. Master these strategies to win the year-end peak season!

01/04/2026 Logistics Industry Insights
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Guide to Japanese Search Engines for Foreign Businesses

Guide to Japanese Search Engines for Foreign Businesses

This article provides an in-depth analysis of commonly used search engines in Japan, including Yahoo! Japan, Google Japan, Goo, Excite Japan, Livedoor, Nifty, and MSN Japan. It offers practical suggestions for foreign trade companies on how to effectively utilize these search engines to better develop the Japanese market. The aim is to equip businesses with the knowledge and strategies needed to succeed in reaching Japanese consumers through targeted search engine marketing efforts.

12/31/2025 Logistics Encyclopedia
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Datadriven Tactics Boost Ebay Store Growth

Datadriven Tactics Boost Ebay Store Growth

This article provides an in-depth analysis of eBay store optimization strategies, covering key aspects such as pricing, negative feedback management, and keyword optimization. It emphasizes an initial profit-sharing pricing strategy followed by precise adjustments, proactive communication to prevent negative feedback, and the use of data analytics tools to improve exposure and targeted traffic through effective keyword optimization techniques. The aim is to help sellers improve store operational efficiency and achieve sales growth.

12/31/2025 Logistics Encyclopedia
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UK Toy Market Faces Inflation Challenges Seeks Growth

UK Toy Market Faces Inflation Challenges Seeks Growth

The UK toy market is experiencing a trend of consumption downgrading under inflationary pressure. Sales of both low-priced and high-priced toys are declining, while mid-range toys are showing growth. Cross-border e-commerce sellers should adjust their product lines, optimize product portfolios, improve cost-effectiveness, and strengthen marketing promotions to adapt to market changes. Focusing on value and targeted marketing will be crucial for success in this evolving landscape.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Adapt to Inventory Limits for Peak Season

Amazon Sellers Adapt to Inventory Limits for Peak Season

This article delves into the challenges Amazon sellers face regarding restock and storage capacity limits. It clarifies the distinction between restock limits and storage volume limits, and proposes targeted solutions. Specifically, it suggests leveraging Amazon Warehousing & Distribution (AWD) to address restock limitations and utilizing the Amazon Storage Limit Manager to overcome storage capacity constraints. The aim is to empower sellers to effectively manage inventory challenges and capitalize on peak season sales opportunities.

12/29/2025 Warehousing
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Bombas Socks Hits 250M by Merging Comfort and Social Mission

Bombas Socks Hits 250M by Merging Comfort and Social Mission

Bombas, focusing on the niche market of socks, has successfully built a $250 million DTC brand through comfortable product experience, a 'one-for-one' business model, and precise marketing strategies. Its success lies in a clear brand mission, high-quality products, targeted marketing, excellent customer service, and reasonable pricing. Bombas offers valuable lessons for other DTC brands, demonstrating the power of combining a compelling social mission with a strong product and effective marketing.

12/30/2025 Logistics Industry Insights
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Baiyun District Boosts RD Data Quality with Training

Baiyun District Boosts RD Data Quality with Training

Baiyun District, Guangzhou, will hold a training session on R&D investment statistics for research institutions on January 29, 2026. The aim is to improve the standardization and accuracy of R&D investment statistics within the district's research institutions. This will provide reliable data support for government decision-making and contribute to the technological innovation development of Baiyun District. The training is targeted at research institutions participating in the overall social R&D investment statistics.

02/05/2026 Logistics Encyclopedia
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Pinterests Ad Innovations Fuel Visual Marketing Growth

Pinterests Ad Innovations Fuel Visual Marketing Growth

Pinterest leverages its unique visual platform to achieve strong ad revenue growth through innovative ad formats, optimized user experience, and personalized recommendations. This article delves into the growth logic and effective strategies of Pinterest's advertising model, providing valuable insights for digital marketers. It explores how visual appeal and targeted recommendations contribute to successful campaigns and increased engagement on the platform. Understanding Pinterest's approach can help marketers leverage visual content for better advertising outcomes.

02/05/2026 Logistics Industry Insights
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WCO Introduces Employee Wellbeing Training Program

WCO Introduces Employee Wellbeing Training Program

The World Customs Organization (WCO) has launched new training materials on employee wellbeing and stress management, aiming to help members build comprehensive wellbeing programs and enhance employee and organizational resilience. The training covers six key themes: happiness, program design, resilience building, psychophysiological health, social wellbeing and balance, and stress management. The WCO will conduct pilot programs and establish a team of experts. Future development will include training materials targeted at other organizational levels.

02/05/2026 Customs Knowledge
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Global Shipping Firms Adapt to Rising Supply Chain Disruptions

Global Shipping Firms Adapt to Rising Supply Chain Disruptions

International express transportation faces four major categories of special circumstances: logistics delays, customs clearance anomalies, cargo damage or loss, and delivery obstacles. This article delves into the causes of these risks and provides targeted response strategies to help cross-border e-commerce companies improve their logistics management and ensure sustainable business development. By understanding and mitigating these potential issues, businesses can enhance their supply chain resilience and minimize disruptions in the international shipping process.

01/15/2026 Logistics Encyclopedia
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