Tiktok Sellers' Summer Hot Product Picking Guide
This article explores the selection of summer bestsellers and market strategies in North America, helping TikTok sellers enhance their sales and visibility.
This article explores the selection of summer bestsellers and market strategies in North America, helping TikTok sellers enhance their sales and visibility.
Joom's "Fast-selling Products" promotion plan aims to provide selected sellers with up to 100,000 additional impressions to boost new product awareness and conversion rates. Applications require meeting product matching, exposure limits, and price competitiveness criteria. Sellers need to filter products, submit applications, and await approval in the backend. This initiative offers sellers a valuable opportunity for traffic growth, helping them quickly penetrate the market.
Pinduoduo's Temu has entered the US e-commerce market, challenging Amazon with a low-price strategy. Temu faces challenges in brand building, product quality, and service. To succeed in the competitive US market, Temu needs to learn from SHEIN's experience, leverage its supply chain advantages, and innovate in user acquisition. Success hinges on addressing these critical areas and establishing a strong value proposition for American consumers.
Temu further expands its reach in Southeast Asia, launching in Vietnam and Brunei. Leveraging its low-price strategy and diverse product range, Temu is rapidly gaining market share. However, intense market competition, localization efforts, and logistics challenges remain. Temu needs continuous innovation and optimization to succeed in the Southeast Asian market. The key to success lies in adapting to local preferences and overcoming logistical hurdles to maintain its competitive edge.
Temu plans to increase the proportion of UK local orders to 50% by the end of 2025, accelerating the localization of European orders through measures such as intelligent overseas warehouses, local seller recruitment, and a semi-managed model. This aims to address increased tariffs, adapt to local demands, and improve user experience. This strategy also provides new market expansion opportunities for UK SMEs and may reshape the landscape of cross-border e-commerce.
Temu US has launched a domestic direct shipping semi-managed model, allowing one entity to operate one fully managed and three semi-managed stores. A new 9-day shipping option has been added. The final leg of delivery uses online shipping labels, and shipments from China (CN) are exempt from risk control measures. This new model aims to simplify operations for sellers and improve shipping efficiency for cross-border e-commerce on the Temu platform, particularly for those based in China.
Temu is adjusting its global strategic layout, shifting its traffic investment budget towards emerging markets like Europe, Asia, and the Middle East. Sellers should avoid direct competition in the US and European markets and instead focus on these new opportunities. Strategies include using the fully managed model for product testing and the semi-managed model for profit generation. Data-driven, refined operations are crucial. Sellers should also closely monitor platform policy changes and market trends to adapt their business strategies accordingly and achieve business growth in the new market environment.
TEMU secured the top spot in global shopping app downloads in 2024, and ranked first in several countries, driven by its low-price strategy and effective marketing initiatives. Key factors contributing to its success include extreme cost-effectiveness, a robust supply chain, user experience optimization, and proactive marketing. However, TEMU faces challenges related to product quality and user loyalty, requiring continuous innovation for future development. The app's aggressive pricing model has quickly gained traction in competitive markets.
This article exposes common tactics used in TEMU's investment scams, providing cautionary case studies and emphasizing that official registration is free. It analyzes the opportunities and challenges presented by TEMU and offers risk assessment and registration advice for sellers. The aim is to help sellers safely capitalize on the platform and avoid financial losses by being aware of the potential risks involved in seemingly attractive investment opportunities.
Temu has announced new eco-label regulations for the French market, requiring sellers to affix the Triman label to product packaging. This article provides an in-depth interpretation of the Triman label, including its meaning, types, and labeling requirements. It also offers strategies for sellers to comply, such as understanding the regulations, accurately classifying products, and obtaining compliant labels. The aim is to help sellers successfully expand into the French market by adhering to these new environmental standards.