Temu Gains Popularity Among US Shoppers With Discounts

Temu Gains Popularity Among US Shoppers With Discounts

Temu, leveraging the C2M model and social media marketing, has rapidly risen in the US market, catering to consumers' demand for cost-effective products amidst high inflation. Drawing on the successful experience of SHEIN, Temu is poised to create a new wave in the US e-commerce market. However, its future development still faces challenges. The C2M model allows Temu to directly connect with manufacturers, reducing costs and offering competitive pricing. Its aggressive marketing strategy has also contributed to its rapid growth.

01/16/2026 Logistics Industry Insights
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Amazon Sellers Shift to Temu Amid Fee Increases

Amazon Sellers Shift to Temu Amid Fee Increases

Amazon announced a new round of fee adjustments, with rising logistics costs causing dissatisfaction among sellers. Facing the 'fourth consecutive price increase,' some sellers are considering switching to platforms like Temu to seek new development opportunities. This price hike may accelerate the reshuffling and transformation of the cross-border e-commerce industry. Sellers are looking for alternatives to mitigate the impact of increased costs and maintain profitability in a competitive market.

01/16/2026 Logistics
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Temu Expands Seller Onboarding with New Management Tools

Temu Expands Seller Onboarding with New Management Tools

This article focuses on Temu sellers, emphasizing the importance of store operation. It provides a detailed interpretation of the qualifications required for opening a store, quick review techniques, and common problem avoidance strategies. The aim is to help sellers efficiently open stores and enhance their competitiveness on the Temu platform. It covers key aspects of navigating the Temu marketplace and optimizing store performance for success in the competitive cross-border e-commerce landscape.

01/16/2026 Logistics
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Temu Attracts Young Impulsedriven Shoppers in Ecommerce Surge

Temu Attracts Young Impulsedriven Shoppers in Ecommerce Surge

The report indicates that Temu users are becoming younger and more diverse, with a high proportion of Millennials and Generation X. It also attracts more LGBTQ+, Black, Asian, and rural consumers. Social media is a key marketing channel, leading to impulsive purchases. Temu needs to focus on supply chain, quality control, and user experience to improve customer satisfaction and retention. The platform's success hinges on addressing these key areas to ensure sustainable growth in the competitive cross-border e-commerce landscape.

01/19/2026 Logistics Industry Insights
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Temu Extends Semimanaged Service to Czech Republic Poland

Temu Extends Semimanaged Service to Czech Republic Poland

TEMU's semi-managed model is expanding, with Czech and Polish sites launching soon. The platform has opened product listings, allowing sellers to register early. Shipping supports mutual delivery between six countries, and the return policy allows returns to multiple warehouses. Polish and Czech sites require uploading return labels. Seize the opportunity and plan ahead to potentially gain a share in this blue ocean market. Early preparation could be key to success as TEMU continues its expansion in Europe.

01/19/2026 Logistics
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CE Certification Guide for Temu Sellers Targeting Europe

CE Certification Guide for Temu Sellers Targeting Europe

This article focuses on the CE certification challenges faced by Temu platform sellers in the EU market. It emphasizes that CE certification is a mandatory requirement for products entering the EU. The article analyzes the specific CE certification requirements of the Temu platform and provides practical advice for sellers to successfully obtain certification, helping them smoothly access the EU market. It highlights the importance of understanding and complying with CE regulations to avoid potential issues and ensure product compliance on the Temu platform within the European Union.

01/23/2026 Customs Knowledge
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Temu Expands UK Ecommerce Access for Solo Sellers

Temu Expands UK Ecommerce Access for Solo Sellers

Temu simplifies e-commerce operations in the UK, empowering individual sellers to easily manage stores and achieve growth. The platform's algorithm prioritizes products, rewarding quality goods, reasonable pricing, fast shipping, and good service with increased visibility. This article details the practical steps for individual sellers to join and operate on Temu, highlighting key risks and considerations. It serves as a valuable guide for individual sellers looking to enter the UK e-commerce market, providing practical insights and operational guidance to navigate the platform effectively.

01/29/2026 Logistics Industry Insights
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Temu Expands in Japan with Upgraded Overseas Warehouses

Temu Expands in Japan with Upgraded Overseas Warehouses

Temu's explosive growth in the Japanese market highlights the importance of efficient overseas warehouse operations. Overseas warehouse companies face management challenges due to surging orders and need to leverage cross-border overseas warehouse management systems for refined management, real-time inventory monitoring, and unified management of multi-platform orders. This allows them to seize opportunities and tap into the lucrative Japanese market. The key is optimizing warehouse processes and using technology to handle the increased volume and complexity associated with Temu's success.

01/27/2026 Warehousing
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Brazils Ecommerce Rebounds Shopee Gains As Temu Slips

Brazils Ecommerce Rebounds Shopee Gains As Temu Slips

This article analyzes the recovery trend in the Brazilian e-commerce market, focusing on the competitive landscape of Mercado Livre, Shopee, and Amazon Brasil, and the reasons behind Temu's declining traffic. It also highlights the Coupang data breach in South Korea and a large-scale tax evasion case involving e-commerce sellers in Vietnam, revealing the challenges and regulatory trends facing the e-commerce industry. The analysis underscores the increasing scrutiny and potential risks associated with data security and tax compliance in the rapidly evolving e-commerce sector.

01/27/2026 Logistics Industry Insights
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Temu Splits Generations Seniors Embrace Gen Z Avoids

Temu Splits Generations Seniors Embrace Gen Z Avoids

Temu's low-price strategy attracts many middle-aged and elderly users but faces resistance from the younger generation, sparking intergenerational conflict in consumption concepts. To gain acceptance from young people, Temu needs to improve product quality and embrace sustainable development. The future of cross-border e-commerce lies in differentiated competition and quality enhancement. Understanding consumer needs and providing high-quality services are crucial for success.

01/28/2026 Logistics Industry Insights
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