Bytedance Halts IPO to Prioritize Core Business Growth

Bytedance Halts IPO to Prioritize Core Business Growth

ByteDance's all-hands meeting revealed key information: IPO plans are postponed, focusing on three core businesses: TikTok, e-commerce, and Feishu (Lark). The company emphasizes organizational streamlining and values-based assessments. ByteDance will address market challenges by controlling hiring, optimizing structure, and improving efficiency. The stock option price reduction aims to stabilize employee morale. The company is prioritizing profitability and sustainable growth amidst global economic uncertainties and regulatory pressures.

01/04/2026 Logistics Industry Insights
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Amazon Tightens Fake Review Policy Warns Sellers of Bans

Amazon Tightens Fake Review Policy Warns Sellers of Bans

Amazon is cracking down on fake reviews again, suing Extreme Rebate, potentially triggering a new wave of account suspensions. This article analyzes the dangers of fake reviews and, based on financial reports from publicly listed cross-border e-commerce companies, points out the continued negative impact. It also offers Amazon sellers a new way to break the deadlock: embracing TikTok traffic and achieving performance growth through compliant operations and content marketing.

01/04/2026 Logistics Industry Insights
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Guide to Promoting Personal Accounts on Douyins Ocean Engine

Guide to Promoting Personal Accounts on Douyins Ocean Engine

Ocean Engine, Douyin's (TikTok's Chinese version) marketing platform, theoretically supports promotion for personal accounts, but it's often complex and costly. For individual users, consider simpler and more economical options like Dou+'s promotion tools. Choose the most suitable strategy based on your specific circumstances and budget. While Ocean Engine offers extensive features, Dou+ provides a more streamlined approach for individual creators seeking to boost their content's visibility on TikTok.

12/31/2025 Logistics Industry Insights
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Shopees Pullback Spurs Sellers to Rethink Southeast Asia Ecommerce

Shopees Pullback Spurs Sellers to Rethink Southeast Asia Ecommerce

Shopee's massive layoffs have shaken the industry, highlighting its global contraction strategy. Compared to Europe and the US, the Southeast Asian market attracts many sellers due to its faster logistics, quicker returns, and lower risks. Independent websites and TikTok Shop are emerging as new options, but require careful consideration of one's own characteristics. Cross-border e-commerce businesses need to adjust their strategies promptly to succeed in the competitive landscape.

12/30/2025 Logistics Industry Insights
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Douyin Sellers Warned to Avoid Pitfalls in Shop Score Boost

Douyin Sellers Warned to Avoid Pitfalls in Shop Score Boost

This article reveals common pitfalls in improving TikTok Shop's Experience Score and shares a safe and effective method for boosting it. It emphasizes achieving a stable increase in the Experience Score by accurately targeting the audience, optimizing product selection strategies, collaborating with accurate influencers, and enhancing shop operational capabilities. The article also highlights the importance of avoiding risks associated with fraudulent transactions to maintain a healthy Experience Score.

12/30/2025 Logistics Industry Insights
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Douyin Sellers Guide to Boosting Traffic Experience Scores

Douyin Sellers Guide to Boosting Traffic Experience Scores

This article delves into the impact of TikTok Shop's Experience Score on traffic. It provides practical guidance on quickly improving the score from three dimensions: product experience, logistics experience, and merchant service. It also introduces unconventional methods like low-price traffic acquisition, as well as the fundamental way to enhance overall strength. The aim is to help merchants overcome the challenges of low Experience Scores and achieve traffic growth.

01/06/2026 Logistics Encyclopedia
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Douyin Shop Relaunches Personal Stores No License Needed

Douyin Shop Relaunches Personal Stores No License Needed

TikTok Shop has reopened its personal store option, allowing onboarding without a business license, lowering the barrier to entry for e-commerce entrepreneurs. This article details the onboarding requirements, permissible product categories, and deposit system for personal stores. It compares personal stores with individual stores, analyzes the advantages and limitations of personal stores, and provides a comprehensive guide for those interested in joining the platform as a personal seller.

01/05/2026 Logistics Industry Insights
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Amazon Ads Launches Five New Tools for Holiday Sellers

Amazon Ads Launches Five New Tools for Holiday Sellers

With the Amazon year-end shopping season approaching, sellers face the challenge of rising ACOS. This article delves into five new features of Amazon Sponsored Products ads, covering campaign suggestions and optimization. These features help sellers target precisely, adjust prices intelligently, and troubleshoot efficiently, empowering them to succeed during the peak season. The focus is on leveraging these tools to improve ad performance and maximize ROI during this crucial period.

12/29/2025 Logistics Industry Insights
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Amazon Ads Strategy Guide Aims to Boost Seller Sales

Amazon Ads Strategy Guide Aims to Boost Seller Sales

This article provides an in-depth analysis of Amazon advertising strategies. It emphasizes the importance of goal setting, product optimization, campaign planning, keyword research, ad type selection, budget control, and data analysis. The aim is to help sellers precisely drive traffic, improve order conversion rates, and achieve business growth. By focusing on these key elements, sellers can maximize their advertising ROI and effectively reach their target audience on the Amazon platform.

12/30/2025 Logistics Industry Insights
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Amazon Launches Precision Ad Spend Tool for Advertisers

Amazon Launches Precision Ad Spend Tool for Advertisers

Struggling with Amazon advertising cost accounting? Lingxing ERP offers a smart solution, automatically generating ad reports with YoY and MoM analysis for quick anomaly detection. Multiple allocation methods automatically distribute advertising costs, and profit reports are automatically generated, helping you accurately calculate every penny invested and improve advertising efficiency. It streamlines ad spend management and provides clear insights into profitability, allowing for data-driven decisions and optimized campaign performance.

12/30/2025 Logistics Encyclopedia
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