Amazon Sellers Boost Sales with Influencer Video Marketing

Amazon Sellers Boost Sales with Influencer Video Marketing

Amazon sellers can boost product visibility and sales by collaborating with influencers, leveraging associated videos and main image videos. Key strategies include selecting suitable influencers, customizing content, optimizing video quality, monitoring data, actively engaging with the audience, and utilizing the Inspire feature. As short videos and live-stream e-commerce become more prevalent, the importance of branded promotional videos will continue to grow. This approach allows sellers to reach a wider audience, build trust, and ultimately drive conversions on the Amazon platform.

01/05/2026 Logistics Industry Insights
Read More
Douyin Shop Strategies Boost Ecommerce Growth in China

Douyin Shop Strategies Boost Ecommerce Growth in China

Struggling with your Douyin Shop operation? This article addresses common issues faced by new sellers, including category selection, regulatory violations, and traffic acquisition. It provides detailed solutions, covering everything from product optimization to live streaming e-commerce and choosing a reliable Douyin Shop managed service provider. Say goodbye to guesswork and quickly launch a successful shop! This guide helps navigate the complexities and optimize your shop for increased visibility and sales, ensuring a smooth and profitable start on the Douyin platform.

12/31/2025 Logistics Industry Insights
Read More
Wildberries China to Reveal 2026 Expansion Plans in Livestream

Wildberries China to Reveal 2026 Expansion Plans in Livestream

Wildberries China will host an anniversary live stream on December 30th, unveiling its platform strategy for 2026. The event will share growth experiences from sellers achieving hundreds of millions in revenue, provide answers to compliance and logistics questions, and introduce progress on localization services. The aim is to empower Chinese sellers to seize opportunities and achieve business growth on the Wildberries platform. This event will offer valuable insights and practical solutions for navigating the cross-border e-commerce landscape with Wildberries.

01/15/2026 Logistics Industry Insights
Read More
Chinese Pet Brands Expand on Amazon Amid Global Demand

Chinese Pet Brands Expand on Amazon Amid Global Demand

The globalization of pet home products is opportune, with Amazon being a crucial channel. Feandrea, a brand under ZHIYU Technology, leverages Amazon Advertising to reach users through diverse channels. They utilize the 'Brand Metrics' feature for precise marketing and actively experiment with interactive formats like Amazon Live to enhance user experience and brand loyalty. Case studies like 'Sailor Plan' provide valuable references for Chinese brands venturing overseas. Amazon's platform offers significant opportunities for growth and brand building in the global pet supplies market.

01/16/2026 Logistics Industry Insights
Read More
Thai Ecommerce Brands Compete in Rapidly Growing Market

Thai Ecommerce Brands Compete in Rapidly Growing Market

Thailand's e-commerce market is booming, with online retail rapidly increasing its share. Brands should seize this opportunity, focusing on ROI and expanding into channels like live streaming, short videos, and social platforms. Consumer shopping habits are shifting towards AI-powered recommendations, requiring brands to optimize algorithms and provide personalized services to stand out in the competitive landscape. This includes tailoring product suggestions and enhancing user experiences based on AI-driven insights to cater to the evolving preferences of Thai consumers.

01/19/2026 Logistics Industry Insights
Read More
WCO Guide Aids Customs Agencies in Adopting Virtual Training

WCO Guide Aids Customs Agencies in Adopting Virtual Training

The World Customs Organization (WCO) has released the 'Guide to Successful Transition to Live Virtual Training,' offering strategies and techniques to help customs administrations effectively transition to virtual training modalities. Endorsed by reputable institutions and available in multiple languages, the guide covers needs analysis, instructor preparation, learner management, engagement strategies, and evaluation mechanisms. It aims to enhance training effectiveness and address challenges posed by crises. This guide provides practical advice for designing and delivering engaging and impactful virtual training programs for customs officials.

01/26/2026 Customs Knowledge
Read More
Meta China Director to Discuss Reels Global Strategy

Meta China Director to Discuss Reels Global Strategy

On September 5th, VZOO held a live broadcast featuring a Meta Greater China Director, who shared an overseas growth framework and Reels sales boosting techniques. Focusing on categories like 3C, apparel, and home goods, the session addressed challenges such as low marketing automation efficiency and poor Reels ad conversion rates. The aim was to empower brands to achieve sustainable growth in overseas markets by providing actionable strategies and insights for optimizing their marketing efforts and leveraging the power of Reels advertising.

02/03/2026 Logistics Industry Insights
Read More
Icelands Tent Festival Celebrates Outdoor Culture Community

Icelands Tent Festival Celebrates Outdoor Culture Community

The Icelandic Tent Festival blends outdoor adventure, cultural exchange, and family fun, celebrating outdoor living and experiencing Iceland's nature. It aims to foster cultural understanding and contribute to economic development. Participants can enjoy various activities, from hiking and camping to live music and traditional Icelandic crafts. The festival provides a unique opportunity to immerse oneself in Icelandic culture while appreciating the stunning landscapes. It's a celebration of community, nature, and the spirit of exploration, offering something for everyone, regardless of age or background.

02/02/2026 Logistics Encyclopedia
Read More
Global Sources Webinar to Explore Trends in Quality Living Sports Sectors

Global Sources Webinar to Explore Trends in Quality Living Sports Sectors

Global Sources will host an online webinar on January 23rd, focusing on the quality lifestyle and sports & outdoor industries. The webinar will provide in-depth analysis of trending sectors like pet products, AI toys, personal care & health, camping & hiking, and sports fashion, sharing industry trends and market opportunities. It will also highlight key features of the 2026 Hong Kong show and strategies for suppliers to efficiently acquire customers. Live Q&A sessions will be included to help you seize business opportunities.

02/03/2026 Logistics Industry Insights
Read More
Global Logistics Market Trends to Watch in 2026

Global Logistics Market Trends to Watch in 2026

Flexport is launching a webinar series featuring industry experts providing in-depth analysis of the global logistics market. The series will forecast air and ocean freight market trends for 2026, interpret holiday consumption patterns and tariff policies, and showcase Flexport's latest technology. Participants can engage in live Q&A sessions, gain valuable market intelligence, and learn practical strategies to optimize their supply chains and gain a competitive edge. This series aims to empower businesses to navigate the complexities of the global market and prepare for future challenges.

01/05/2026 Logistics Industry Insights
Read More