This article provides an in-depth analysis of eBay product selection methods and techniques. It covers hot-selling category analysis, the application of product selection tools, platform benchmarking, profit margin considerations, and practical tips to avoid common pitfalls. The aim is to help sellers accurately select products, tap into niche markets, improve profitability, and succeed in cross-border e-commerce.
eBay Canada has launched 'eBay Refurbished,' a platform offering certified, pre-owned, and refurbished products from brands like Apple, Samsung, and Dyson. Items are sourced from top-rated sellers and verified by eBay's experts. The platform provides warranties, free shipping, and returns. This initiative aims to cater to the growing consumer demand for high-quality second-hand goods and promote sustainable consumption practices.
For Amazon new product launches, beginners often make four common advertising mistakes: rushing to optimize automatic campaigns, blindly negating keywords, underbidding, and blindly using broad targeting. A data-driven approach is crucial, extending the campaign duration, carefully negating keywords, and setting reasonable bids. Avoid hasty optimizations and focus on long-term performance analysis to effectively promote new products on Amazon.
A new type of infringement complaint has emerged on Amazon, originating from marketplaces where sellers haven't launched, leading to listing removals and difficult appeals. It is recommended that sellers register their trademarks (R Trademark) and join the Transparency Program. This approach helps fundamentally address infringement issues and protect brand rights by providing proactive brand protection measures and verification against counterfeit products.
Amazon's September market performance was lackluster, with export data declining and low-priced products facing challenges. Sellers should accept the current situation, focusing on maintaining profit margins, prioritizing cash flow, stabilizing existing product lines, capitalizing on promotional activities, improving internal operations, and building robust systems. Actively preparing for Q4 is crucial, with the belief that those who persevere will ultimately succeed.
International logistics for electronic products with batteries requires attention to product classification, channel selection, packaging standards, compliant declaration, and risk prevention. Specific channels must be chosen and strict packaging adhered to. Accurate declaration of information is crucial. Selecting reputable logistics providers and purchasing transport insurance can effectively mitigate risks. Proper handling ensures safe and compliant international shipping of these sensitive goods.
In the post-pandemic era, the consumer packaged goods (CPG) industry faces multiple challenges, including e-commerce, transparency, and sustainability. CPG brands need to cultivate e-commerce channels, optimize supply chains, embrace transparency, practice sustainability, and continuously innovate products to meet consumers' demands for convenience and health. Only by doing so can they stand out in the fierce market competition.
The Automated Export System (AES) is an electronic declaration system introduced by US Customs, replacing traditional paper forms. It enables electronic declaration, real-time validation, and nationwide coverage of export information. This paper provides a detailed analysis of AES's functions, declaration process, legal and regulatory basis, and future development trends. It emphasizes the system's significant role in improving export efficiency and ensuring compliance. AES streamlines the export process by automating data submission and validation, contributing to faster clearance times and reduced errors. Its adoption is crucial for businesses engaged in international trade with the United States.
Cross-border e-commerce sellers should be aware of the risks associated with choosing between ocean bills of lading and forwarder bills of lading. Ocean bills of lading, issued by shipping companies, offer a simpler cargo retrieval process and stronger proof of ownership, suitable for full container load (FCL) shipments. Forwarder bills of lading, issued by freight forwarders, are appropriate for less than container load (LCL) shipments and specific trade terms but carry the risk of destination port agent issues. Selecting the wrong bill of lading can lead to cargo detention and financial loss. Consulting with professional logistics advisors is recommended.
This paper provides an in-depth analysis of various cross-border air freight methods, including commercial airlines, all-cargo aircraft (block space/charter), international express, air freight line, and third-country transshipment. It compares their timeliness, cost, cargo volume requirements, customs clearance capabilities, and flexibility, offering practical advice on choosing the appropriate air freight method. Furthermore, it explores the future trends of cross-border air freight, helping businesses select the optimal logistics solution in international trade to reduce costs and improve efficiency. The analysis aims to empower businesses to make informed decisions regarding their air freight strategies.
