US Trademark Guide for Ecommerce Sellers on Usage Proof

US Trademark Guide for Ecommerce Sellers on Usage Proof

This article focuses on the challenge of providing a 'specimen of use' in US trademark registration. It details the standards for acceptable specimens, including website links, product images, and sales order screenshots, and lists common examples of unacceptable specimens. Furthermore, it introduces the 'intent-to-use application' as an alternative strategy to help sellers avoid risks and efficiently complete trademark registration. This option allows applicants to file before actual commercial use, providing a pathway to secure trademark rights based on a bona fide intention to use the mark in the future.

12/30/2025 Customs Knowledge
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South Africa Eases Trademark Rules Expands Warehousing for Exporters

South Africa Eases Trademark Rules Expands Warehousing for Exporters

South Africa trademark registration has a long processing time, approximately 10 days for TM marks and potentially two years for R marks. It is recommended to utilize local warehousing and logistics services, such as Terklo overseas warehouses, to shorten delivery times, improve customer experience, and accelerate market expansion while registering. Users are responsible for evaluating the qualifications of third-party service providers. The platform only provides information display and assumes no responsibility for disputes.

01/21/2026 Customs Knowledge
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Fitness Sellers Under Fire for Alleged Aphmau Trademark Violations

Fitness Sellers Under Fire for Alleged Aphmau Trademark Violations

The trademark protection case of the well-known game IP "APHMAU" has attracted attention, reminding fitness equipment sellers to be vigilant about infringement risks. Blujay Studios, Inc. actively protects its trademark rights in Class 28, urging sellers to strengthen intellectual property protection, choose compliant operations, and avoid legal disputes. This case highlights the importance of respecting trademarks and ensuring products do not infringe on existing IP rights. Sellers should conduct thorough due diligence before listing products to avoid potential legal repercussions.

01/26/2026 Customs Knowledge
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Textile and Baby Brands Crack Down on Trademark Violations

Textile and Baby Brands Crack Down on Trademark Violations

UK companies BRIDLINGTON BUD LTD and ALBION BRAND FOUNDRY LTD are initiating trademark rights protection actions against textiles and baby products brands, respectively. This article alerts cross-border e-commerce sellers to the importance of intellectual property protection. We offer professional infringement settlement services, including US-based lawyers, diverse communication methods, low-price strategies, and a no-success-refund guarantee. Our aim is to help sellers resolve infringement crises effectively and efficiently.

01/26/2026 Customs Knowledge
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Chinese Firms Target South Koreas Ecommerce Market with Trademark Strategy

Chinese Firms Target South Koreas Ecommerce Market with Trademark Strategy

The 30th anniversary of diplomatic relations between China and South Korea and the entry into force of RCEP bring new opportunities for cross-border e-commerce. The Korean e-commerce market has huge potential. To seize the market opportunity, Chinese companies should attach importance to trademark registration, follow the "first-to-file" principle, and understand the Korean trademark registration process, characteristics, and required materials to avoid brand damage. Early registration is key to protecting your brand and establishing a strong presence in the Korean market.

01/05/2026 Customs Knowledge
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Over 13000 US Sellers Face Trademark Crisis Amid Agency Malpractice

Over 13000 US Sellers Face Trademark Crisis Amid Agency Malpractice

The USPTO issued a show cause order to a Shenzhen-based agency concerning over 13,000 trademarks, potentially facing cancellation due to agent misconduct. This incident exposes irregularities within the industry, reminding sellers to choose compliant agencies to mitigate risks. Sellers should also be vigilant about potential future actions from Amazon. This case underscores the importance of due diligence and adherence to regulations in cross-border e-commerce trademark registration to avoid costly repercussions.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Face Brand Abuse Suspensions Causes and Appeals

Amazon Sellers Face Brand Abuse Suspensions Causes and Appeals

This article delves into the common causes of Amazon brand abuse, including excessive authorization, unclear trademark origins, and inappropriate complaint behavior. It provides a detailed appeal strategy, outlining key materials such as trademark certificates, brand website links, product images, and purchase invoices. Furthermore, it emphasizes the importance of proactive prevention, advising sellers to control authorization numbers, ensure trademark legitimacy, and standardize complaint procedures to mitigate the risk of brand abuse. Focusing on both reactive and proactive measures, this guide aims to help sellers navigate the complexities of Amazon's brand protection policies.

12/31/2025 Customs Knowledge
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Amazon Sellers Urged to Verify Trademarks Amid Rising Disputes

Amazon Sellers Urged to Verify Trademarks Amid Rising Disputes

Amazon sellers face a trademark crisis as the USPTO flags several agencies for alleged misconduct, potentially impacting over 15,000 trademarks. This article reveals the reasons behind the 'trademark explosion' and its potential impact on Amazon accounts. It offers emergency response measures, including contacting your agent, registering backup trademarks, and pre-processing inventory, to help you navigate this situation, avoid pitfalls, and ensure stable business operations.

01/06/2026 Logistics Industry Insights
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Amazon Launches Free Brand Name Tool for Sellers

Amazon Launches Free Brand Name Tool for Sellers

Amazon's "Brand Name Star" tool is designed to help sellers efficiently generate brand names that align with overseas market conventions and have a higher probability of successful trademark registration. By inputting product category, target market, and other information, the tool quickly generates potential names and provides a preliminary trademark search function, simplifying the brand naming process. It aims to streamline the creation of suitable brand names for Amazon sellers looking to expand internationally.

01/23/2026 Logistics Encyclopedia
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Ecommerce Sellers Face Rising Copyright Lawsuits Over Plush Toys Art

Ecommerce Sellers Face Rising Copyright Lawsuits Over Plush Toys Art

This article summarizes three recent TRO (Temporary Restraining Order) enforcement cases, involving trademark infringement by the United States Olympic Committee, copyright infringement of illustrations by Anderson Design Group, and trademark infringement of dolls by Blujay Studios. It serves as a reminder to cross-border e-commerce sellers to prioritize intellectual property protection, exercise caution in product selection, ensure original designs, and operate in compliance with regulations to avoid the risk of infringement.

01/30/2026 Customs Knowledge
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