US Trademark Guide for Ecommerce Sellers on Usage Proof

US Trademark Guide for Ecommerce Sellers on Usage Proof

This article focuses on the challenge of providing a 'specimen of use' in US trademark registration. It details the standards for acceptable specimens, including website links, product images, and sales order screenshots, and lists common examples of unacceptable specimens. Furthermore, it introduces the 'intent-to-use application' as an alternative strategy to help sellers avoid risks and efficiently complete trademark registration. This option allows applicants to file before actual commercial use, providing a pathway to secure trademark rights based on a bona fide intention to use the mark in the future.

12/30/2025 Customs Knowledge
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Amazon Sellers Face Rising Trademark Risks Over Popular Brands

Amazon Sellers Face Rising Trademark Risks Over Popular Brands

This article reviews recent high-frequency infringement cases on the Amazon platform, including examples such as automatic chicken feeders, the Grinch, Sonic the Hedgehog, and Liforme yoga mats. It reminds cross-border e-commerce sellers to conduct thorough background checks and risk assessments during product selection and sales. This is crucial to avoid infringing on the intellectual property rights of others and ensure compliant operations. Only by doing so can sellers stand firm in the face of fierce market competition and achieve sustainable success.

01/04/2026 Logistics
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Amazon Sellers in Europe Hit by Trademark Fraud Scheme

Amazon Sellers in Europe Hit by Trademark Fraud Scheme

Recently, Amazon European sellers experienced a large-scale listing removal event, suspected to be triggered by malicious complaints due to "OIMG" trademark abuse. This incident is similar to the previous "Closhion" event, highlighting the severity of malicious competition in the cross-border e-commerce sector. Sellers should actively appeal to protect their rights and interests. The industry needs to strengthen supervision and self-discipline to build a healthy and orderly e-commerce ecosystem. This incident underscores the vulnerability of sellers to malicious attacks and the need for robust protection mechanisms.

01/04/2026 Logistics Industry Insights
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Shenzhen Scraps Trademark Subsidies Raising Costs for Ecommerce Firms

Shenzhen Scraps Trademark Subsidies Raising Costs for Ecommerce Firms

Shenzhen's cancellation of overseas trademark subsidies presents cost challenges for cross-border e-commerce businesses. Companies should refine budget management, improve trademark registration success rates, pay attention to subsidy policies in other regions, emphasize the long-term value of trademarks, and seek cooperation with professional institutions to address the new situation and enhance competitiveness. This shift requires businesses to adopt a more strategic and proactive approach to trademark management, focusing on efficiency and long-term brand building rather than relying on subsidies.

01/06/2026 Customs Knowledge
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Amazon Briefly Removes Thousands of Brands in Trademark Dispute

Amazon Briefly Removes Thousands of Brands in Trademark Dispute

Recent widespread removal of brands by Amazon has caused panic among sellers, with some brands later being reinstated. This incident highlights the risks associated with trademark registration, emphasizing the importance of selecting reliable agencies, verifying trademark validity, and standardizing store operations. Cross-border e-commerce platforms like VATease's MadeTong also offer trademark registration services, providing sellers with greater security. Sellers should prioritize brand compliance to mitigate risks and ensure long-term stability on the Amazon platform.

01/05/2026 Logistics Industry Insights
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Da Shun Logistics Resolves Exhibition Goods Mislabeling Crisis

Da Shun Logistics Resolves Exhibition Goods Mislabeling Crisis

Dashun Logistics successfully resolved a customs clearance issue for imported exhibits caused by incorrect labeling. Through proactive communication and collaboration, they secured support from customs authorities, ensuring the exhibits participated in the exhibition on time. This case demonstrates the company's efficient teamwork, honest communication, and customer-centric service philosophy, providing valuable insights for other businesses. Dashun's approach highlights the importance of building strong relationships with customs officials and proactively addressing potential issues to avoid delays and ensure smooth import processes.

08/21/2025 Customs Knowledge
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Sudanese Pound Stabilizes Against Dollar Despite Economic Crisis

Sudanese Pound Stabilizes Against Dollar Despite Economic Crisis

Currently, 500 Sudanese Pounds (SDG) can be exchanged for approximately 0.83 US Dollars (USD), with 1 SDG being about 0.00167 USD. The exchange rate has fluctuated within a range of 0.15% over the past 30 days, indicating market stability. Given the changing domestic and international conditions, it is advisable for investors to closely monitor the exchange rate dynamics.

08/27/2025 Exchange Rate Query
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Exporters Face Container Rollover Crisis Amid Shipping Delays

Exporters Face Container Rollover Crisis Amid Shipping Delays

This article delves into the common phenomenon of "rollover" in international trade, explaining its definition, root causes, countermeasures, and risk prevention methods. By analyzing the selection logic of shipping companies and the issue of cost allocation, it provides practical guidance for foreign trade enterprises to reduce the probability of rollovers and minimize economic losses. The aim is to build a trustworthy and transparent freight environment. It covers strategies for mitigating the impact and understanding the underlying reasons behind these occurrences.

08/22/2025 Logistics Encyclopedia
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Food Suppliers Overhaul Supply Chains Amid Logistics Crisis

Food Suppliers Overhaul Supply Chains Amid Logistics Crisis

Facing rising transportation costs, capacity shortages, and declining reliability, food suppliers are actively adjusting strategies, including optimizing transportation routes, building in-house logistics fleets, strengthening collaboration and communication, and enhancing logistics transparency. Digital transformation, regionalized production and distribution, and sustainable logistics will be future development directions, aiming to reshape the food supply chain and ensure consumers receive high-quality food in a timely manner. This involves a proactive approach to overcome current obstacles and build a more resilient and efficient system.

11/03/2025 Logistics Industry Insights
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