Japans Ecommerce Firms Adapt Shipping Amid Labor Crunch
The Japanese e-commerce sector is undergoing a shipping cost revolution driven by labor shortages. Zozotown is experimenting with self-determined shipping fees, Locondo introduced a 'non-urgent' delivery option, and Askul encourages bulk purchases. Major e-commerce platforms are actively exploring diverse strategies to balance cost control and user experience in response to rising logistics expenses. They are striving to find sustainable solutions that address the challenges posed by the evolving landscape of e-commerce fulfillment in Japan.
