Tiktok Ad Costs Rise Postcreative Refresh Sparking Optimization Strategies

Tiktok Ad Costs Rise Postcreative Refresh Sparking Optimization Strategies

Increased CPA after updating TikTok ad creatives is a common issue. This article delves into factors like iOS data attribution delays, changes in Android traffic volume, creative and placement variations. It provides optimization strategies such as patiently observing data, conducting A/B testing, and regularly refreshing creatives to help advertisers control costs and improve ad performance. By understanding these elements and implementing the suggested strategies, advertisers can mitigate the impact of rising CPAs and maintain effective campaigns on TikTok.

01/05/2026 Logistics Industry Insights
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Comoros Enhances Trade with Wcobacked Single Window System

Comoros Enhances Trade with Wcobacked Single Window System

The World Customs Organization (WCO) conducted a diagnostic assessment of Comoros to assist the country in evaluating the feasibility of implementing a Single Window. The assessment will provide Comoros with tailored recommendations and capacity-building support to strengthen effective coordination between customs and other border agencies, enhance trade facilitation reforms, and move towards a Single Window environment. This initiative ultimately aims to promote economic development in Comoros by streamlining trade processes and reducing associated costs and delays.

01/05/2026 Customs Knowledge
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Canada Post Strike Threatens Business Deliveries

Canada Post Strike Threatens Business Deliveries

Canada Post workers may strike, posing risks like supply chain disruptions and delayed order deliveries for businesses. Companies should proactively prepare by diversifying logistics channels, optimizing inventory management, and closely monitoring strike developments to adjust strategies and minimize losses. It's crucial for the government and unions to break the deadlock and prevent the strike. Businesses should also communicate proactively with customers regarding potential delays and explore alternative shipping options to mitigate the impact of the potential disruption.

01/08/2026 Logistics
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Guide to Secure Efficient Container Shipping for Global Trade

Guide to Secure Efficient Container Shipping for Global Trade

This article provides a detailed interpretation of international shipping container loading techniques, covering pre-loading coordination, loading principles, loading methods, precautions, and special situation handling. Mastering these techniques can effectively avoid customs delays caused by loading issues and ensure the smooth export of goods. It emphasizes best practices for securing cargo and optimizing container space to prevent damage and comply with international regulations. The guide aims to improve efficiency and minimize risks associated with container loading in international trade.

01/08/2026 Logistics Encyclopedia
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Chinanew Delhi Air Freight Times Analyzed

Chinanew Delhi Air Freight Times Analyzed

This article analyzes various factors affecting the transit time of air freight from China to New Delhi, India, including direct/transit flights, express services, customs clearance processes, and force majeure. It emphasizes the importance of selecting the appropriate transportation method, ensuring accurate declaration information, and allowing buffer time. Consulting a professional logistics consultant for customized solutions is also recommended. Understanding these factors can help businesses optimize their supply chain and minimize delays in shipping goods to New Delhi.

01/08/2026 Logistics
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Guide to Streamlining International Air Freight Customs Clearance

Guide to Streamlining International Air Freight Customs Clearance

This article provides an in-depth analysis of the six key factors influencing the probability of customs inspection for international air freight shipments. These factors include cargo value, type, declaration details, company qualifications, shipping season, and the country of origin and departure. The article offers corresponding recommendations to help reduce inspection risks and improve customs clearance efficiency. By understanding and addressing these elements, businesses can streamline their import/export processes and minimize potential delays associated with customs inspections.

01/08/2026 Customs Knowledge
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Amazon Sellers Guide to Streamlining FBA Shipments

Amazon Sellers Guide to Streamlining FBA Shipments

This article provides a detailed interpretation of the five golden rules for Amazon FBA inbound, including inbound eligibility review, product information verification, product pre-processing, providing information on items within the box, and cargo packaging specifications. It also offers detailed explanations of commonly used FBA inbound terminology, aiming to help sellers efficiently stock inventory, avoid common problems, and improve FBA operational efficiency. This guide helps streamline the FBA process and reduce potential delays or issues during the inbound process.

12/30/2025 Logistics Encyclopedia
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Sinotrans Enhances Logistics for South Korean Ecommerce Growth

Sinotrans Enhances Logistics for South Korean Ecommerce Growth

Sinotrans Express offers a dedicated small parcel service to South Korea, promising delivery within 3-6 working days with compensation for delays. Services include free customs clearance verification, returns and exchanges support, overseas warehouse fulfillment, CGF label application and delivery to warehouses, and inspection & packaging. The Weihai warehouse offers 150 days of stock preparation, with no limitations on SKUs or inbound quantities, and billing based on actual weight. Helping sellers easily expand into the Korean e-commerce market.

12/30/2025 Logistics
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Coupang CGF Avoid These 6 Receiving Errors to Cut Shipping Costs

Coupang CGF Avoid These 6 Receiving Errors to Cut Shipping Costs

This article provides a detailed interpretation of the six major rejection red lines for Coupang CGF inbound, including exceeding quantity limits, damaged outer packaging, incorrect packaging, exceeding size and weight restrictions, mismatched products, and lack of physical separation. It also introduces the handling process after rejection to help sellers avoid unnecessary losses and prepare goods smoothly. Understanding these rules is crucial for successful inventory management and avoiding costly returns and delays in the Coupang fulfillment network.

12/30/2025 Warehousing
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Amazon Sellers Adapt Logistics Strategies for Peak FBA Season

Amazon Sellers Adapt Logistics Strategies for Peak FBA Season

This article delves into the four main channels for US FBA inbound (international express, air freight line, sea freight line, and Amazon official channels), revealing the core logic behind avoiding warehouse congestion during peak season. It provides key points for selecting the right logistics channel, helping sellers achieve efficient and stable FBA inbound during the peak season. The analysis aims to optimize the inbound process and mitigate potential delays, ensuring smooth operations for cross-border e-commerce businesses.

01/15/2026 Logistics
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