Amazon Launches Ad Tools to Boost Seller Performance

Amazon Launches Ad Tools to Boost Seller Performance

Amazon Advertising recently launched two new beta features: 'Campaign Manager - Budget' and 'Campaign Manager - Products'. These provide sellers with more granular data analysis tools. The former helps sellers monitor budget usage in real-time, while the latter analyzes advertising performance at the SKU level. This enables sellers to develop more precise advertising strategies and improve advertising effectiveness, leading to better ROI and optimized campaign performance.

01/04/2026 Logistics Industry Insights
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Datadriven Strategy Boosts Amazon Best Seller Success

Datadriven Strategy Boosts Amazon Best Seller Success

This paper addresses the challenge of selecting products with multiple variations on Amazon. It proposes two practical methods: first, utilizing product selection tools to forecast sales; and second, analyzing the ratio of Ratings to Reviews to gain insights into user preferences. The paper emphasizes the importance of combining various data metrics to optimize inventory management, reduce operational risks, and ultimately help sellers achieve profitable growth.

01/06/2026 Logistics Encyclopedia
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Facebook Ads Restructuring Cuts Costs by Simplifying Campaigns

Facebook Ads Restructuring Cuts Costs by Simplifying Campaigns

This article delves into two core strategies for Facebook ad optimization: simplifying account structure and meticulously managing ad volume. By consolidating similar ad sets, controlling the number of creatives, and promptly stopping underperforming ads, advertisers can improve campaign efficiency, reduce advertising costs, and achieve better overall ad performance. The focus is on streamlining processes and making data-driven decisions to maximize ROI on Facebook advertising campaigns.

01/06/2026 Logistics Industry Insights
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Tiktok Sellers Weigh Shopify Vs Wordpress for Ecommerce

Tiktok Sellers Weigh Shopify Vs Wordpress for Ecommerce

This article provides an in-depth comparison of Shopify and WordPress, two major independent website platforms. It analyzes their differences in server hosting, ownership, pricing, features, customer service, and SEO. Tailored recommendations are offered for merchants with varying needs and technical skills, guiding them in selecting the optimal platform. Furthermore, it shares advanced operational strategies for monetizing TikTok traffic, helping merchants build successful independent websites.

01/04/2026 Logistics Encyclopedia
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Reliable LCL Shipping for 2ethyl Aniline to Busan

Reliable LCL Shipping for 2ethyl Aniline to Busan

Jiyun Baodian offers LCL export services for 2-Ethyl Aniline to Busan, with two weekly sailings for stable and efficient transport. We simplify the process, provide transparent documentation, and offer MSDS and dangerous goods packaging certificate assistance. We track cargo status throughout the journey, ensure meticulous documentation, and provide efficient customs clearance. Familiar with Shanghai port customs procedures, we guarantee the safe and smooth arrival of your hazardous chemicals.

10/17/2024 Logistics Encyclopedia
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Ndola Airport Expands As Zambias Key Copperbelt Aviation Hub

Ndola Airport Expands As Zambias Key Copperbelt Aviation Hub

Ndola Airport (Simon Mwansa Kapwepwe International Airport) is a significant aviation hub in Zambia, serving the city of Ndola and its surrounding areas. The airport features two runways and provides both domestic and international passenger and cargo services, connecting Zambia to Africa and the rest of the world. Its strategic location makes it a key player in regional air cargo transport and an important engine for driving regional economic development.

09/26/2025 Airport Codes
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Key Differences Between Delivery Notices and Shipping Orders Explained

Key Differences Between Delivery Notices and Shipping Orders Explained

This article analyzes the differences, connections, and application scenarios of Arrival Notices and Shipping Orders (S/O) in freight forwarding practice from a data analyst's perspective. By interpreting and comparing key information, it helps readers clearly understand the roles of these two documents, avoid confusion, and improve freight forwarding efficiency. It provides a practical guide for understanding these crucial documents and their impact on the overall shipping process.

09/26/2025 Logistics Encyclopedia
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Key Differences Between Ports and Docks Explained

Key Differences Between Ports and Docks Explained

This article delves into the concepts of ports and docks, clarifying their distinctions. A port is a comprehensive water transportation hub, encompassing both waterways and land-based facilities. A dock, on the other hand, is a core component of a port, specifically designed for vessel berthing and cargo handling. Understanding the differences between these two terms is crucial for a deeper comprehension of how water transportation systems function and operate efficiently.

09/26/2025 Port Encyclopedia
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COSCO Shipping Opens New Chinabrazil Trade Route

COSCO Shipping Opens New Chinabrazil Trade Route

COSCO Shipping has launched a weekly multipurpose route connecting major ports in China and Brazil. Leveraging the advantages of large pulp carriers, this route aims to meet the urgent shipping demands of customers on the east coast of South America, establishing a maritime fast track and promoting China-Brazil bilateral trade. The fastest transit time can reach 30 days. The service will improve the efficiency of transportation between the two countries.

11/03/2025 Logistics
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Key Shipping Terms Explained for Global Traders

Key Shipping Terms Explained for Global Traders

This article delves into the two meanings of ETD (Estimated Time of Delivery and Estimated Time of Departure) in international ocean bills of lading. It also elaborates on key shipping terms such as ETA, ATD, and ATA. Through case studies, this aims to help foreign trade personnel accurately understand and utilize these terms, avoiding trade risks caused by misunderstandings. Ultimately, it facilitates the smooth progress of international trade.

11/03/2025 Logistics Encyclopedia
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