Guide to Optimizing Bing Shopping Campaigns

Guide to Optimizing Bing Shopping Campaigns

This article details the steps to add products to your Bing Shopping Ads campaign. It covers key aspects such as logging into the platform, selecting the campaign, editing product groups, selecting new products, and setting bids. This guide helps advertisers flexibly adjust their targeting strategies and capitalize on sales opportunities by adding specific products to their Bing Shopping Ads campaigns. The process allows for granular control over product visibility and budget allocation within the Bing Ads ecosystem.

12/30/2025 Logistics Encyclopedia
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Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Advertising introduces 'Expanded Targeting,' a new feature within Sponsored Products' manual ad product targeting. Similar to broad keyword matching, it expands product targeting to related items. Key features include high relevance, limited quantity, rapid data updates, and negative targeting options. This feature is recommended for sellers experiencing underperformance. It allows for broader reach within the Amazon marketplace by identifying and targeting products that are closely associated with the products you are already advertising, potentially increasing sales and visibility.

12/30/2025 Logistics Industry Insights
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Chinas CCC Mark Deadline Nears 11 Product Categories Risk Ban

Chinas CCC Mark Deadline Nears 11 Product Categories Risk Ban

From March 1, 2026, 11 categories of high-risk products, including power banks, will require CCC traceability QR codes for sale. Global Testing Services, a reputable third-party organization, provides one-stop services such as CCC certification and material reliability testing. We help businesses achieve regulatory compliance and successfully launch products, overcoming barriers to international markets. Our comprehensive solutions ensure products meet mandatory standards and are traceable throughout the supply chain, facilitating seamless market access and consumer trust.

01/30/2026 Customs Knowledge
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Ecommerce Firms Upskill Workforce to Stay Competitive

Ecommerce Firms Upskill Workforce to Stay Competitive

Operating a cross-border e-commerce business is not a one-time effort; good performance doesn't guarantee long-term success. This article emphasizes the importance of continuous innovation, specifically the ability to develop new products from scratch. It suggests starting by analyzing best-selling products to identify common patterns, then iterating and validating these patterns to establish a robust new product development methodology. This approach ultimately enhances professional competitiveness by ensuring a constant stream of relevant and profitable products.

02/03/2026 Logistics Industry Insights
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Global Logistics How to Prevent Customs Delays

Global Logistics How to Prevent Customs Delays

This article focuses on five major product categories prone to customs clearance issues in international logistics (food, pharmaceuticals, animals & plants and their products, chemical products, and electronic & electrical products). It provides a detailed interpretation of the specific customs clearance documents required for each category. The aim is to help shippers and freight forwarders avoid risks and ensure smooth customs clearance of goods. By understanding these specific requirements, businesses can minimize delays and costs associated with international trade.

02/03/2026 Customs Knowledge
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HS Codes for Bamboo and Rattan Trade Key Guidelines

HS Codes for Bamboo and Rattan Trade Key Guidelines

This article provides a comprehensive analysis of the HS codes for bamboo and rattan products, covering bamboo, rattan, and other parts and materials from these plants. It aims to help exporters understand market demands and regulatory requirements, ensuring smooth customs clearance for their products.

08/06/2025 HS Code Query
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Sodium Sulfate HS Code Dispute Settled Aiding Trade Clarity

Sodium Sulfate HS Code Dispute Settled Aiding Trade Clarity

Russia and Turkey have reached a consensus on the HS code classification of sodium sulfate products. Dehydrated sodium sulfate falls under HS code 2833.11, classified as sulfates. Sodium sulfate obtained primarily through physical methods is classified under HS code 25.30, belonging to mineral products. Businesses should thoroughly understand the HS code system, accurately describe their products, and consult with professionals to ensure compliance and minimize trade risks. This clear distinction helps avoid misclassification and ensures smooth customs clearance for international trade.

01/05/2026 HS Code Query
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Lowcost Patent Strategy Shields Ecommerce Best Sellers

Lowcost Patent Strategy Shields Ecommerce Best Sellers

Cross-border e-commerce sellers often face the challenge of their popular products being copied. This article introduces how to leverage domestic patent priority rights to protect innovative products cost-effectively. It emphasizes the conditions of novelty, inventiveness, and practical applicability of patents. The article advises sellers to apply for patents promptly to build a protective wall around their products and avoid being 'knocked off'. This strategy helps to safeguard their intellectual property and maintain a competitive edge in the global market.

01/04/2026 Logistics Industry Insights
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Leaderman Tech Advances Chinas Smart Manufacturing for Global Electronics

Leaderman Tech Advances Chinas Smart Manufacturing for Global Electronics

Shenzhen Leadming Technology Co., Ltd. is dedicated to the independent R&D, design, and sales of consumer electronics products. Through five major business segments, including global store openings, product development, e-commerce operations, brand promotion, and business consulting, the company provides global users with high-quality, cost-effective "China Smart Manufacturing" products and supports Chinese brand globalization. With approximately 80 million users in over 60 countries and regions worldwide, the company's mission is to "Achieve a better life with great products."

01/26/2026 Logistics Industry Insights
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Amazon Gold Rush Boom Hides High Risks for Miners

Amazon Gold Rush Boom Hides High Risks for Miners

This article reveals the intellectual property infringement risks and high-profit thresholds hidden behind Amazon's best-selling products. It analyzes five types of high-profit products and emphasizes that small sellers should avoid blindly chasing trends. Instead, they should adhere to long-term strategies and value creation, achieving sustainable growth through differentiated products, brand building, and excellent customer service. The focus should be on building a lasting business rather than solely pursuing fleeting bestsellers, mitigating potential legal issues and fostering customer loyalty.

01/26/2026 Logistics Industry Insights
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