Guide to Buying a US Trademark Key Steps Explained

Guide to Buying a US Trademark Key Steps Explained

This article, from a data analyst's perspective, provides a detailed analysis of the US trademark purchase process. It covers key aspects such as document preparation, time estimation, and assignment methods, helping cross-border e-commerce sellers efficiently acquire US trademarks and seize market opportunities. The article highlights the required document checklist for both buyers and sellers and analyzes the characteristics of different assignment methods, offering practical guidance. It aims to streamline the acquisition process and empower sellers to navigate the complexities of US trademark transfers.

12/30/2025 Customs Knowledge
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Temu Gains Ground Against Ecommerce Giants in US Africa

Temu Gains Ground Against Ecommerce Giants in US Africa

Pinduoduo's cross-border e-commerce platform, Temu, has rapidly risen to prominence with its low-price strategy, surpassing Amazon and SHEIN to top the US App Store shopping charts and actively expanding into the African market. This article delves into the factors behind Temu's success, Z generation consumer preferences, the potential of the African e-commerce market, and how sellers can capitalize on the new opportunities presented by Temu. It also looks ahead to Temu's future development prospects, highlighting the platform's disruptive approach to the global e-commerce landscape.

12/30/2025 Logistics Industry Insights
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Crossborder Ecommerce Sellers Adapt Strategies Amid US Economic Downturn

Crossborder Ecommerce Sellers Adapt Strategies Amid US Economic Downturn

Facing the anticipated US economic recession, consumer shopping habits are evolving. Cross-border e-commerce sellers need to pay close attention to changes in consumer spending patterns, emphasizing product value and exploring cost-effective strategies. Adapting product lines and optimizing supply chain management are crucial to navigating the economic downturn and maintaining consumer trust. Sellers should focus on providing value and meeting the changing needs of consumers during this period of economic uncertainty to remain competitive.

12/30/2025 Logistics Industry Insights
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US Trademark Guide for Ecommerce Sellers on Usage Proof

US Trademark Guide for Ecommerce Sellers on Usage Proof

This article focuses on the challenge of providing a 'specimen of use' in US trademark registration. It details the standards for acceptable specimens, including website links, product images, and sales order screenshots, and lists common examples of unacceptable specimens. Furthermore, it introduces the 'intent-to-use application' as an alternative strategy to help sellers avoid risks and efficiently complete trademark registration. This option allows applicants to file before actual commercial use, providing a pathway to secure trademark rights based on a bona fide intention to use the mark in the future.

12/30/2025 Customs Knowledge
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Tiktok Shop US Tests Lowcost Ads and Inventory Tactics

Tiktok Shop US Tests Lowcost Ads and Inventory Tactics

This article details the ADS product testing method for TikTok Shop US, emphasizing the use of a low-cost "information store" to quickly validate product potential. Furthermore, it provides refined inventory strategies for different sales stages, helping sellers efficiently select products, reduce inventory risks, and stand out in the competitive market. The focus is on leveraging data-driven insights from ADS to inform both product selection and inventory management, ultimately maximizing profitability and minimizing potential losses.

01/07/2026 Logistics Industry Insights
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US Imports Jump in Q1 Amid Supply Chain Shifts

US Imports Jump in Q1 Amid Supply Chain Shifts

S&P Global reports a significant surge in US Q1 imports, led by industrial goods with steady growth in consumer goods. While partly due to a lower base in the previous year, it indicates economic resilience. Experts predict a potential slowdown, highlighting uncertainties related to ports, labor, and tariffs. Businesses should carefully assess the situation, adapt their strategies, and seize new opportunities within the evolving supply chain landscape.

01/01/2026 Logistics Industry Insights
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US Imports Hit Record High As Economy Gains Steam

US Imports Hit Record High As Economy Gains Steam

S&P Global Market Intelligence reports that US container imports rose 11% year-over-year in May, reaching 2.7 million TEUs, marking the ninth consecutive month of growth. The cumulative increase for the first five months is 13%, totaling 12.77 million TEUs. Imports of both consumer and industrial goods have seen significant growth. Experts suggest that while the import data is strong, the growth rate may slow down. Attention should be paid to inventory levels and the global economic situation.

01/15/2026 Logistics
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US Container Imports Rise As Consumer Demand Stays Strong

US Container Imports Rise As Consumer Demand Stays Strong

S&P Global Market Intelligence data shows US import container freight volume increased by 13.4% year-on-year in September, marking the 13th consecutive month of growth. Strong consumer demand is driving the surge, while capital goods investment shows signs of slowing. Looking ahead to Q1 2025, a 4.1% increase is projected. The supply chain presents both challenges and opportunities, highlighting the need for businesses to enhance resilience and adapt to evolving market dynamics.

01/15/2026 Logistics
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US Ports See Rising Container Volumes Amid Growth Challenges

US Ports See Rising Container Volumes Amid Growth Challenges

US container freight volume increased by 13.4% in September, marking the 13th consecutive month of growth, driven by robust consumer demand. The booming consumer goods market highlights the strength of the US economy. However, this surge in demand also warrants careful monitoring of potential supply chain risks and bottlenecks to ensure continued smooth operations and prevent disruptions in the flow of goods.

01/15/2026 Logistics
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US Port Upgrades Aim to Bolster Supply Chain Resilience

US Port Upgrades Aim to Bolster Supply Chain Resilience

U.S. ports are facing challenges posed by mega-ships, prompting expansion efforts on both the East and West Coasts. Strengthening resilience against disruptions is crucial, requiring embracing technological innovation and fostering labor cooperation. The goal is to build a robust and adaptable supply chain capable of navigating future uncertainties and ensuring efficient operations. This includes investing in infrastructure upgrades and optimizing processes to enhance overall port efficiency and minimize potential bottlenecks.

01/15/2026 Logistics Industry Insights
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