US Trademark Guide for Ecommerce Sellers on Usage Proof

US Trademark Guide for Ecommerce Sellers on Usage Proof

This article focuses on the challenge of providing a 'specimen of use' in US trademark registration. It details the standards for acceptable specimens, including website links, product images, and sales order screenshots, and lists common examples of unacceptable specimens. Furthermore, it introduces the 'intent-to-use application' as an alternative strategy to help sellers avoid risks and efficiently complete trademark registration. This option allows applicants to file before actual commercial use, providing a pathway to secure trademark rights based on a bona fide intention to use the mark in the future.

12/30/2025 Customs Knowledge
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Jit Enterprise Boosts Crossborder Ecommerce with IP Solutions

Jit Enterprise Boosts Crossborder Ecommerce with IP Solutions

Guangzhou Jite Intellectual Property focuses on intellectual property services for cross-border e-commerce, providing one-stop solutions such as trademark registration, patent application, copyright registration, European VAT registration, and US company registration. With experienced professionals, high efficiency and quality, dedicated one-on-one consultants, and a professional overseas lawyer team, we help cross-border e-commerce businesses operate in compliance and expand into overseas markets.

01/06/2026 Customs Knowledge
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US Trademark Applicants Face Compliance Challenges Experts Warn

US Trademark Applicants Face Compliance Challenges Experts Warn

This article provides an in-depth analysis of the latest developments in US trademark applications, emphasizing the importance of compliant registration. It details the process, advantages, disadvantages, and required documentation for Intent-to-Use (ITU) applications. The article also highlights the necessity of engaging a US attorney and warns applicants against fabricating false evidence of use, which can lead to significant losses. Understanding these aspects is crucial for a successful trademark application in the United States.

12/30/2025 Customs Knowledge
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Amazon Brand Registry Guide Helps Sellers Protect Trademarks

Amazon Brand Registry Guide Helps Sellers Protect Trademarks

This article provides Amazon sellers with a comprehensive practical guide to brand registry and trademark registration. It covers trademark registration methods, trademark name selection, trademark class selection, evidence of use preparation, the difference between TM and R marks, and the Amazon Brand Registry process, including FAQs. It emphasizes the strategic significance of brand registry, helping sellers efficiently complete brand registry and trademark registration, laying a solid foundation for their branding journey. This guide aims to streamline the process and address common challenges faced by sellers.

01/05/2026 Customs Knowledge
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Chinese Ecommerce Sellers Confront US Trademark Challenges

Chinese Ecommerce Sellers Confront US Trademark Challenges

Chinese cross-border e-commerce sellers are increasingly applying for US trademarks. However, the risk of "problematic trademarks" cannot be ignored. This article reveals the chaos of trademark counterfeiting and provides practical advice for sellers to avoid these risks, ultimately helping brands succeed in overseas markets. It highlights the importance of due diligence and proper trademark registration to protect intellectual property and ensure a smooth entry into the US market. Addressing these issues is crucial for sustainable growth and building a reputable brand presence.

01/04/2026 Logistics Industry Insights
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US Trademark Crisis Threatens Over 10000 Brands

US Trademark Crisis Threatens Over 10000 Brands

The USPTO is cracking down on irregular registrations, with over 10,000 trademarks at risk of invalidation! Cross-border sellers need to urgently self-check, re-record, switch to compliant agencies, and strictly adhere to trademark registration compliance principles. Avoid using fraudulent evidence, honestly declare usage dates, regularly maintain trademarks, and rationally choose agencies. Compliance is the lifeline of cross-border e-commerce, and brand protection is urgent! Sellers must ensure their trademarks are properly registered and maintained to avoid legal issues and protect their brand reputation.

01/04/2026 Customs Knowledge
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US Trademark Renewal Deadlines and Maintenance Explained

US Trademark Renewal Deadlines and Maintenance Explained

This article provides an in-depth analysis of US trademark validity management, emphasizing the importance of declarations. It details the specific requirements and procedures for the 5-6 year declaration, incontestability declaration, and renewal declaration. Through case studies, it analyzes the risks associated with improper declarations. The aim is to help businesses effectively maintain their US trademark rights and avoid trademark invalidation due to negligence. Understanding these processes is crucial for protecting brand assets and ensuring continued legal protection for registered trademarks in the United States.

01/06/2026 Customs Knowledge
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Amazon Sellers Must Comply With Brand Registry Trademark Rules

Amazon Sellers Must Comply With Brand Registry Trademark Rules

Amazon Brand Registry applications are often rejected due to trademark compliance issues. This article analyzes the key elements of trademark compliance to help sellers avoid pitfalls and successfully complete brand registration. Understanding trademark requirements, including proper usage, registration classes, and potential conflicts, is crucial. By ensuring your trademark meets Amazon's standards, you can increase your chances of approval and gain access to valuable brand protection tools and marketing opportunities within the Amazon marketplace.

12/29/2025 Logistics
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Guide to Buying a US Trademark Key Steps Explained

Guide to Buying a US Trademark Key Steps Explained

This article, from a data analyst's perspective, provides a detailed analysis of the US trademark purchase process. It covers key aspects such as document preparation, time estimation, and assignment methods, helping cross-border e-commerce sellers efficiently acquire US trademarks and seize market opportunities. The article highlights the required document checklist for both buyers and sellers and analyzes the characteristics of different assignment methods, offering practical guidance. It aims to streamline the acquisition process and empower sellers to navigate the complexities of US trademark transfers.

12/30/2025 Customs Knowledge
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Amazon Briefly Removes Thousands of Brands in Trademark Dispute

Amazon Briefly Removes Thousands of Brands in Trademark Dispute

Recent widespread removal of brands by Amazon has caused panic among sellers, with some brands later being reinstated. This incident highlights the risks associated with trademark registration, emphasizing the importance of selecting reliable agencies, verifying trademark validity, and standardizing store operations. Cross-border e-commerce platforms like VATease's MadeTong also offer trademark registration services, providing sellers with greater security. Sellers should prioritize brand compliance to mitigate risks and ensure long-term stability on the Amazon platform.

01/05/2026 Logistics Industry Insights
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