Google Tightens Ad Policies on Political and Local Services

Google Tightens Ad Policies on Political and Local Services

Google Ads is undergoing significant policy updates, impacting video view campaigns, political content ads, and local services platforms. Video campaigns will leverage AI for improved performance. Political ads now require clear disclosure of synthetic content. Local services platforms are integrating photo guidelines. Advertisers need to stay informed and adapt to these new regulations to ensure more precise and effective ad campaigns. This update aims to enhance transparency and user experience across various Google Ads platforms.

02/03/2026 Logistics Industry Insights
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Amazon Sellers Urged to Prioritize Content for Growth

Amazon Sellers Urged to Prioritize Content for Growth

This article delves into the current traffic bottleneck faced by cross-border e-commerce businesses, proposing a solution centered around a "content-first" approach. It emphasizes the importance of optimizing product quality and Amazon product pages while adhering to platform rules to improve traffic efficiency and rebuild user trust. Ultimately, this strategy aims to achieve sustainable business growth. Under new policies, sellers who prioritize content will find themselves with new development opportunities.

02/03/2026 Logistics Industry Insights
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Chinas Supermarket Wars Membership Discount Stores Gain Edge

Chinas Supermarket Wars Membership Discount Stores Gain Edge

The supermarket retail industry in 2026 is expected to see accelerated expansion of membership stores, the entry of hard discount supermarkets, and polarization of traditional supermarkets. Membership stores like Sam's Club and Costco continue to lead. Aldi, JD.com, Meituan and others are entering the hard discount market. Traditional supermarkets face transformation for survival. Companies need to focus on user value, optimize operational efficiency, and reconstruct supply chains to break through in the fierce market competition.

02/03/2026 Logistics Industry Insights
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Ozons Top Marketing Tools Drive Sales Growth

Ozons Top Marketing Tools Drive Sales Growth

This article delves into five core marketing tools on the Ozon platform: content rating, point reviews, promotional activities, search engine promotion, and template advertising. By optimizing product information, accumulating user reviews, participating in promotions, improving search rankings, and providing comprehensive product displays, sellers can master the platform's rules, enhance store competitiveness, and achieve significant sales growth. These strategies empower sellers to leverage Ozon's features effectively for maximum impact and increased visibility within the marketplace.

02/03/2026 Logistics Industry Insights
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Turbie Twist Boosts Sales with Lowsku Strategy

Turbie Twist Boosts Sales with Lowsku Strategy

Turbie Twist hair drying cap focuses on high quality with a low SKU strategy. Its independent website enhances conversions through a professional image, user videos, and detailed product information. Blog marketing and targeted keyword strategies are employed to drive precise traffic to the site, highlighting the product's benefits and addressing common customer queries. This focused approach allows for streamlined operations and a strong brand identity, ultimately leading to increased sales and customer satisfaction.

02/03/2026 Logistics Industry Insights
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Shoptop Launches Multilingual Tool for Global Ecommerce

Shoptop Launches Multilingual Tool for Global Ecommerce

Shoptop website builder now offers a one-click language switch between Chinese and English in the backend, addressing language and cultural barriers faced by cross-border e-commerce sellers. The operation is simple, requiring only two steps to complete the switch, improving the work efficiency of both domestic and overseas operations teams. This feature helps sellers expand into international markets by providing a more user-friendly and accessible platform for managing their online stores.

02/03/2026 Customs Knowledge
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Ahrefs Study Debunks Negative SEO Myths on Toxic Backlinks

Ahrefs Study Debunks Negative SEO Myths on Toxic Backlinks

Ahrefs' experiment suggests that blindly cleaning up perceived 'toxic' backlinks can be counterproductive, potentially decreasing website traffic and rankings. Instead of hyper-focusing on questionable links, prioritize improving overall website quality, including content, user experience, and naturally acquiring high-quality backlinks. Unless you receive an official warning from Google, there's no need to be overly concerned about so-called 'harmful links'. Focus on building a strong, valuable website, and let the backlinks come naturally.

02/03/2026 Logistics Industry Insights
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Expert Tips for Freight Forwarders on Customs Declarations

Expert Tips for Freight Forwarders on Customs Declarations

Based on the experience shared by Zhang Xiangru, a user from the Jiyun Baodian forum, this article delves into common customs declaration issues encountered in freight forwarding work, providing practical solutions to help freight forwarders improve their business skills. The content covers issues such as missing Chinese units on customs declarations, booking confirmation, and filling out customs export cargo declaration forms. It aims to offer valuable insights and guidance for navigating the complexities of export customs clearance.

08/23/2025 Logistics Encyclopedia
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Freight Forum Highlights Engagement Knowledge Sharing in Logistics

Freight Forum Highlights Engagement Knowledge Sharing in Logistics

User Iris_Ye's profile analysis on the Jiyun Baodian forum reveals a strong interest in freight forwarding despite currently having zero prestige and approval points. Her focus on 82 key freight forwarding topics indicates a desire for industry knowledge. The forum centers around core issues such as dangerous goods, VGM, and customs clearance, providing a platform for practitioners to exchange ideas and information. This highlights the forum's value as a hub for industry-specific knowledge and professional development.

08/22/2025 Logistics Encyclopedia
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China Bank Simplifies SWIFT Codes for International Transfers

China Bank Simplifies SWIFT Codes for International Transfers

This article provides a detailed explanation of the structure and meaning of the Bank of China's SWIFT/BIC code, BKCHCNBJ23H. It also offers key considerations for cross-border remittances, helping readers understand the process, avoid common mistakes, and improve efficiency. The article reminds readers to comprehensively consider factors such as exchange rates, fees, arrival time, security, and user reviews when choosing a cross-border remittance platform. This ensures a smoother and more informed international money transfer experience.

09/03/2025 International Settlement
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