Kenya Customs Adopts Wcobacked Blended Learning for Training

Kenya Customs Adopts Wcobacked Blended Learning for Training

The World Customs Organization (WCO), through the WCO-ESA Project II, supports the Kenya Regional Training Centre (RTC) in adopting a blended learning approach to enhance the professional skills of customs officers. This involves integrating online and offline resources. The project includes establishing a national e-learning platform, training trainers, and piloting customs review courses. Blended learning is emerging as a new trend in customs training, contributing to global trade facilitation. This initiative aims to modernize training methods and improve the effectiveness of customs procedures.

01/07/2026 Customs Knowledge
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Stbs New Rules Aim to Ease Rail Freight Rate Disputes

Stbs New Rules Aim to Ease Rail Freight Rate Disputes

The US Surface Transportation Board (STB) has introduced two new rules to streamline railway freight rate dispute resolution, including a voluntary arbitration program and Final Offer Rate Review (FORR). However, the Association of American Railroads (AAR) strongly opposes these rules, citing “fatal flaws” in FORR and arguing the arbitration rules are “backwards.” Whether these new regulations will bring relief to shippers remains challenging, and shippers need to carefully assess the implications. The future impact of these regulations is uncertain amidst ongoing debate and potential legal challenges.

01/16/2026 Logistics
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Amazon Sellers Guide to Boosting Traffic Via Editorial Picks

Amazon Sellers Guide to Boosting Traffic Via Editorial Picks

This article provides an in-depth analysis of Amazon's "Editorial Recommendations" section, exploring its mechanics and practical strategies, revealing both opportunities and challenges. By examining the agency model and entry requirements, and offering practical advice on keyword selection and review article optimization, this guide helps sellers rationally evaluate and effectively utilize this traffic source. It aims to prevent blind investment and ultimately achieve sales growth. It covers key aspects like how to get listed and optimize product pages for better visibility within the "Editorial Recommendations".

01/16/2026 Logistics Industry Insights
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WCO Reviews Kyoto Convention to Address Global Trade Challenges

WCO Reviews Kyoto Convention to Address Global Trade Challenges

The 24th Session of the Revised Kyoto Convention (RKC) Management Committee focused on advancing a comprehensive review of the RKC. The meeting assessed the alignment of proposals with the Convention and existing tools to address new global trade challenges such as the pandemic, information technology, e-commerce, and supply chain security. Emphasis was placed on inclusivity, welcoming Liberia, Turkmenistan, and Uzbekistan as new contracting parties. This collective effort contributes to global trade facilitation and security, ensuring the RKC remains relevant and effective in the modern trading environment.

01/22/2026 Customs Knowledge
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Zhengzhou Summit to Boost Crossborder Ecommerce Growth

Zhengzhou Summit to Boost Crossborder Ecommerce Growth

A 'Central Plains Trendy Products Revitalization Season' event focusing on Amazon and TikTok Shop will be held in Zhengzhou in June. This event provides insights into the operational secrets of both platforms, offering refined operational guidance and short video traffic strategies. Industry experts will share practical experiences and interpret market trends to help cross-border sellers achieve explosive order growth. The event aims to equip attendees with the knowledge and strategies needed to succeed in the competitive e-commerce landscape and capitalize on the growing demand for trendy products.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Leverage Tiktok for Sales Growth

Amazon Sellers Leverage Tiktok for Sales Growth

This article explores marketing strategies for Amazon sellers on TikTok, focusing on influencers, advertising, and content creation. It emphasizes the importance of authentic engagement and creative ideas to connect with the TikTok audience. The paper suggests that Amazon sellers should seek assistance from professional agencies to enhance their brand's success on the platform. Leveraging TikTok's short-video format effectively can drive traffic and boost sales for Amazon businesses. The key is to create compelling content that resonates with TikTok users and aligns with the brand's overall marketing goals.

01/04/2026 Logistics Industry Insights
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Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Rumors suggest TikTok Shop US might fully launch in November, presenting new opportunities for cross-border sellers. TikTok is actively preparing 'fulfillment centers' to improve logistics efficiency and plans to collaborate with TalkShopLive for live streaming e-commerce. Sellers need to prepare in advance by focusing on product selection, content marketing, and logistics optimization to embrace the challenges and benefits. This potential expansion could significantly impact the cross-border e-commerce landscape and offer a new avenue for brands to reach US consumers through short-form video and live shopping experiences.

01/06/2026 Logistics Industry Insights
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Foreign Trade Firms Struggle With Independent Ecommerce Traffic

Foreign Trade Firms Struggle With Independent Ecommerce Traffic

This article delves into the traffic challenges faced by independent websites and provides a comprehensive traffic generation solution. It covers multiple dimensions, including SEO optimization, content marketing, social media promotion, advertising, email marketing, and video marketing. The aim is to help foreign trade merchants build a multi-channel, three-dimensional traffic acquisition system, break through growth bottlenecks, and achieve business growth. This holistic approach enables businesses to diversify their traffic sources and reduce reliance on single platforms, ultimately leading to sustainable and scalable growth in the competitive e-commerce landscape.

01/04/2026 Logistics Encyclopedia
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Tiktoks Managed Model Boosts US Crossborder Ecommerce

Tiktoks Managed Model Boosts US Crossborder Ecommerce

TikTok's fully managed US station is launching, indicating new opportunities in social e-commerce. This model leverages a vast user base, precise algorithms, and a robust supply chain to lower the barrier to entry for cross-border e-commerce, enhancing operational efficiency and user experience. Short video formats lead to higher conversion rates and user engagement. Capturing the TikTok fully managed trend may provide a competitive advantage in the cross-border e-commerce landscape. This approach aims to simplify the process for sellers and improve the overall shopping experience for consumers on the platform.

01/04/2026 Logistics Industry Insights
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Tiktok Boosts Ecommerce Sales for Brands Like Poppi

Tiktok Boosts Ecommerce Sales for Brands Like Poppi

Beverage brand Poppi tripled sales during the Autumn Prime Day event through TikTok short video marketing, revealing new opportunities for cross-border e-commerce. This article analyzes Poppi's success, exploring the potential of TikTok to drive explosive sales in cross-border e-commerce. It also highlights key considerations for TikTok marketing and future trends, emphasizing the importance of differentiated competition. The case demonstrates how strategic TikTok campaigns can significantly boost revenue and brand awareness for businesses engaged in cross-border trade, offering valuable insights for marketers seeking to leverage the platform's reach.

12/31/2025 Logistics Industry Insights
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