Driven by the energy crisis, LED candle lights have become a viral sensation on TikTok, emerging as a new favorite for creating ambiance and saving money at home. An 8-second video triggered millions of views, and the #candlewarmer hashtag garnered over ten million views. Cross-border e-commerce sellers should seize this opportunity to develop and promote related products, leveraging social media for targeted marketing.
This article provides a detailed guide for novice sellers with zero experience on opening and operating a Douyin Shop (TikTok Shop). It covers the shop registration process, sourcing products (via Douyin supply chain platform), traffic acquisition (video/live streaming e-commerce, search optimization, Douyin Mall), and shop operation techniques. The goal is to help readers quickly get started and seize the opportunities presented by Douyin e-commerce.
This article provides an in-depth analysis of the Facebook algorithm's mechanics and evolving trends. It offers three key strategies for brands to adapt to algorithm changes and achieve breakthrough growth in Facebook marketing: precisely timing posts, creating original video content, and fully leveraging employees and brand advocates. By implementing these strategies, brands can enhance content reach and navigate the complexities of the Facebook algorithm effectively.
YouGov's 'Vietnam Media Outlook' report reveals that the pandemic has accelerated digital media consumption in Vietnam, with significant increases in social interaction and streaming usage. Generational differences exist in music and video consumption. Emerging formats such as radio, podcasts, and streaming are on the rise. Businesses need to pay attention to generational differences, embrace new channels, improve content quality and user experience, and strengthen social interaction.
Push-based inventory management optimizes capacity through demand forecasting, enhancing operational efficiency. It is particularly suitable for enterprises where production exceeds short-term demand.
Argentina's oil and gas industry is booming, with Neuquén Province leading oil production. Air transportation facilitates regional connectivity. Argentina possesses abundant oil, gas, and lithium resources, fostering the growth of SMEs. The IEA forecasts continued production growth. Air transport serves as a crucial link to remote oil and gas regions, supporting the development of Argentina's energy sector. Its role in connecting these areas is vital for efficient operations and further expansion of the industry.
COP28 is pushing for the aviation industry's transition to Sustainable Aviation Fuel (SAF). IATA urges governments to support SAF production through optimized incentives and the establishment of a global accounting framework. Data analysis is crucial for tracking progress and ensuring accountability. The focus is on scaling up SAF production and deployment to achieve significant reductions in aviation emissions, aligning with global climate goals and demonstrating the industry's commitment to a sustainable future.
Candy giant Hershey is taking several steps to boost production capacity in preparation for Halloween. These measures include adding three new distribution centers, expanding production lines, and introducing automation technology. The company is focusing on its Reese's brand and expanding the Dot's brand to meet market demand during the Halloween season and solidify its market leadership. Hershey aims to ensure sufficient supply and capitalize on the peak demand associated with the holiday.
Europe faces a severe energy crisis. Natural gas shortages and soaring prices are severely impacting the food industry, leading to production cuts and even shutdowns. The UK faces salad supply limitations, Swedish and Danish tomato suppliers halt winter production, and French yogurt factories risk closure. The crisis stems from reliance on Russian gas, insufficient energy transition, and extreme weather. Europe needs to find alternative energy sources, increase renewable energy investment, and strengthen international cooperation to address the challenge.
Oshkosh Corporation is facing production challenges due to global supply chain disruptions, resulting in extended lead times and multiple production line shutdowns. The company is actively responding through diversification, digitalization, and strategic partnerships. These efforts aim to maintain business resilience in an uncertain environment, capitalize on opportunities for innovation and transformation, and solidify its leading position in the industry. Oshkosh is committed to navigating these challenges and ensuring continued operational efficiency despite the ongoing global disruptions.
