Ozon Sellers Guide to Optimizing Fulfillment Models
This article provides an in-depth analysis of OZON's three fulfillment models: rFBS (fulfilled by seller), FBP (fulfilled by partner), detailing their characteristics, processes, and suitable scenarios. It also outlines key steps for efficient operation on the OZON platform, aiming to help sellers choose the most appropriate fulfillment solution for their business, improve operational efficiency, and enhance customer satisfaction. The guide covers practical tips and strategies to navigate OZON's logistics and maximize sales potential in the competitive cross-border e-commerce landscape.









