Naver Shopping Ads See Higher ROI with Keyword Optimization

Naver Shopping Ads See Higher ROI with Keyword Optimization

This article details how to leverage the negative keyword function in Naver Shopping Search Ads to analyze keyword click data. By accessing the ad management system, locating the target ad group, viewing detailed information, and analyzing keyword impressions, clicks, and costs, cross-border e-commerce sellers can effectively identify high-click, low-conversion keywords. Excluding these keywords allows for optimized ad spending and improved advertising effectiveness. This process helps maximize return on investment by focusing on keywords that drive actual sales rather than just clicks.

12/31/2025 Logistics Encyclopedia
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Datadriven HS Code Guide Aids Air Freight Customs Compliance

Datadriven HS Code Guide Aids Air Freight Customs Compliance

This article, from a data analyst's perspective, deeply analyzes the determination method of HS codes on international air freight customs declarations. It emphasizes the core principles of classifying according to the actual attributes of goods, following coding rules, and verifying regulatory conditions. Through detailed steps and precautions, it helps you accurately classify, avoid customs declaration risks, and ensure the smooth operation of international air freight business. The focus is on practical application and risk mitigation within the context of HS code assignment for air cargo shipments.

01/15/2026 HS Code Query
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UK Ecommerce Faces Rising Overseas Warehousing Costs

UK Ecommerce Faces Rising Overseas Warehousing Costs

This article provides an in-depth analysis of the cost structure, actual quotes, and operational processes of dropshipping via UK overseas warehouses. It offers cost control and optimization strategies. From warehousing and inbound processing to picking, packing, and delivery, the article comprehensively examines various fees and provides methods for evaluating the reasonableness of quotes. This helps you navigate the UK e-commerce market effectively and efficiently. It covers key aspects to consider when using overseas warehouses for dropshipping in the UK, focusing on managing and minimizing expenses.

01/15/2026 Warehousing
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UPS Streamlines Rural Deliveries Amid Efficiency Push

UPS Streamlines Rural Deliveries Amid Efficiency Push

UPS's Rural Optimization Delivery (ROD) program aims to improve efficiency, but raises concerns about service quality and equity in rural areas. The program's changes could potentially lead to increased delivery times for some rural customers. The focus on optimization, while potentially beneficial for overall cost reduction, needs careful consideration to ensure that rural communities are not disproportionately affected by any negative impacts on delivery speed and reliability. Further investigation is needed to assess the actual impact of the ROD program on rural service levels.

01/28/2026 Logistics
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Lazada Southeast Asian Sellers Lag in AI Adoption

Lazada Southeast Asian Sellers Lag in AI Adoption

A Lazada report reveals a significant gap between awareness and application of AI among e-commerce sellers in Southeast Asia. While AI is widely understood, its actual adoption rate remains low. Sellers hold mixed views on AI's effectiveness and cost-benefit ratio. Lazada is actively bridging this gap by providing AI tools, technical support, and training to help sellers accelerate their AI transformation. This initiative aims to empower sellers to leverage AI effectively and overcome the challenges hindering its practical implementation in their businesses.

01/27/2026 Logistics Industry Insights
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Efficient Air Cargo Relies on ULD Understanding

Efficient Air Cargo Relies on ULD Understanding

This paper delves into the concept, types, dimensions, and relationship with applicable aircraft models of ULDs (Unit Load Devices) in air cargo transportation. It details the common specifications of two main categories of ULDs: air freight containers and pallet & net combinations. The study emphasizes the dimensional constraints that must be considered during actual loading. Furthermore, it explores the matching of ULDs with aircraft types and discusses the future trends of ULDs towards intelligence and sustainable development. The paper provides a comprehensive overview of ULDs in air cargo logistics.

09/26/2025 Logistics Encyclopedia
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Essential Guide to Completing Air Cargo Export Customs Declarations in Beijing

Essential Guide to Completing Air Cargo Export Customs Declarations in Beijing

This article outlines the requirements for filling out the customs declaration form for air export goods from Beijing, including key items such as pre-entry number, export port, filing number, and transportation method. Typically, the owner does not need to worry about dates and numbers, focusing instead on the consistency between the operating unit and the shipping unit, as well as the provision of necessary documents. For trade methods and settlement methods, the owner can fill out according to actual circumstances. The article aims to assist owners in smoothly navigating customs declarations.

07/28/2025 Customs Knowledge
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Container Shipping Rates Jump As Demand Rebounds

Container Shipping Rates Jump As Demand Rebounds

International shipping container freight index has been rising recently, with several shipping companies announcing price increases. Experts attribute this round of price hikes to long-term contract negotiations and expectations of demand recovery, but the actual freight rate trend still depends on market supply and demand. It is expected that the freight rate index will decline in the first quarter, and is likely to stabilize and rebound in the second quarter, but the probability of a surge is low. All parties in the market should respond rationally and jointly maintain market stability.

12/30/2025 Logistics Industry Insights
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Ebay Updates Speedpak Rules for Highvalue Goods Compliance

Ebay Updates Speedpak Rules for Highvalue Goods Compliance

eBay has updated its SpeedPAK logistics management policy, requiring high-value items shipped to specific countries to offer SpeedPAK DDU or express shipping options. Sellers must ensure the selected logistics solution aligns with actual usage, provide accurate shipping options, and promptly scan for pickup. This update focuses on key policy changes and offers strategies for compliance and optimized logistics costs. Sellers should carefully review the updated policy to avoid penalties and ensure smooth operations. By understanding and adapting to these changes, sellers can maintain their eBay standing and manage their shipping expenses effectively.

01/04/2026 Logistics
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Ecommerce Mogul Xu Jiadong Faces Embezzlement Charges

Ecommerce Mogul Xu Jiadong Faces Embezzlement Charges

The founder of Globalegrow, Xu Jiadong, is accused of embezzlement, shocking the cross-border e-commerce community. Xu denies the allegations, claiming it's a personal feud with Yang Jianxin, the former actual controller of Global Top. Behind the incident lies a microcosm of the capital game played by cross-border e-commerce companies during their rapid development. It also raises concerns about the bumpy road that these companies face in the capital market. This case highlights the complexities and potential pitfalls of rapid growth and the importance of ethical conduct in the industry.

12/31/2025 Logistics Industry Insights
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