Real Estate Firms Expand into Crossborder Ecommerce for Growth
Real estate companies are transforming to cross-border e-commerce, leveraging offline advantages for diversified development, while facing challenges like competition and operation. Differentiation, integration, and supply chain management are key to success. However, potential risks need to be carefully monitored. This shift represents a strategic move for real estate firms to explore new revenue streams and adapt to evolving market dynamics, but requires careful planning and execution to overcome inherent hurdles and achieve sustainable growth in the competitive e-commerce landscape.









