Smartpushs Custom Attribution Boosts BFCM Marketing ROI

Smartpushs Custom Attribution Boosts BFCM Marketing ROI

With BFCM approaching, SmartPush introduces a custom attribution feature to help cross-border sellers accurately measure the value of marketing touchpoints and optimize budget allocation. By customizing attribution windows and UTM parameters, sellers can break free from the limitations of 'one-size-fits-all' attribution, more clearly identify channel contributions, and improve marketing efficiency. It's recommended to set the attribution period according to product characteristics; longer periods are suitable for high-priced, long-decision categories, while shorter periods are suitable for low-priced, impulse-buying categories.

01/23/2026 Logistics Industry Insights
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South Africa Nigeria Strengthen Trade Ties Under Afcfta

South Africa Nigeria Strengthen Trade Ties Under Afcfta

Supported by the WCO's Accelerate Trade Facilitation Programme, the South African Revenue Service (SARS) and the Nigeria Customs Service (NCS) successfully conducted an experience exchange focusing on post-clearance audit, Authorized Economic Operator (AEO), and risk management. The aim was to enhance the NCS's risk management capabilities, promote trade compliance, and contribute to the prosperity of the African Continental Free Trade Area (AfCFTA). This collaboration underscores the importance of customs cooperation in facilitating trade and strengthening regional economic integration through improved risk assessment and streamlined procedures.

01/20/2026 Customs Knowledge
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Datadriven Strategies Transform Material Handling for Efficiency

Datadriven Strategies Transform Material Handling for Efficiency

The material handling industry is under pressure to change, and sticking to traditional methods is no longer viable. This article explores how to break free from the 'status quo' and leverage data and technological innovation to improve efficiency. It emphasizes the importance of data visibility, mobile device management, location data analytics, voice technology, forklift market trends, supply chain digital transformation, and interconnectedness. The aim is to help companies optimize their processes and achieve sustainable development by embracing these data-driven strategies and innovative solutions.

01/20/2026 Logistics
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Ecommerce Firms Adapt to Rising Customer Demand Challenges

Ecommerce Firms Adapt to Rising Customer Demand Challenges

In the e-commerce era, customer needs are increasingly complex, challenging businesses with fragmented orders, personalized demands, rapid delivery, and free shipping expectations. This report gathers insights from business executives, exploring strategies to effectively address customer-driven complexity and stand out in a competitive market. It discusses optimizing inventory management, applying automation technologies, streamlining processes through lean methodologies, and enhancing customer service levels. The goal is to provide actionable insights for businesses seeking to navigate the challenges of modern e-commerce fulfillment and meet evolving customer demands.

01/20/2026 Logistics Industry Insights
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Chinas Shenzhen Enhances Crossborder Ecommerce Logistics Efficiency

Chinas Shenzhen Enhances Crossborder Ecommerce Logistics Efficiency

Shenzhen FBA First Leg Delivery Service provides cross-border e-commerce sellers with efficient, safe, and convenient one-stop logistics solutions. These include rapid customs clearance, customized solutions to reduce costs, full tracking of cargo dynamics, professional team support, and global network coverage. We help sellers easily achieve overseas delivery and tap into the global market. We provide comprehensive support from initial shipment to final delivery, ensuring a smooth and hassle-free experience for our clients, allowing them to focus on growing their businesses.

01/26/2026 Logistics
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Guide to Shipping Shoes Safely to the Netherlands

Guide to Shipping Shoes Safely to the Netherlands

This guide provides a comprehensive overview of shipping shoes to the Netherlands, covering essential aspects such as packaging tips, shipping cost comparisons, customs declarations, and customs clearance duties. It aims to help you safely and efficiently deliver your footwear to its destination, avoiding unnecessary complications and expenses. Learn how to properly prepare your shipment, understand Dutch customs regulations, and choose the most cost-effective shipping options to ensure a smooth and hassle-free delivery process. This guide is your key to successful shoe shipping to the Netherlands.

01/26/2026 Logistics Encyclopedia
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Marine Insurance Guide Calculating Coverage and Premiums

Marine Insurance Guide Calculating Coverage and Premiums

This article provides a detailed interpretation of the insured amount and premium calculation methods for marine insurance (All Risks/Free from Particular Average). It emphasizes the importance of three key data points: the actual value of the goods, the insurance surcharge rate, and the insurance premium rate. Practical examples and advice on handling special circumstances are provided to help you accurately grasp marine insurance costs and ensure the safety of your goods. This guide helps you understand how to protect your goods during international trade.

02/11/2026 Logistics Encyclopedia
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Chinas Crossborder Ecommerce Set to Expand by 2025

Chinas Crossborder Ecommerce Set to Expand by 2025

In 2025, cross-border e-commerce is poised for favorable policies and market opportunities. Hainan Free Trade Port's streamlined customs clearance, policy support in Central China, and technological innovations from e-commerce platforms are collectively driving the high-quality development of China's cross-border e-commerce. Businesses should seize these opportunities to expand into emerging markets, improve supply chain efficiency, and gain greater development space in the global market. This growth is fueled by a combination of governmental support and technological advancements within the e-commerce sector.

02/11/2026 Logistics Industry Insights
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STB Authorization Act Advances Rail Freight Rate Reform

STB Authorization Act Advances Rail Freight Rate Reform

The American Rail Customers Coalition is actively promoting the implementation of the Surface Transportation Board (STB) Reauthorization Act. This aims to empower the STB to resolve rail freight rate disputes more efficiently and fairly, and to promote free market reforms within the rail industry. The coalition advocates for adequate funding for the STB and urges the immediate implementation of reform measures to balance the interests of railway companies and freight shippers. The goal is to create a more equitable and competitive rail transportation environment for all stakeholders.

02/12/2026 Logistics Industry Insights
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Gulf Oil Spill Revives Jones Act Debate in US Shipping

Gulf Oil Spill Revives Jones Act Debate in US Shipping

The Gulf of Mexico oil spill has reignited the debate surrounding the Jones Act, which mandates that maritime transport between U.S. ports be conducted by U.S.-flagged vessels. While proponents argue it protects the American shipping industry, critics contend it increases costs and limits competition. In a globalized context, there are growing calls to re-evaluate the Act. The key question is how to balance protecting domestic industries with promoting free trade. The debate highlights the complexities of maritime policy in the modern era.

02/12/2026 Logistics Industry Insights
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