Global Pet Industry Expands As Younger Owners Drive Demand
The global pet market continues to expand, with online consumption becoming a new growth driver. Markets like the US, Southeast Asia, Europe, Brazil, and Japan hold significant potential. Millennials are the main force behind pet ownership, driving consumption upgrades with emotional needs. Cross-border e-commerce sellers need to segment the market and develop differentiated product selection and marketing strategies to seize opportunities. Focus on understanding regional preferences and tailoring offerings to meet specific needs within these diverse and rapidly growing pet markets.
