Global Airlines Adopt Stricter Cargo Tracking for Safety

Global Airlines Adopt Stricter Cargo Tracking for Safety

This article provides an in-depth analysis of the Standard Operating Procedure (SOP) for air cargo tracking devices. It aims to help stakeholders in the supply chain understand how to use these devices safely and compliantly, enhancing transparency and reliability in cargo transportation. The article details the SOP's scope, framework, key definitions, and the importance of airline equipment approval. Furthermore, it offers recommendations for the effective implementation of the SOP, ensuring proper usage and maximizing the benefits of cargo tracking technology.

01/16/2026 Logistics Encyclopedia
Read More
Douyin Infeed Ads Key Strategies for Success

Douyin Infeed Ads Key Strategies for Success

This article provides an in-depth analysis of the three main forms of TikTok in-feed advertising: native ads, branded hashtag challenges, and top view ads. It offers a comprehensive guide for advertisers, covering the distinctions, placement requirements, and selection techniques for each ad format. The aim is to assist advertisers in choosing the most suitable advertising strategy to achieve optimal advertising results. This guide helps advertisers understand the nuances of each format to maximize their ROI on the TikTok platform.

01/16/2026 Logistics Industry Insights
Read More
Indias Ecommerce Market Set to Overtake US Hit 1T

Indias Ecommerce Market Set to Overtake US Hit 1T

The Indian e-commerce market is experiencing explosive growth, with the potential to surpass the US in consumer size within the next one to two years, becoming the world's second-largest e-commerce market. Reports predict an astounding growth rate of 25%-30% annually for the Indian e-commerce sector over the next five years. Cross-border sellers should gain a deep understanding of the market's characteristics and develop differentiated competitive strategies to seize opportunities and address challenges in this rapidly expanding market.

01/16/2026 Logistics Industry Insights
Read More
Amazon Sellers Cut Ad Costs 63 Boost Orders 242 with Data Strategies

Amazon Sellers Cut Ad Costs 63 Boost Orders 242 with Data Strategies

This article delves into how an Amazon seller significantly reduced ACOS and boosted order volume using a data-driven advertising optimization strategy. By setting clear KPIs, conducting meticulous data analysis, implementing personalized optimization strategies, and leveraging automation tools, the seller successfully decreased ACOS by 63% and increased order volume by 242%. This case study provides valuable practical experience and actionable insights for other Amazon sellers looking to improve their advertising performance and achieve similar results through data-informed decision-making.

01/16/2026 Logistics Industry Insights
Read More
Amazon Sellers Boost Ad Performance with ASIN Targeting

Amazon Sellers Boost Ad Performance with ASIN Targeting

This article provides an in-depth analysis of Amazon ASIN targeting advertising strategies. It emphasizes the importance of precise targeting timing and review accumulation. It also details how to select suitable ASINs for targeting and implement refined advertising operation strategies. This guide helps you master Amazon advertising, improve product conversion rates, and achieve sales growth. It covers key aspects like competitor ASIN selection, keyword optimization within the ASIN targeting campaign, and bid management techniques to maximize ROI and minimize wasted ad spend.

01/16/2026 Logistics Encyclopedia
Read More
Amazons newer Model Feature Increases Seller Traffic

Amazons newer Model Feature Increases Seller Traffic

Amazon's "New Version Model" is a free tool that allows sellers to showcase newer product versions on older product listing pages, guiding buyers to purchase the latest models. Setting up requires meeting conditions such as product relevance and brand consistency, and submitting an application in the Seller Central. This feature helps seamlessly connect old and new products, boosting traffic conversion and sales. It leverages existing listing traffic to promote new products and provides a better customer experience by highlighting the latest offerings.

01/16/2026 Logistics Encyclopedia
Read More
Black Friday Beauty Deals Face Styling Brush Patent Warnings

Black Friday Beauty Deals Face Styling Brush Patent Warnings

With the Black Friday shopping season approaching, beauty and personal care sellers should be vigilant about potential infringement risks associated with popular products. Taking the hot air brush as an example, this article reminds sellers to conduct thorough infringement searches for patents, trademarks, and copyrights when selecting products. It also emphasizes the importance of strengthening intellectual property protection to avoid losses such as listing removals. Sellers should proactively protect their business and avoid legal issues during this crucial sales period.

01/16/2026 Logistics Industry Insights
Read More
Tiktok Launches New Ad Tools for Marketers

Tiktok Launches New Ad Tools for Marketers

TikTok World unveiled a suite of new advertising tools and insights, including the 'Showtime' ad unit, 'Focused View' which pays for attention, an upgraded Lead Gen Ads product, and the Creator Marketplace. These updates aim to enhance ad efficiency, optimize user experience, and help brands better connect with creators, ultimately achieving marketing goals on TikTok. The new features prioritize capturing user attention and streamlining lead generation, further empowering businesses within the TikTok ecosystem and strengthening the platform's position in the creator economy.

01/16/2026 Logistics Industry Insights
Read More
Ozon Platform Faces Glitches Postupdate Sellers Seek Fixes

Ozon Platform Faces Glitches Postupdate Sellers Seek Fixes

This article provides an in-depth analysis of common bugs faced by sellers after the OZON platform update and offers practical solutions. It covers various aspects, including backend display anomalies, missing menus, account login issues, category commissions, language bugs, identity verification, and logistics settings. The aim is to help sellers successfully navigate the challenges brought by the platform update, seize opportunities, and achieve business growth. This guide offers actionable insights to resolve technical difficulties and optimize performance on the updated OZON platform.

01/16/2026 Logistics Industry Insights
Read More
US FBA Ocean Freight Guide for Ecommerce Sellers

US FBA Ocean Freight Guide for Ecommerce Sellers

This article provides an in-depth analysis of FBA shipping to the US, covering its advantages, detailed processes, cost structure, and control strategies, as well as key considerations. It aims to offer comprehensive guidance for cross-border e-commerce sellers, helping them efficiently and economically transport goods to US FBA warehouses and seize market opportunities. The article explores the entire shipping journey, from preparation to delivery, providing practical insights to optimize logistics and minimize expenses for a competitive edge in the US market.

01/16/2026 Logistics
Read More