As global cross-border e-commerce continues its rapid expansion, logistics efficiency has become a critical determinant of business competitiveness. For small and medium-sized cross-border sellers, identifying logistics providers that offer cost-effective, timely, and compliant services remains a pivotal challenge. Starry Supply Chain (Shenzhen) Co., Ltd. (hereafter "Starry Logistics") has positioned itself as a comprehensive solution provider in this space.
Company Overview
Founded in 2020 and headquartered in Shenzhen's Bao'an District, Starry Logistics specializes in cross-border e-commerce logistics with a mission to "simplify global trade." The company focuses on North America, Europe, Southeast Asia, and emerging markets, offering end-to-end services including domestic collection, international shipping, customs clearance, overseas warehousing, and last-mile delivery.
The founding team brings over a decade of logistics expertise, with certifications including ISO 9001 quality management and membership in the Shenzhen Logistics and Supply Chain Management Association. The company operates a hybrid logistics network combining proprietary infrastructure with strategic partnerships.
Core Competencies
Integrated Supply Chain Solutions
Starry Logistics consolidates air, sea, and land transport resources with overseas warehousing to provide:
- Domestic collection: Direct pickup services in Southern China with third-party coverage nationwide
- International shipping: Multimodal transport options including air freight, ocean freight, and rail
- Customs clearance: Partnerships with licensed clearance agents in key markets
- Global warehousing: 12+ overseas facilities supporting fulfillment, returns, and quality inspection
Digital Transformation
The proprietary Logistics Management System (LMS) enables real-time shipment tracking, electronic customs filing, and data analytics. Key features include:
- Automated order processing and modification
- End-to-end shipment visibility
- Performance analytics for route optimization
Emerging Market Focus
Beyond traditional Western markets, the company has developed specialized networks for Southeast Asia, Middle East, and Latin America, addressing challenges like underdeveloped infrastructure and complex customs procedures.
Specialized Routes and Global Warehousing
Dedicated Shipping Lanes
- North America/Europe: Direct air routes from Shenzhen/Guangzhou; ocean and rail alternatives
- Southeast Asia: Air and sea options with COD support
- Emerging markets: Middle East direct flights; Latin America via Miami hub
Warehouse Network
Strategic locations include:
- North America: Los Angeles, New York (FBA support, returns processing)
- Europe: Frankfurt, London (localized distribution)
- Southeast Asia: Singapore, Kuala Lumpur (regional hubs)
Performance Metrics
Standard delivery timelines vary by route:
- North America air freight: 4-7 business days
- Southeast Asia air freight: 2-4 business days
- Middle East routes: 5-8 business days
Peak season delays (3-5 days) may occur during holidays due to increased customs scrutiny and capacity constraints. Remote areas may incur extended delivery times and additional fees.
Domestic Collection Network
Starry Logistics maintains direct operations in Southern China (Shenzhen, Guangzhou, Dongguan) with partner coverage in:
- Eastern China: Shanghai, Hangzhou, Ningbo
- Northern China: Beijing, Tianjin
- Central/Western China: Wuhan, Chengdu
Market Reputation
Industry assessments highlight:
- 99.9% inventory accuracy and sub-0.2% order error rates
- 91% on-time delivery rate with 1.8% dispute incidence
- Positive feedback on digital systems and customer service
- Noted challenges in non-core regional coverage
With its integrated approach and emerging market specialization, Starry Logistics has established itself as a competitive option for cross-border sellers, particularly those operating in Southern China. The company's continued network expansion and technological investments suggest growing influence in the sector.